Select Page

This Female-Led Digital Marketing Startup Is All Set To Offer Marketing Solutions That Can Be Game Changers

Digital marketing startup, Voix.Digital, is all set to launch its disruptive marketing solutions that can prove game changers for startups in India. 

According to their founder, Suruchi Khandelwal, startups in India struggle with their digital marketing efforts because of the lack of resources to hire the best talent and the highly expensive services offered by agencies. In fact, in a bid to save money, startup founders make the fatal mistake of hiring agencies that promise quantity and not quality. 

Voix. Digital is all set to launch two marketing products that can solve this exact problem for the startups. These products use automation & AI to help marketers bring their campaign ideas to life in a cost-effective fashion. 

The products include: 

Grafik- a made-in-india graphic design tool through which one can get customized templates in all sizes & formats. 

Adware- an excel-based tool to optimize your programmatic (FB, Google, & others) ad campaigns create using AI based on industry knowledge. 

Startups can take monthly subscription to both the products for less than 13,000 INR/month and optimize their digital marketing campaigns and efforts. 

“I have been working with startups for over 8 years now. The one gap I saw between what a company needs & agencies offer is the use of automation & AI. It is high time that the digital marketing industry has solutions that are made-in-india, made-for-indians. Thus, we have created these products that can definitely prove has game changers in the industry”- says Suruchi. 

Voix Digital also a unique pay-as-you-go services where businesses can avail services without entering into a fixed agreement. 

The products are expected to be launched by May’21. The company has already applied the MVP on its existing clients and has seen considerable success.  

Instagram

YouTube

KNMA new series examines the ‘Art of Food’

Kiran Nadar Museum of Art continues its quest to explore the innumerable intersections of art and the world around us with the debut of its latest series Art X Food, which premiered on March 28, 2021. This series attempts to delve into one of the most important aspects of life, food. Often considered one of the essential building blocks of life, there are many ways in which this converges with art around us.

KNMA connects with various individuals in the food industry including Eeshan Kashyap, Food and Beverage curator; Anumitra Ghosh Dastidar and Shalini Krishan of Edible Archives; artist Sreejata Roy of Museum of Food; Malini Banerjee former fashion director at Elle and Manish Mehrotra of Indian Accent, to name a few. Through this series, commences an exploration and an attempt to initiate discussions that survey the concept of food as a social sculpture. It is an effort to initiate a conversation and understand the act of human interaction, where eating together, can be conceived as an art form in itself.

Premiering across KNMA social media platforms, this series will explore the integral role that food has played in art. Be it a stone age cave painters who used vegetable juice in their paints; the Egyptians who carved pictographs of crops and bread on hieroglyphic tablets; Cezanne, Picasso and Dali who painted still life paintings of fruits, vegetables and food; or pop artist Andy Warhol’s Campbell soup cans and Coca Cola bottles. More recently, contemporary artists have used food to make statements: political (especially feminism, which is well represented in artwork such as The Dinner Party), economic, and social. Restaurants have been opened as art projects, performances have been conducted which involved food preparation, elaborate sculptures have been crafted from edible materials like chocolate and cheese.

As the world faced lockdown last year, food continued to hold a pivotal role in the narrative. Be it baking of bread or the act of cooking of food, which symbolized a collective expression of community. Much like art brings people together, food does as well. It is a reflection of our lifestyle, culture, preferences, and beliefs. The food we consume incorporates art because of the cultural connection that is generated with what we eat.

Following in the footsteps of the well-received and highly successful ‘Art x Fashion’, ‘Art x Design’ and ‘Art X Street’ series that debuted before, this series aims to give audiences an insight into a new concept of art and societal interactions within this realm.

The Kiran Nadar Museum of Art

Established by art collector Kiran Nadar in 2010, the Kiran Nadar Museum of Art (KNMA) is the first privately-funded museum of art exhibiting modern and contemporary works from India and the sub-continent. Located in New Delhi NCR, India’s capital city, KNMA hosts an ever-growing collection of artworks that both highlights a magnificent generation of 20th-century Indian painters from the post- Independence decades and engages with the different art practices of younger contemporaries.

Sponsored by the Shiv Nadar Foundation, KNMA is focused on bridging the gap between art and the public and fostering a museum-going culture in India. KNMA aims to become a place for confluence, dialogue and collaboration through its curatorial initiatives and exhibitions, school and college workshops, art appreciation discourses, symposiums, and public programs.

