3 Reasons Why It is a Must to Hire an eCommerce Design Agency

While Considering the website composition and manner in which a web-based store looks, typically the creative viewpoints ring a bell. How a specific picture looks or the varieties that are being utilized. These are absolutely significant components, however there are other more significant justifications for why you will need to ensure your store is planned accurately.

An expert eCommerce plan office that comprehends the ongoing internet shopping patterns and that knows how to assemble sites that proselyte, will actually want to execute the vital changes that will really assist with working on your site in a perceptible manner.

Better User Experience

The client experience of a site is one of the main factors that will decide if it performs well or not. An expert organization will actually want to plan a store that is smooth, smart, and natural, so that the clients feel great and can undoubtedly observe what they are searching for.

Client experience assumes a huge part as far as SEO, which is another key region that any trustworthy office ought to zero in on. Without the right site improvements, your site will not get found in the web indexes regardless of how pleasant it looks. Nowadays, website composition and client experience are essentially very much the same thing, on the grounds that UX has become one of the driving elements of online achievement.

Better Branding

What might be said about your image? It’s certainly something on the off chance that your internet based customer facing façade looks pleasant, yet something completely different assuming it really works effectively of imparting your special image.

Brand mindfulness is a gigantic piece of prevailing in eCommerce. You need to figure out how to stand apart from your opposition, and the fundamental way you approach doing this is through the legitimate marking. The plan of your site, obviously, is a focal part of your image.

Just a veteran eCommerce plan organization that completely comprehends the significance of marking will actually want to significantly impact your business. Marking is something other than utilizing a ceterian logo or variety plot. It includes passing a specific message and speaking with clients on through a blend of symbolism, deals duplicate, and different types of media, alongside your one of a kind brand suggestion and selling focuses. Not all plan organizations have the expertise to pull this off, however if you need to assemble your business, it’s an unquestionable requirement.

Better Customer Service

A superior planned site is a better client assistance. Consider your site assuming it were the floor of your actual store. An appropriately planned site will clarify where to go assuming you have any inquiries, how to contact somebody, where to go for data, where to track down specific items, etc. This is the bread and butter of making an ideal client experience.

To acquire this level of value for your web-based store, with the goal that it capacities like an expert foundation rather than simply one more site, you really want the assistance of an eCommerce plan office like Genius eCommerce®. They are advanced showcasing and plan experts in the eCommerce field that know how to assist with putting away proprietors make the progress they are searching for.

Koo App Empowers First-Time Voters with a Multi-lingual Guide on Rights & Responsibilities Ahead of Polls_Press Release Inbox

On the eve of National Voters Day, micro-blogging platform – Koo – has released a multi-lingual guide on Voter Rights & Responsibilities, in an effort to empower first-time voters to make informed decisions during the upcoming Legislative Assembly Elections. The Koo Voters Guide focuses on the basic rights of the Indian Voter as enshrined in the Constitution of India, and enumerates the responsibilities voters need to consider before and after casting their vote. It reflects the Koo App’s efforts – as a transparent, unbiased and reliable social media intermediary – in enhancing voter awareness, and in building greater trust in the electoral process. As the largest platform which enables native language expression, the Koo Voters Guide is available in Hindi, Marathi, Punjabi and English – to benefit first-time voters in all the poll-bound states.

Leveraging the theme for National Voters Day 2022 – Electoral Literacy for Stronger Democracy – the Koo Voters Guide reiterates the importance of voting as the central pillar of a democracy, and the need to augment voter education for free and fair elections.

Said Aprameya Radhakrishna, CEO and co-founder, Koo, “Voting is a fundamental right given to all citizens in a democracy. Every vote counts, and thus to empower and educate first-time voters to exercise this crucial right in a judicious manner, we have launched this informational Koo Voters Guide ahead of National Voters Day. As a multi-lingual micro-blogging platform which salutes India’s linguistic diversity, we have released this Guide in four languages to enrich the knowledge of every voter, and to build greater confidence in the electoral process. As an unbiased, open and reliable platform, The Koo App is a signatory to the ‘Voluntary Code of Ethics’ created by the Internet and Mobile Association of India (IAMAI), which aspires to the transparent use of social media during elections. We will follow the guidelines set by the Election Commission of India to ensure that the Koo App is leveraged in an optimal manner to bring about a positive and progressive change in society.”

