2022 Direct Sales Insights Survey Shows Virtual Selling Is the New Normal

83% of Direct Sales Consultants Plan to Stay in Their Current Company for Years to Come

SAN DIEGOApril 11, 2022PRLog — Modern Direct Seller released results from its 2022 Direct Sales Insights Survey today. The Direct Sales Insights annual survey is the first of its kind to survey independent sales consultants to gather trends and get a pulse of the direct selling industry through the consultant point of view.

The Direct Sales Insights Survey included over 300 independent consultants from over 90 companies. The data was collected in 2021 as many direct sellers reflected on the growth of their online direct sales business during the COVID-19 pandemic. The survey was developed by Becky Launder, the Co-founder and CEO of Modern Direct Seller and DirectFlo.

“The need to identify shifts in the industry, market trends and how technology is shaping the direct sales sector directly from the consultants point-of-view is why we started the Direct Sales Insights Survey.”

  • 83% of sellers aren’t going anywhere and plan to stay with their current company for 3 or more years. Over 43% report wanting to leave their jobs to be full time in their direct sales business.
  • 91% of Modern Direct Sellers are college educated. The great resignation has seen millions of college educated women leave unfulfilling careers for the flexibility of a direct sales business.
  • Post-pandemic business growth will continue to thrive for direct sellers who adapt and innovate. The popularity of digital platforms has disrupted traditional distribution channels, increased reach of social networks, and changed the way people interact. Modern direct sales consultants have embraced virtual selling and spend an average of 81% of their time selling online and hosting virtual events. 41% of sellers report hosting 4 or more virtual events a month.
  • For the first time, Instagram cracked into the top 3 as a favorite channel for new customer acquisition. Over 68% of consultants report they use Instagram for promotion, second only to Facebook which is still the #1 channel for direct sellers. Embracing Instagram specific content will be a key to success for 2022.

Opportunities Discovered for Direct Sales Companies

“With a nationwide shortage of qualified talent looking for opportunities, direct sales companies will start to feel the pinch of the “great resignation” if friction is not addressed. Preventative measures around technology and training will ensure that you keep your rockstar sales leaders happy and building,” says Becky Launder.

There are opportunities for direct sales companies to empower their sales teams through technology. “Modern direct sellers are sick of friction and that friction is stalling sales growth. Where is it? Friction is everywhere and the companies that target strategic friction improvement will be the ones that will see an explosive 2022,” says Becky Launder.

Visit https://directflo.com/dsi-report to access the full 13-page PDF report at no charge.

“Estate Sales Made Easy,“ Will Be Free on Amazon Tomorrow (03/07/2022)

United States – WEBWIRE



Best Seller Publishing announces the release of Victoria Gray’s new book, “Estate Sales Made Easy: A Practical Guide to Success from Start to Finish It will be available for free download in the Amazon Kindle Store from tomorrow, March 7th through Friday, March 11th.


An expert shares everything you need to know about running a successful estate sale, guiding you through the entire process with sensitivity and a refreshing matter-of-factness.


From first client contact to signed contract, and from setup to day-of-sale to takedown, Victoria Gray—an experienced estate sales manager and founder of Estate Sales by Victoria—guides you through what it takes to run a successful estate sale. With a thorough exploration of the legal, financial, familial, and business issues, Gray lays out the nuts and bolts of an estate sale with sensitivity to emotions that might arise during the process. Gray also delves into the spiritual energy that she has sensed in different houses throughout her twenty-seven years in the business.


With insightful tips and an easy-to-follow process, you will be equipped to:

  • Set up appointments with potential clients seeking an estate sale manager
  • Create a contract for the sale
  • Set up the sale, including pricing and arranging items for maximal efficiency and profit
  • Manage the sale, from client to customer
  • Take down the sale and distribute the proceeds
  • Build your customer base and keep it



Gray’s efficient, no-nonsense advice will help you to tackle your first estate sale with little fuss and a full sense of preparation. Whether you want to establish your own estate sales business or conduct an estate sale for a loved one, this guide provides everything you need to know from an experienced manager who has seen it all.


“Estate Sales Made Easy by Victoria Gray will be free and available for download on Amazon for 5 days (03/07/2022 – 03/11/2022) at: https://www.amazon.com/dp/B09TGFT1X3


For More Information:


For questions or to schedule an interview about this press release please contact us at (626) 765-9750 or email info@bestsellerpublishing.org .


Best Seller Publishing is a Los Angeles Publishing Company dedicated to helping business owners and entrepreneurs become “the hunted” with their best-selling books.


About the Author:


Victoria Gray grew up in St. Louis as the first daughter of six. Her father, Victor, a very inventive story teller, sparked creative endeavors in most of his children. Victoria began her reading and writing career at the tender age of four via the guidance of her father.


She’s worn many hats along her life’s journey. In 2003 she became a public speaker featuring historic clothing she made, which was noted by the Post Dispatch Fashion Editor. The Editor encouraged Victoria to create a fashion show, which was then featured in the paper. Her fashions are made using repurposed textiles such as: vintage hankies, vintage laces, vintage tablecloths etc. To date Victoria has hosted over 160 fashion shows at various venues in St. Louis, Illinois and surrounding areas utilizing over 300 items designed and created by her. In conjunction with her shows, she created several patterns of her designs and a book entitled Victoria Gray Unfolded.


