Kaliopi Matheakis of PR Hair Extensions Will Showcase at New York Fashion Week Highlighting the Artistry of Hair Extensions at Sony Hall Powered by Runway 7 Fashion

 Kaliopi Matheakis, the owner of PR Hair Extensions Salon and innovator in the craft is bringing her artistry to the hair styles of Sony Hall Powered by Runway 7 Fashion during New York Fashion Week (NYFW), February 10 at 1:00 PM through February 12, 2022.

Kaliopi Matheakis and the PR Hair Extensions professionals from Long Island City, NY will be joining the fashion designers, makeup artists and hair stylists in the dressing rooms at NYFW. Hair extensions will highlight and enhance the opulence of the featured hairstyles as well as highlight their benefits.

The stress of the pandemic has contributed to an increase in telogen effluvium, a recognized medical condition causing hair roots to be pushed into a resting state. During this premature resting state, more hair than normal is shed. Telogen effluvium is usually the result of a shock, illness or stress.

Since the beginnings of the pandemic, dermatologists are seeing an exponential rise in the cases of telogen effluvium. Dr. Miriam Casal, the founder of Pelviva, an aesthetic dermatology center, and other medical professionals are noting a 400% rise in patients presenting with telogen effluvium.

As a practicing expert in fashionable hair extension applications, Ms. Matheakis became aware of telogen effluvium while studying dermatology and cosmetology in Greece. She notes that, “It is normal to lose one hundred hairs a day during a healthy growth cycle. The manifestation of telogen effluvium triples that number to about three hundred hairs a day. It quickly leads to a thinning scalp and bare spots. The proper use of hair extensions offers women a solution to this temporary problem.”

Kaliopi Matheakis will be using her innovative hair extension artistry at NYFW to enhance hairstyles as well as add volume for any model who is suffering from stress related hair thinning. Runway models are not immune to stress related hair loss. To help them look their best for this important reopening of NYFW, the PR Hair Extensions Salon team, under the direction of Ms. Matheakis, will be on hand to expertly apply hair extensions as beauty additions and to treat the effects of telogen effluvium.

Kaliopi Matheakis is committed to lending her talents to make every model on the runways of NYFW look and feel their best. “Shedding hair because of telogen effluvium adds more anxiety to an already stress induced condition. By applying 100% natural human hair extensions, I hope to instantly improve the outlook, confidence, and self-esteem of the models with thinning hair as well as adding a creative flair to all others. I am looking forward to working with the variety of models and hairstyles at NYFW.”

Sony Hall is located at 235 West 46th Street, New York, NY.

Media Contacts – PR Extensions Salon – (347) 858-6891

Email – prhairextensions@hotmail.com

PR Hair Extentions

Kaliopi Matheakis

347-858-6891

prhairextensions.com

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Microsoft Word version of press release

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London Fashion Week Presented by Clearpay February 2022 Provisional Lineup



We are excited to announce the provisional lineup for LFW February presented by Clearpay, taking place Friday 18th to Tuesday 22nd February 2022. The hybrid digital-physical schedule will continue to incorporate catwalk shows, presentations, appointments, and events throughout London, as well as digital content available on the Official Digital Hub, londonfashionweek.co.uk.


PHYSICAL


16Arlington, Ahluwalia, ASAI, Banshee of Savile Row, Bethany Williams, Bora Aksu, Carlota Barrera, Central Saint Martins MA Fashion, Charles Jeffrey LOVERBOY, Conner Ives, DANIEL w. FLETCHER, David Koma, Dear Frances, DI PETSA, Dilara Findikoglu, EDELINE LEE, EDWARD CRUTCHLEY, EFTYCHIA, EIRINN HAYHOW, Elleme, Emilia Wickstead, ERDEM, FASHION EAST, FEBEN, Feng Chen Wang, HALPERN, Helen Anthony, HELEN KIRKUM, Huishan Zhang, IA London, INGRID KRAFTCHENKO, JORDANLUCA, Kaushik Velendra, KNWLS, KWK by KAY KWOK, Labrum London, London College of Fashion, UAL, LYPH, Mainline:RUS/Fr.CA/DE, Margaret Howell, Mark Fast, Matty Bovan, Molly Goddard, Nensi Dojaka, NEOUS, NICHOLAS DALEY, On|Off, Paolo Carzana, PAUL & JOE, Paul Costelloe, Per Götesson, POSTER GIRL, Preen by Thornton Bregazzi, RAY CHU, Rejina Pyo, Richard Quinn, RIXO, ROBYN LYNCH, ROKER, ROKSANDA, S.S.DALEY, SAUL NASH, SCOTT HENSHALL, Simone Rocha, SOHUMAN, Stefan Cooke, Stephen Jones Millinery, Temperley London, TOGA, yuhan wang, Yuzefi