National Voters Day is observed on January 25 every year to mark the foundation of the Election Commission of India, which was established in 1950. First initiated in 2011, the National Voters’ Day is aimed at encouraging and maximizing the enrolment of new voters

CRAFT SILICON and KARZA Technologies partnered to automate onboarding

Craft Silicon and Karza Technologies partnered to automate onboarding and verification with intelligent solutions to provide a delightful customer experience to Microlending Institutions.


Through this partnership, Craft Silicon aims to leverage Karza Technologies advanced KYC services, bank account verification, front-end engagement for offering swift, smooth, and secure onboarding and user verification solution to Microlending Institutions.


Using Karza Technologies advanced AI-driven cognitive suite will help harness the features like face match, name match, and address match, which in turn will assist in achieving accurate matching of the facial features and real-time verification of bank account.


It will further strengthen Craft Silicon’s resolve to provide a frictionless customer experience while ensuring the highest protection against fraud. Their commitment is a testament to the initiative and the joint ambition to significantly improve the onboarding experience for MFI customers.


Mr Gaurav Samdaria, Co-Founder, Director, Karza Technologies said “Craft Silicon has a legacy of providing software solutions to BFSI. With them, we are excited to bring the next level of digital transformation in onboarding for MFIs and other financial entities. Our joint efforts are geared towards enabling smooth, voluminous digital onboarding processes while ensuring compliance with all regulatory requirements.”


Mr Siva Kumar, CEO Asia, Craft Silicon said “Craft Silicon’s partnership with Karza Technologies is another step towards digital transformation for faster Financial Inclusion. Having digital onboarding integrated with our robust Microlending suite, we are supporting our clients to enhance digital interaction experience, smooth onboarding, fast loan decisions and increased borrower loyalty. “

About KARZA Technologies.

Karza Technologies is the largest data, analytics, automation, and decisioning solution provider to FIs, catering to the entire lending lifecycle from onboarding to diligence & monitoring to collections. By leveraging deep technology and superior data engineering, Karza Technologies provides fraud prevention, risk management, compliance, and automation. It is a pioneer in the services it offers and has successfully acquired a very diverse portfolio of 330+ live clients, spanning the largest gamut of use cases in the industry.

Orases Selected As A Top PWA Developer For 2021 By TopDevelopers

Frederick, MD custom software development company Orases was recently announced as one of the top progressive web app development companies for 2021 by TopDevelopers. The award is presented by TopDevelopers every year, and they rank the top companies based on their performance and contribution to PWAs and the custom software industry. Orases was ranked by TopDevelopers as #15 on the list of 1,018 organizations for their outstanding progressive web app development services and dedication to client satisfaction. Orases was also ranked the highest among organizations with less than fifty employees that were chosen for the top PWA development companies award.

TopDevelopers selected Orases as the 15th best PWA development company due to the organization’s ability to develop premier progressive web applications. Orases has an extensive history of providing PWA development services since its founding in 2000 and continues to be an innovator in the industry, delivering applications for organizations across several industries. The progressive web applications built by Orases feature responsive design across all technology platforms and enhanced, geolocational content delivery capabilities for users around the world. Only companies that have demonstrated significant growth and contribution to PWA development are chosen among the list of top developers selected by TopDevelopers — Orases earned a spot in the top 15 after making an impact for several organizations in 2021.

Orases’ selection to the list of top progressive web app development companies adds to their growing list of awards received from TopDevelopers. The organization was also presented with a spot on the list of top PWA developers in May 2021, which was updated in December to account for all of 2021. Orases also received regional and national awards in 2021 from several other companies, such as Clutch, Inc., Digital.com and Forbes, among many others. Orases continues to provide substantial contributions to the custom software industry and is eligible for future awards presented by TopDevelopers in the field.

About TopDevelopers

TopDevelopers is a well-known directory of top IT and software service providers that connects organizations in need of services with potential vendors. Companies listed on TopDevelopers are displayed and ranked in accordance with their credibility, experience and client feedback. For more information about TopDevelopers, visit https://www.topdevelopers.co/.

