Rhodium Digital, a Deltek Premier Partner, has earned the prestigious Partner Award for Most Valuable Project (MVP) at Deltek ProjectCon 2023. Annually, during its user conference, Deltek, the foremost global provider of software and solutions for project-based enterprises, bestows MVP Awards upon the most innovative firms within its global Customer and Partner community.
The Partner Award distinguishes a Deltek Partner and Customer that have jointly executed an exceptional implementation of a Deltek solution. Deltek Premier Partner, Rhodium Digital in collaboration with their customer, Wade Consulting, both hailing from Alberta, Canada, undertook their Deltek Vantagepoint implementation Wade Consulting, amid recent rapid expansion, sought a robust and integrated ERP system to gain deeper insights into the health of individual projects. With Rhodium Digital’s expertise as a Deltek Vantagepoint partner, Wade Consulting successfully transitioned from their previous software and manual spreadsheet operations to a live system in just two months, thereby laying the foundation for sustained double-digit growth in the years to come.
Craig LaFranchise, Managing Partner of Rhodium Digital, expressed their pride in being selected as Deltek’s Partner Award MVP, attributing this recognition to the strong client relationships they have cultivated and their unwavering commitment to client success. Rhodium acknowledged the support of Clients and Partners, affirming their dedication to delivering the highest quality service in the future.
This accolade underscores Rhodium Digital’s commitment to consistently surpassing their own rigorous standards, all in service to their clientele. They extend profound gratitude for this award, which reinforces their steadfast dedication to their mission of successfully implementing system and process changes for project-centric professional services firms.
Brian Daniell, Deltek’s Chief Customer Officer, commended this year’s MVP Award winners and the remarkable work carried out by each business, emphasizing the honor of these organizations choosing Deltek’s industry-leading solutions as a key component of their path to success. The nominations received this year came from companies of various sizes and locations worldwide, all with diverse business goals achieved over the past year.
Read about Deltek’s 2023 Most Valuable Project winners – Deltek Celebrates MVP Award Winners at ProjectCon 2023.
About Rhodium Digital:
Rhodium Digital operates as a technology advisory practice and Deltek Premier Partner, focused on empowering project-centric businesses with contemporary applications and processes. They aim to create streamlined, future-resilient firms that achieve a high return on their investments in everyday systems. With over two decades of experience as both end-users and business owners running their own project-centric consultancies, their team combines their expertise in implementing software to facilitate transformative journeys for their clients. Rhodium Digital has been a part of the Deltek End-User and Partner community since the early 2000s, boasting intimate technical knowledge of multiple Deltek ERP database structures, coupled with hands-on functionality experience, to deliver what is both feasible within a client’s system and practical from an end-users’ perspective.
For tailored Deltek solutions to elevate your firm, please contact Rhodium Digital.
About Wade Consulting:
Wade Consulting specializes in building science and structural engineering disciplines. They collaborate with building owners, developers, and architects to design new structures, assess existing buildings, and make repairs that ensure long-term value and durability. Their engineering solutions meet customer expectations, create long-term value, and protect the buildings that hold significance within their communities.
Learn more about Wade’s commitment to being “First at Making Buildings Last” by visiting Wade Consulting.
About Deltek:
Deltek, a leading global provider of enterprise software and information solutions for project-based businesses, believes that better software leads to better projects. With over 30,000 organizations and millions of users in more than 80 countries worldwide, Deltek is the go-to source for superior project intelligence, management, and collaboration. Their industry-specific expertise empowers firms to achieve peak performance, maximizing productivity and revenue in the process.
Rhodium Digital Craig LaFranchise 780-993-3536 https://rhodiumdigital.io/
Full Circle Digital Marketing LLC, a pioneering digital marketing agency with a unique industry-focused vision, is set to revolutionize digital marketing for general contractors. Founded by former construction owner and manager, Matt Rice, this agency brings a fresh perspective, an intimate understanding of the construction world, and a deep-seated passion for assisting contractors in their quest for success.
Rice’s journey from the construction industry to marketing was a seamless transition, leading to a clear mission: to empower fellow construction professionals in expanding their businesses. What sets Full Circle apart is their ability to tackle marketing challenges not merely as an agency but as seasoned members of the construction community.
Explosive Growth Right from the Start
With extensive knowledge of local-based marketing and the construction industry, Full Circle hit the ground running in March 2023. By the end of their second month, they not only achieved profitability but also witnessed their clients’ service areas experiencing explosive growth. General contractors, who excel in their craft but often lack marketing expertise, found in Full Circle a partner that can deliver unlimited growth in their local markets.