DIGITAL


16Arlington, 8ON8, ACCIDENTAL CUTTING, Ahluwalia, Anna Mason, APUJAN, ASAI, Banshee of Savile Row, Bethany Williams, BLOKE, BMUET(TE), Carlota Barrera, DANIEL w. FLETCHER, David Koma, DiscoveryLAB presents: ABIGAIL AJOBI, Anciela, CHRISTOPH RITTER STUDIO, DJOKIC DREAMING, ELI by Elisa, Florentina Leitner, J E CAI, JOAO MARASCHIN, Karoline Vitto, Margn, ONRUSHW23FH, Sól Hansdóttir, Strongthe and VeniceW, EDELINE LEE, EDWARD CRUTCHLEY, EIRINN HAYHOW, Elleme, Emilia Wickstead, FASHION EAST, FEBEN, Feng Chen Wang, GEO, HALPERN, Harris Wharf London, Helen Anthony, HELEN KIRKUM, INGRID KRAFTCHENKO, JENN LEE, Jens Laugesen, Johan Ku, JOHN LAWRENCE SULLIVAN, JORDANLUCA, Kaushik Velendra, KNWLS, Liam Hodges, London College of Fashion, UAL, LYPH, MARRKNULL, MAXXIJ, MITHRIDATE, On|Off, oqLiq, palmer//harding, PAUL & JOE, Preen by Thornton Bregazzi, PRONOUNCE, RAY CHU, Rejina Pyo, Richard Malone, RIXO, ROBYN LYNCH, ROKER, SAUL NASH, SCOTT HENSHALL, SEOKWOON YOON, Sharon Wauchob, Simone Rocha, SOHUMAN, STAXX, Stephen Jones Millinery, Temperley London, Tiger of Sweden, TOGA, U.Mi-1, VINTI ANDREWS, XANDER ZHOU

Free of Fear

 High School Student Upcycles Decommissioned Fire Hoses into Luxury Fashion Accessories

– Alexander W Dreyfoos School of the Arts high school student Byron Matysek, 18, creatively upcycles decommissioned fire hoses into luxury fashion accessories.

– Sustainable, one-of-a-kind luxury products celebrate the heroism of US Fire Fighters and help save the environment one hose at a time.

– Two runs at the Chicago Fashion Show in Water Tower Place

Byron Matysek, 18, (center in the picture) a high school senior, has developed a unique concept to celebrate the heroism of US Fire Fighters and help save the environment one hose at a time.

This creative upcycling of decommissioned fire hoses into luxury fashion accessories had its first two runs at the iconic Chicago Fashion Show in Water Tower Place. The fashion accessories include a credit card holder, high fashion unisex belts, business cases and several sizes of zippered document protection sleeves.

“I first began Free of Fear as just an idea of reusing materials and trying to create something out of almost anything. I began to take my ideas seriously once I saw the impact that my ideas could have, not only on the fashion industry but also the environment,” explains Byron Matysek. “Even though founded in South Florida where I live and go to school, Free of Fear is working closely with the fashion industry in Chicago to bring awareness of our mission, goals, and product to Chicago and the surrounding community.”

All of the Free of Fear upcycled items are made in South Florida, where Matysek oversees every aspect of the organization. He is involved in the design and execution and the process of bringing these products to market. The flagship product launch in Chicago at the Chicago Fashion Show in Water Tower Place is the first step to spreading more awareness about the Free of Fear fashion line.

Matysek goes on to explain, “We want to support our fellow American industries, products, businesses and ultimately people, while we celebrate the heroism of the US Fire Fighters. That’s why it is so important to me that the Free of Fear products are made in the USA.”

Byron Matysek hopes that upcycling these fire hoses will make a resounding impact in the fashion industry, so the fashion industry becomes more sustainable. This 18-year-old high-schooler is celebrating the heroism of the US Fire Fighters and helping save the environment one hose at a time.

The success of Free of Fear fashion adventure does not come alone for Byron, he is also a Managing Partner in Fuel Door Gloves LLC.

www.FuelGoorGloves.com

Fuel Door Gloves LLC

Byron Matysek

847.877.1957

www.FreeOfFear.us

ContactContact

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EEKA Fashion Announces 2021 Interim Results, Record-Breaking Sales and Profit Growth Driven by Multi-Brand Strategy

EEKA Fashion Holdings Limited (3709.HK, “EEKA”) announced unaudited consolidated interim results for the six months ending on 30 June 2021.
In the first half of 2021, the Group’s revenue increased 53.7% year-on-year to RMB3.08 billion. Gross profit was RMB2.26 billion, representing an increase of 53.3%. The gross profit rate was 73.5%. Net profit increased by 134.2% to RMB280 million (net profit was RMB330 million excluding share award scheme fees).

Operational Summary
During the period, the Group recorded strong revenue growth by improving the operations of its offline retail channels and online e-commerce platforms. In terms of offline sales, the Group leveraged its retail channels, and achieved sales of RMB2.44 billion from its 1,490 retail stores in the first half of 2021. As for online sales, the Group has enhanced the operation of multi-e-commerce platforms, with Tmall, VIP.com and EEKA Fashion Mall as the key sales drivers. The revenue of e-commerce platforms increased by 41.7% to RMB386 million during the period, and the proportion of the Group’s total revenue is increasing steadily.