About Orases

Orases is a full-service, digital technology agency based in Frederick, Maryland. Founded in 2000, Orases has become a trusted provider of custom software, website and mobile application development services and solutions that drive efficiency and provide measurable cost savings and revenue gains to their client partners. Orases can be contacted by phone at (301) 756-5527 or by visiting their website at https://orases.com/. Their offices are headquartered at 5728 Industry Lane in Frederick, MD 21704.


Softline India Is Now Great Place to Work-Certified™

Softline India are now Great Place to Work®-Certified in India from December 2021 to December 2022.


Softline India is a leader in digital transformation and cybersecurity services with strong business ethics and an open workplace culture we are leading the digital transformation services marketspace. With 7 years of experience in the Indian marketspace and 3 specialized centers our expertise and contributions have helped shape the transformation journeys of small, medium, and large enterprise businesses from the private and public sectors. Together we know we can help shape the digital facing companies of tomorrow.


Great Place to work partners with multiple prestigious organizations across 22 industries segments annually to help them build High-Trust, High-Performance Cultures™ designed to deliver sustained business results. Softline meets this high standard and has proven to portray   great leadership, consistent employee experience, and sustainable financial performance.



Vinod Nair, Managing Director, Softline India: “This recognition is truly symbolic of our efforts in creating an organization with excellent corporate culture and business ethics. I share this moment of pride with all our employees both past and present who contributed to making Softline India a workplace of trust, values and culture”.


Atul Ahuja, Senior Vice President – Middle East, Africa & ASIA at Softline: “Truly a spotlight worthy accomplishment for us, we have always focused on creating a workplace culture that allows our employees to develop successful careers. We hold strong a belief that building employee trust and value is the first step to a satisfied customer”.



About Softline Group

Softline is a leading global solutions and services provider in digital transformation and cybersecurity, with its headquarters in London. The company enables, facilitates and accelerates the digital transformation of its customers’ businesses, connecting over 150,000 enterprise organizations across a comprehensive range of industries with over 6,000 best-in-class IT vendors, and delivering its own services and proprietary solutions.

With approximately 6,000 employees globally, Softline operates in more than 50 countries with significant growth potential in multiple markets from Asia, Latin America, Eastern Europe and Africa. The company addresses the entire rage of its customers’ IT needs and is positioned at the center of the digital transformation megatrend.

Since its inception, Softline has achieved a turnover of US$ 1.8 billion in the fiscal year of 2020, and it’s currently one of the fastest growing companies in the sector. In October 2021, the company conducted a successful initial public offering of its depositary receipts on the London and Moscow stock exchanges.

For more information, please visit www.softline.com.




Introducing SwirlToken a New Utility Token for the HubSwirl Platform

The HubSwirl Ecosystem currently has over 12 Million users worldwide. A Crypto Utility token backed by a Canadian Corporation. HubSwirl Inc. is a corporation based in Canada and provides a patent pending innovative platform. HubSwirl is pleased to announce the launch of our platform utility token called SwirlToken — The platform is a decentralized ecosystem built with user privacy in mind

HubSwirl is a powerful Platform Connecting People, Business, Influencers & Fans — Patent Pending Technology Provides a Hub for all Social Media Interaction. Users can create group pages “HubSite”, collaborate & share, plan events and connect to their community, customers and fans.

The SwirlToken “SWIRL” will enable the instantaneous creation and distribution of a wide range of utility form self enforcing and self executing Smart Contracts, Financial DFI, VIP access membership, NFT & Franchise Ownership and platform payment systems. SWIRL will be integrated into the HubSwirl ecosystem including; Shopolu, HubSpin, SwirlSwap & Metaverse integration

The SwirlToken is your key conduit between on-chain, off-chain and platform interactions.