Events: Kiran Nadar Museum of Art week-long programming as a part of the Delhi Art Week

Delhi Art Week 

List of events at KNMA

Starting 3rd April, 21

 

 

 

3rd April, 4 PM, KNMA Saket

    Walkthrough of ongoing exhibitions

 

6th April, 4 PM, KNMA Saket

    • Final walkthrough of the exhibition ‘

Scripting Time – Memory –Ecology

    • ’ with 

Roobina Karode

    , before it closes on 10 April 2021

 

6th April, 6 PM, Online Lecture

    • Lecture by 

Hammad Nasar

    • | ‘

Conditions of Entry: Curatorial agency and interventions in the histories of art’. Research as Practice

    •  lecture series, moderated by 

Akansha Rastogi

 

10th April, 12, 2 & 4 PM, KNMA Noida

    • Interaction with the curatorial team for the exhibition 

’10 Years of KNMA’

    • Walkthrough 

of ‘Unfoldings: The Route of Map Experince | Jayashree Chakravarty

    • ’ led by 

Akar Prakar

 

 

*No registration required. Visitors are required to assemble at the respective venues 15 minutes prior to the start of the walkthroughs

 

 

 

 

The Kiran Nadar Museum of Art

 

Established by art collector Kiran Nadar in 2010, the Kiran Nadar Museum of Art (KNMA) is the first privately-funded museum of art exhibiting modern and contemporary works from India and the sub-continent. Located in New Delhi NCR, India’s capital city, KNMA hosts an ever-growing collection of artworks that both highlights a magnificent generation of 20th-century Indian painters from the post- Independence decades and engages with the different art practices of younger contemporaries.

 

Sponsored by the Shiv Nadar Foundation, KNMA is focused on bridging the gap between art and the public and fostering a museum-going culture in India. KNMA aims to become a place for confluence, dialogue and collaboration through its curatorial initiatives and exhibitions, school and college workshops, art appreciation discourses, symposiums, and public programs.

KNMA’s latest online workshop ‘Make a Toon’

Tune into this newest series and learn how to craft your very own cartoon characters.

10th March – Adventurous Moana (now available on KNMA’s YouTube channel)
17th March – Groot Pen Stand (now available on KNMA’s YouTube channel)
24th March – Mini Fairy House
31st March – Quilled Superhero
7th April – Simba Lightbox

Watch the full video on our YouTube channel | 24th, 31st March and 7th April 2021| 5 pm IST

Youtube Channel Link: https://www.youtube.com/channel/UC1pZ79RuUM2BPxXsbPA-z8Q

The Kiran Nadar Museum of Art

Established by art collector Kiran Nadar in 2010, the Kiran Nadar Museum of Art (KNMA) is the first privately-funded museum of art exhibiting modern and contemporary works from India and the sub-continent. Located in New Delhi NCR, India’s capital city, KNMA hosts an ever-growing collection of artworks that both highlights a magnificent generation of 20th-century Indian painters from the post- Independence decades and engages with the different art practices of younger contemporaries.

Sponsored by the Shiv Nadar Foundation, KNMA is focused on bridging the gap between art and the public and fostering a museum-going culture in India. KNMA aims to become a place for confluence, dialogue and collaboration through its curatorial initiatives and exhibitions, school and college workshops, art appreciation discourses, symposiums, and public programs.

‘Kiran Nadar Museum of Art presents the online series, ‘Revelations’

‘Revelations’ where artists expound on their practice, sharing moments of creative discovery and insights into their art-making. The third from the series will unfold a dialogue between Jayashree Chakravarty and Roobina Karode.

This online event will be conducted Live on Zoom, Facebook and YouTube: 17 March 2021| 6:30 pm IST
Zoom Webinar id: 979 6721 5863

Facebook Link: https://www.facebook.com/KiranNadarMuseumOfArt

Youtube Link: https://www.youtube.com/channel/UC1pZ79RuUM2BPxXsbPA-z8Q

*No registration required.

The Kiran Nadar Museum of Art

Established by art collector Kiran Nadar in 2010, the Kiran Nadar Museum of Art (KNMA) is the first privately-funded museum of art exhibiting modern and contemporary works from India and the sub-continent. Located in New Delhi NCR, India’s capital city, KNMA hosts an ever-growing collection of artworks that both highlights a magnificent generation of 20th-century Indian painters from the post- Independence decades and engages with the different art practices of younger contemporaries.

Sponsored by the Shiv Nadar Foundation, KNMA is focused on bridging the gap between art and the public and fostering a museum-going culture in India. KNMA aims to become a place for confluence, dialogue and collaboration through its curatorial initiatives and exhibitions, school and college workshops, art appreciation discourses, symposiums, and public programs.

Niral Networks: Setting Mobile Network Operators Free from Vendor Lock-ins

The Mobile Network Operators have long lost the track of lakhs of devices deployed by OEMs within their network, majorly accounting for the proprietary hardware and software involved. Inevitably, they are up to their necks with the dire challenges of Vendor Lock-in. Today, while we are all set for the 5G deployment and denser networks, it’s a sure bet that the risk of vendor lock-in is going to increase multifold. Niral Networks, a Bangalore-based company with an office in the US, was born to relieve operators from facing the drastic challenges due to Vendor Lock-ins.