Focusing on the multi-brand strategy, the Group continues to build its capabilities to operate the multi-brand platform, and strengthen the positioning of the premium brand through brand ambassadors. In the first half of 2021, the Group’s eight major brands have shown rapid growth momentum: Koradior and NAERSI achieved revenue of over RMB1.8 billion, highlighting their strong market influence. NEXY.CO achieved sales of RMB388 million, approaching the Group’s third retail brand target of over RMB1 billion. FUUNNY FEELIN showed robust growth potential with sales exceeding RMB50 million, and recorded a growth rate of over 500%.

During the period, the Group enhanced its operational capabilities by driving supply chain integration and logistics warehouse concentration. The Group also actively promoted sustainable development, and joined “The Smart Coalition for Sustainability” with its eight major brands, to support the “Kind to Earth, Fashion for Future” sustainability initiative.

Outlook
Mr. Jin Ming, Founder and CEO of EEKA Fashion, said “In the first half of 2021, global epidemic prevention and control has entered a normal phase, and China’s economy is steadily recovering and showing strong resilience. As a result, the domestic high-end consumer goods market offers significant growth potential, and the domestic middle and high-end women’s apparel market holds great growth opportunities. In line with EEKA’s multi-brand strategy, we are committed to enhancing our core operational capabilities through innovative research and design, supply chain integration, digitalization, logistics warehouse concentration and channel optimization, to achieve exceptional market growth.”

In the second half of 2021, the Group will continue to enhance the brand’s market influence and product innovation capabilities, accelerate the transformation of multi-channel operation and increase the sales growth of e-commerce platforms, deepen the combination of product R&D and supply chain, and build a digital system of the entire business chain. With the vision of “Just for her unique glamour”, the Group will continue to focus on the multi-brand strategy, and create value for consumers in pursuit of a better life. The Group will commit to achieving the three-year cross-billion sales target, consolidating its leading position of middle and high-end women’s apparel market in China.

About EEKA Fashion
EEKA Fashion Holding Limited (Stock Code: 3709.HK) is a well-known fashion apparel group with a unique brand culture concept, advanced research and development design center, sound marketing service system, efficient logistics distribution and network management system. The Company has been deeply involved in China’s high-end women’s apparel industry since its establishment and was listed on the Hong Kong Main Board in 2014. The Group currently has eight self-owned brands: Koradior, La Koradior, Koradior elsewhere, NAERSI, NAERSILING, NEXY.CO, CADIDL and FUUNNY FEELLN. Over the years, EEKA Fashion Group has been strongly committed to brand internationalization. Since 2015 onwards, many of its brands have been invited to Milan Fashion Week and New York Fashion Week to show the charm of Chinese brands. The Group has always insisted that brand is the root and creativity is the soul, based on customer lifestyle research and brand culture shaping, in view of customer needs and the mission of “Just for her unique glamour”, focusing on product innovation and brand communication, and continuing to lead customers’ dress and life culture.

This press release is issued by ICA Investor Relations (Asia) Limited on behalf of EEKA Fashion Holdings Limited. For any enquiries, please contact:

ICA Investor Relations (Asia) Limited
Tel: +86 (21) 8028-6033
E-mail: eeka@icaasia.com


Topic: Press release summary

Fashion Celebrity Acy Brown Signs with the Queens

 Two Queens Media (TQM) has signed fashion celebrity entrepreneur Acy Brown. As seen in 300 print ads, 400 photoshoots and a professional resume that includes 400+ credits, TQM will work with Brown to continue his promotions, new launches and to identify endorsements, interviews, television, movies, publishing, and more.

Acy Brown is a world-renowned print and commercial model, and fitness guru, with 15+ years experience in the industry. Brown is committed and on a mission to inspire others to believe in the power of their dreams while living a “health is wealth” lifestyle.

Embracing his uniqueness as an adventurer and world-traveler, Brown’s passion is in fashion as an art of expression. He proclaims, “Style is a way of saying who you are without having to speak.”

As Founder of The Acy Brown Collection and Acy Publishing brands, Brown has announced the new release of the PEACE is Priceless collection that features tees and hats that are colorful and inspirational – mixing mood with affirmation.

TQM is looking ahead to working with Acy Brown to share more of his talent around the world. For more information on The Acy Brown Collection, visit acybrown.com. For upcoming events and for interest in working with Acy Brown, contact: bookings@twoqueens.media.

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create@twoqueens.media

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About

Two Queens Media L.L.C. (TQM) is a full-service management firm that is committed to advancing entrepreneurs, content curators, writers, and more. We specialize in brand exposure, media/entertainment promotions, and client management. Our industry knowledge and experience have paved a way for us to connect, create, and inspire brands to transition into industry innovators becoming a household name. At TQM, we work with clients from launch to market. We are the industry leaders in media coaching.

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Lynnecia S. Eley

866-621-1302

twoqueens.media

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