SwirlToken — Tokenomics

Total Supply: 870,000,000,000,000

IDO Sale price: TBD

Initial Circulating Supply (PR): 290,000,000,000,000

Initial Tokens Locked:578,800,000,000,000

Initial circulating market cap: $165,577

Type: BEP-20

Ticker: SWIRL

FAIR Launch is now Open on the PinkSale Presale Launch Platform available for sale here until January 3rdhttps://www.pinksale.finance/#/launchpad/0x6A0023C51cA36715D52B972940c347ce1c6d52e8?chain=BSC

Contract address: 0x38fFA52C7628f5cCf871472e40c462E4483215C9

Smart Contract Audited

Allocation Distribution

The initial circulating supply — Pre Sale — FAIR Launch has a 33.33% allocation of 290T SwirlTokens. The team believes to have the right balance given these initial supporters the opportunity to share our vision of bringing the world smart contracts and decentralization to the HubSwirl Platform.

The total locked tokens will be 578.8T SwirlTokens will be at 66.5% — Includes 21.33% allocation for future Burning; 23.33% liquidity locked; 10% allocation to fund platform development and SwirlToken integration into the ecosystem; 10% Marketing budget to fund large targeted marketing campaigns and future exchange listings and 2% to be distributed for the team — In order to kickstart our marketing we have left 1.2T SWIRL available in the marketing wallet to collect USDT Rewards.

Vesting schedule: will be 10 months — with release of 10% each month.

The Marketing — we want to move at a strong pace. We have an extremely aggressive development pipeline and need to ensure we have the means to move as quickly with communicating and bringing attention as we are when releasing our products. The Marketing wallet will also receive 4% BNB from the Smart Contract transactions to fund ongoing social media marketing campaigns. Marketing tokens will become unlocked and available 10% monthly — They will be used for larger campaigns, airdrops and giveaways. Marketing, across the crypto and traditional landscape will be paramount to the success of SwirlToken.

The Burning — We want to increase value as the project progresses. 10% of the Burn Tokens will become unlocked and burned monthly. As a result, the price of the coin should increase and create scarcity of the SwirlToken. After the 10 months Vesting period- when all 185.6 Trillion tokens are burned we will start a quarterly Buy back event using the Smart Contract’s 1% buyback wallet and/or liquidity pools.

SwirlToken’s Project Lead commented:

Investing up-front and aggressively in the areas we see most value in bringing our vision to life — in particular Marketing and development — gives our community and the project the best chance for success.

We are also thrilled with our partners and advisors who have come on board through Seed and Private rounds — opening up doors to hit the market hard and with confidence.

Token Utility & Reward System

Each Platform will provide its own specific utility, however the SwirlToken will effectively be your auto Defi investment. Through the Smart Contract code there is auto rewards system;

Every Buy/Sell/Transfer of the SwirlToken:

10% USDT Rewards will be sent to every wallet holder’s account.

4% USDT will go to fund Marketing

1% BNB will be added to the Locked liquidity pools

1% BNB will be added to buy back wallet used for Token Burn Event

SwirlToken token holders will have a significantly differentiated experience to standard users and will be rewarded for their loyalty right across our marketplace.

SwirlToken’s Roadmap for 2021/2022

We are sharing a high-level roadmap so that our investors can understand what key milestones we hope to achieve leading up to our IDO and beyond.

This is work in progress and further announcements will be made in due course:

Innovation is key to driving the conversation of mass adoption and bringing to life use cases to the real-world.

For SwirlToken, to deliver in the short to medium term against each of its strategic pillars is has prioritized the following:

  1. HubSwirl-Core Platform — our flagship product and the first proponent of the HubSwirl Network focusing on Community networking — Local Business, Community Organizations, Local Brand Marketing
  2. Shopolu Platform — our first dApp integration — “the Amazon” of local brick & mortar stores. Focusing on crowdsource personal shopper services & Same day delivery
  3. HubSpin Platform — our second dApp integration creating an ecosystem of P2P market for local music articles to sell music and manage their fan base. SWIRL Token integration of NFT copyright audio.
  4. SwirlSwap — Muiti-chain integration — Adding Swirl Swap exchange extending our network integration with other chains.
  5. Metaverse Integration — As the Metaverse moves into the next internet revolution we will be ready to integrate into partner Meteverse platforms including facebook by creating a connection interface to our platform
  6. An exciting oracle provider partnership announcement.