Niral Networks’ co-founding team possesses a cumulative experience of more than 70 man-years in the networking industry. Their rich product experience spans not only the segments like Telecom, Data Center, and Enterprise Services, but also the international markets including the US, India, Europe, Australia, Middle-East, and South-East Asia. CIO Insider is delighted to engage in an exclusive interaction with Dr. Inder Gopal (Co-Founder & Chairman), and Abhijit Chaudhary (Co-Founder & CEO), the men who spearhead the team.

 

In conversation with Dr. Inder Gopal, Co-Founder & Chairman, and Abhijit Chaudhary, Co-Founder & CEO, Niral Networks

Niral Networks’ team has a combined experience of more than 70 years in the Networking Industry. Where is the company positioned in the current industry?

We, at Niral Networks, aim to democratize 5G, Edge, and Cloud networking infrastructures by embracing a vendor-agnostic, open-source, web-scale, and disaggregation approach, leveraging NiralOS product frameworks and off-the-shelf hardware. NiralOS is an open Network Operating System (NOS) that enables Mobile Operators, Cloud Providers, and Internet Service Providers to transform their network infrastructure from vendor-controlled to a vendor-agnostic one. One of the biggest risks that operators

face is that of vendor lock-in caused by incumbent OEMs. NiralOS is integrated with off-the-shelf white box hardware to provide an alternative to products from Incumbent OEMs. We are headquartered in Bangalore and have a Sales Office in the US, and working with operators in India, Asia, and Europe.

How would you describe the importance of your intervention in the market? Niral is well known for reducing Vendor Lock-in for Mobile Network Operators. What are the USPs that have helped the company establish such an intact reputation in the industry?

Today, the operators have no knowledge of or control over the tens of thousands of devices deployed by the OEMs within their network, as it contains proprietary hardware and software. Being dependent on such OEMs makes upgrades slower, increases cost, and hampers innovation.

The best approach to reduce the risk of vendor lock-in is to embrace an open solution. Niral’s Networking products are developed using open-source software and curating the software to make it carrier-grade, feature compliant, interoperable and scalable. We work with the Open Source community, Open Hardware community, and Open Innovation Group in the development of Open Network Operating System.

Tell us about your products and the kind of thought process & innovations that power your flagship offerings? How do those products make life easier for your customers?

Our portfolio of products includes 5G DCSG, Edge DPI/PCEF, and Central SDN Controller. Our products are needed for use cases like Autonomous Driving in Public 5G, Industrial IOT in Private 5G, AR/VR-based Banking/Health-care services for rural 5G. The 5G DCSG is an MPLS VPN Gateway with throughput between 60 Gbps to 300 Gbps deployed in mid-haul and back-haul with transport service termination to guarantee real-time QOE for applications using Traffic Engineering & Transport Slicing and creation of Virtual Network Service for application. DPI/PCEF is deployed in Edge Cloud for Application Classification of Subscriber traffic for

billing, Cybersecurity threat detection & DDOS mitigation, and Subscriber based Policy Enforcements like Traffic Shaping, Parental Control, and Lawful Interception. The Central SDN Controller provides centralized orchestration, automation, network topology discovery, network slicing, management, zero-touch provisioning, and diagnostics.

In the last decade, few notable factors that have emerged are the Open Source Community becoming matured, availability of multiple White box options, the emergence of SDN and NFV, industry realization of the risk of vendor lock-in, and its movement towards Open solution. Hyper-scalers like AWS, Facebook, and Google were the early adopters of the open and white-box solution. Mobile Operators and Internet Service Providers have traditionally been dependent on a handful of OEMs, and are increasingly shifting to openness. With the emergence of 5G and open communities like TIP, OCP, O-RAN, the drive towards openness is now a necessity and NiralOS is rightly positioned to partner in this Network Transformation.

How would you describe your growth and success lately?

Niral is currently working with around 12 operators globally. We recently opened our Marketing Office in the US. A recent NASSCOM report mentions Niral Networks as a key 5G technology vendor from India, while we have also been chosen as a partner by RBI controlled IDRBT for 5 G-related use-cases for the Banking sector. We are leading the derivation of India-centric 5G open source strategy for Transport as part of TSDSI. Niral is a member of TIP and a global NOS provider for DCSG.

What are the opportunities that you foresee in the industry?

According to Markets and Markets, the 5G Fixed Wireless Access market is expected to be worth $46.4 billion by 2026, while a report by Grand View Research says that the Edge Computing market will be worth $43.4 Billion by 2027. It is predicted that 5G Networks need to be 10x denser than 4G Networks, especially concerning the 5G Access and Edge. The denser network would require devices from more vendors leading to further risk of vendor lock-in; this is precisely where we come in. When NiralOS-based products are deployed, it frees up the operator from any type of vendor lock-in, creating unparalleled opportunities, including competitive pricing, more flexibility, faster innovation, and cost-effective scaling, which all ultimately have the potential to significantly lower both CAPEX and OPEX.