“When you have been in your client’s shoes, it instantly creates an emotional connection to their business as if it was yours.” – Matt Rice, Founder/CEO Full Circle Digital Marketing LLC
A Personalized Approach
Full Circle is far from a faceless, distant agency. Their intimate understanding of the construction industry allows them to streamline onboarding and eliminate guesswork when targeting audiences and crafting content. The ability to speak the industry’s language facilitates more comfortable interactions, strengthens relationships, and ultimately leads to greater success for all parties involved.
Local Expertise and National Vision
Full Circle’s expertise shines at the local level, where they excel in local SEO and local-based advertising. Their primary goal is to boost the visibility of contractors on specific platforms and channels, ensuring they are the first choice when local residents seek their services. But Full Circle’s vision extends far beyond the local. Their 360° expansion service aims to transform local businesses into national brands, acting as partners rather than service providers and exceeding client expectations.
About Full Circle Digital Marketing LLC
Full Circle Digital Marketing LLC is a dynamic digital marketing agency based in Catlettsburg, Kentucky. Specializing in Local SEO, SEO, and local-based pay-per-click advertising, the mission is clear: to champion the growth and success of general contractors. Rooted in trust, reliability, and unwavering dedication to the construction industry, Full Circle Digital Marketing LLC is your trusted partner for transformative digital marketing solutions.
Full Circle Digital Marketing LLC Matt Rice 606-939-1638 https://fullcircledigital.marketing For further inquiries, interviews, or information, please contact Full Circle Digital Marketing LLC.
Randall Castillo Ortega pioneers digital ecosystems, transforming global trade with innovative platforms and technologies!
San Jos, Costa Rica – WEBWIRE – Tuesday, October 24, 2023
Pioneering a paradigm shift in the realm of global trade, Randall Castillo Ortega invites businesses and economies to usher into a new age where digital platforms and ecosystems not only enhance but redefine the very fabric of international commerce. Through a meld of innovative technologies and strategic frameworks, the digital revolution, under the sage guidance of Castillo, seeks to fortify, streamline, and evolve the pathways through which global trade pulses.
Deciphering the Digital Ecosystem in Global Trade
The digital transformation of global trade isnt merely a transition but a revolution that restructures the modalities and mechanics of international commerce. The digital ecosystem is the future topography upon which global trade will thrive, forging connections, facilitating exchanges, and fostering economic growth on an unparalleled scale, states Castillo.
Key Components of the Digital Evolution:
1. Integrative Platforms: Digital spaces where businesses, suppliers, and consumers converge, interact, and transact.
2. Decentralized Trade: Leveraging blockchain to facilitate secure, transparent, and efficient international trade transactions.
3. Smart Contracts: Enhancing contractual processes, ensuring efficiency, security, and compliance through digitalization.
4. AI-Driven Logistics: Optimizing supply chains and logistics through intelligent, predictive analytics and automation.
Castillo: The Architect of Digital Trade Frontiers
Embarking upon the digital future, Castillo carves pathways, constructs platforms, and crafts strategies that navigate through the dynamic, ever-evolving digital landscape by:
a. Insightful Leadership: Guiding entities through the transformative journey with strategic insights and foresight.
b. Tech-Driven Solutions: Crafting and implementing technologically robust solutions that enhance and secure trade activities.
c. Continuous Evolution: Ensuring that digital trade ecosystems are not static but continually evolve with technological advancements.
About Randall Castillo Ortega
Randall Castillo Ortega has been involved in the financial space, trade compliance, and logistics throughout his professional career. In addition to having founded the financial lending firm RACO, he has extensive experience and expertise in international freight compliance and supply chain logistics.
Amidst the ever-growing popularity of digital currency in Australia, GrineoPay has emerged as a beacon of progress, igniting a newfound enthusiasm for FinTech solutions. With the announcement of their Grineo Wallet+Card launch in 2024, the company is paving the way for individuals to easily manage their financial needs and embrace the possibilities of blockchain technology. This pre-launch gateway is a game-changing step towards financial freedom, empowering Australians to take control of their funds and delve into the world of digital currency.
At its core, the Grineo Wallet+Card App is a secure and efficient multi-digital currency platform, giving users the power to pay with digital currency everywhere in the world . But more than just a user-friendly interface, GrineoPay is committed to educating and empowering its community. “We believe in the financial empowerment of individuals and strive to build a well-informed community,” the Grineo team shared.
“The wait is almost over,” exclaims the Grineo team, as they announce the launch of the Grineo Wallet+Card’s waitlist. This exclusive opportunity is open to both the digital currency curious and enthusiasts alike, offering early access to the app and unlocking exciting financial possibilities. “Our goal is to empower individuals to take charge of their financial future and be part of a knowledgeable community,” the team adds.