Outside of writing, reading and researching for her Estate Sales-Appraisal business, her first loves are her four children.

Termination of Sales of EPDM by Sumitomo Chemical

Sumitomo Chemical has decided to discontinue the production of ethylene-propylene-non-conjugated diene rubber (EPDM), a synthetic rubber, at Chiba Works in Japan and to terminate sales of EPDM by the end of March, 2023.

Sumitomo Chemical has been working to increase the value added to its products and reduce manufacturing costs to strengthen the competitiveness of its EPDM business. The maintenance and repair costs of the production facilities for EPDM, however, which have been in operation for more than 50 years, is increasing year after year. Under these circumstances, we reached the conclusion that it is difficult to secure stable profits over the medium to long term.

Sumitomo Chemical will continue to direct its resources to fields in which the Company has competitive advantages, aiming to achieve sustained growth through creation of new value.

Overview of Sumitomo Chemical’s EPDM Production Facilities

Operation Start-up: January 1970

Annual production capacity: 40,000 tons

WCA Presents “Sales & Credit, Its a Team Effort” Webinar

There Are Lots of Ways to Damage the Credit Department’s Relationship with the Sales Team.

In this program, attendees will explore the most common mistakes and how to avoid them. Case studies will be used to illustrate problems and the ways credit pros can and should avoid them.

In credit risk management and B2B debt collection, one “Oh-No” wipes out a dozen or more “Way to Go’s.”

Join for an opportunity to improve sales/credit relationship and even improve upon an already ideal situation.

To learn more about this event and others register online at wcacredit.org/webinar-seminar-registration/

Coldwell Banker Howard Perry and Walston Names Rachael Elliott as Sales Office Manager and Broker-in-Charge of Its Pittsboro Real Estate Sales Office

Coldwell Banker Howard Perry and Walston, the leading real estate company in the Triangle region, has appointed Rachael Elliott as Sales Office Manager and Broker-in-Charge of its Pittsboro real estate sales office. Rachael will facilitate the growth of HPW’s business and market share in the rapidly growing Pittsboro market. Additionally, Rachael will focus on agent growth, development and recruitment while increasing market share over area competitors.

“Rachael has proven herself as a leader over the last two years serving both our Chapel Hill and Pittsboro offices,” said David Jones Chief Executive Officer of Coldwell Banker Howard Perry and Walston. “We are excited to have her leading our Pittsboro office and look forward to the future growth.”

“I am honored to be part of a company with a proven reputation of excellence that consistently strives for new and better ways to serve its clients,” said Rachael. “HPW has aggressive pay plans, exceptional training, and matchless sales tools. Growing the office will be a privilege. I am looking for professional, experienced, and ethical agents who will be able to handle the growth in Pittsboro. Real estate runs in my blood. My grandfather owned a successful firm in Hilton Head, SC, and my aunt is a practicing agent, was actively involved in the local association as President, and holds a license in NC and SC. My focus is to support agents as they grow their numbers in the ever-changing technology and market dynamic.”

Born in Raleigh, Rachael calls the Triangle her home has family who lives all throughout the area. “The Triangle offers the best of all worlds,” said Rachael. “I love the diversity in the people, restaurants, cultures, and history. I love the sporting events and university rivalries. Also, we get to experience the beauty of all four seasons, and we can drive to the beach or mountains with ease.”

When she isn’t focused on real estate, Rachael enjoys world travel and frequenting the diverse restaurants in the Triangle with family and friends. She is also involved with giving back to our community and was recently awarded the Organizational Award from the Orange Chatham Association of Realtors.

Coldwell Banker Howard Perry and Walston’s Pittsboro real estate sales office supports over a dozen agents and serves as an area partner to HPW’s New Homes & Land Division sales office in the up-and-coming Chatham Park. Including the Pittsboro sales office, Coldwell Banker Howard Perry and Walston operates 16 real estate sales offices in North Carolina from Mebane in the west to Goldsboro in the east. Those interested in joining the Coldwell Banker Howard Perry and Walston real estate team may visit www.joinhpw.com for further information.

About Coldwell Banker Howard Perry and Walston
Howard Perry, an established builder, and Don Walston, a real estate entrepreneur, formed Coldwell Banker Howard Perry and Walston in 1973. Today, with more than 900 associates and employees and award-winning new homes, mortgage and insurance services, Coldwell Banker Howard Perry and Walston is the largest full-service residential real estate company in the Triangle. CBHPW is also the top Coldwell Banker company in the Triangle area and has earned recognition as one of the leading realty firms in the nation. The Triangle Business Journal has consistently ranked Coldwell Banker Howard Perry and Walston as one of the “Best Places to Work in the Triangle.” For more information about Coldwell Banker Howard Perry and Walston, visit www.hpw.com. Follow the company on Facebook at www.facebook.com/CBHPW.