To make their mark in the digital currency scene and highlight the product launch in front of 15000 digital currency enthusiasts, GrineoPay will also be a Theatre Sponsor at the highly anticipated Australian Crypto Convention 2023 in Melbourne on November 11th.
“We invited Grineo to be a part of our conference because we see their potential to revolutionise the industry,” says David Haslop, founder, and director of the convention.
But the excitement doesn’t stop there. The official launch of the GrineoPay app is just a few months away, and Aussies can look forward to a seamless experience in investing and sending money to their loved ones in real-time, without delays or excessive fees. To secure a spot on the waitlist, head to the website https://grineopay.com and fill out the form.
GrineoPay’s mission is to promote a fairer distribution of wealth by providing Australians with an alternative to traditional financial systems. Are you ready to write your own digital currency success story? Join the Grineo waitlist today!
About GrineoPay
As a trusted gateway to the digital currency economy, GrineoPay is committed to providing a suite of products tailored to the Australian market. Its first offering, the Grineo Wallet+Card, will initially launch in Sydney and Melbourne, catering to users of all levels with its user-friendly design and advanced trading options. Headquartered in Sydney and fully regulated by AUSTRAC, Grineo Pty Ltd boasts a team of executives from leading banks and FinTech companies. Join the digital currency revolution with GrineoPay: Level 14, 5 Martin Place, Sydney, 2000, NSW, Australia. https://grineopay.com
The $430bn global beauty market is at the vanguard of innovation in e-commerce. From experimenting with video content to addressing consumer concerns about wellness, sustainability and diversity, brands are becoming skilled at selling personalized products in a virtual world.
Debuting with a report on Beauty & Personal Care published today, Category Insights is a new series from WARC Digital Commerce exploring the current state of a category from the perspective of the retailer, the consumer and the brand.
Gregory Grudzinski, Report Editor, WARC Digital Commerce, says: “In the virtual world of digital commerce, the Beauty & Personal Care category is a hotbed of marketing innovation. Successful brands are going beyond helping consumers improve their appearances to helping them discover and reveal their authentic selves.
“In this report we shed light on trends in this space, such as premiumization and the outsized influence Gen Z shoppers have on the category. We also look at top performers and share gainers to help understand how the top brands plan to stay on top, and how challenger brands are looking to unseat them.”
Beauty & Personal Care category is recession resistant and growing
In 2022, the global beauty market, encompassing beauty, personal care and fragrance, generated $430bn in revenue, and is forecast to grow 6% annually to reach $580bn worldwide by 2027, according to McKinsey. Largely resistant to inflationary pressures, only 13% of US consumers have reduced spending on personal care items in the past 12 months.
Also in 2022, e-commerce became the beauty category’s leading channel, claiming nearly a quarter (21%) of sales.
Category leaders increase paid retail media investment to stay ahead of competition
Analysis of WARC’s dComm Index, in conjunction with Perpetua’s sales estimates, found that in the US, brands including Maybelline New York, Lume and Versace are among the top category performers on Amazon. Their success has been underpinned by investment in retail media to increase paid share of voice (SOV) to stay ahead of their competitors.
In makeup and fragrance, 60% of the top selling brands increased paid SOV, with an average increase of 1.7% and 0.9%. The paid investment fueled an increase in organic share-of-voice in both makeup and fragrance of 1.6% and 1.2%, respectively.
Enhanced product content is key
Content, a core constituent of the WARC dComm Index, is key to driving sales. In its ‘2023 Consumer Research’ report, Salsify found 55% of surveyed consumers won’t purchase items with bad product content. Top brands have responded with the use of “enhanced product content”, which provides a more immersive and informative experience for online shoppers.
Following improvements to its product display pages (PDP), Amazon is set to overtake Walmart as the top US beauty retailer by 2025, with a 14.5% share of a market that could hit $180bn in value by 2025, according to analysis by Morgan Stanley.
Premiumization, social selling and the rising importance of sustainability and diversity are key consumer trends in the Beauty & Personal Care category
One of the biggest trends in Beauty & Personal Care is the emergence of “premiumization” – promoting unique product attributes to enhance the perceived value of a brand. Products marketed as “premium” are projected to grow annually by 8% between 2022 and 2027, according to McKinsey. By comparison, mass market beauty products are growing at 5% annually.
TikTok has become instrumental in elevating the premiumization concept, particularly among younger consumers. According to Voyado 73% of Gen Z are prepared to spend more on premium products.
A surge of new beauty brands that cater specifically to communities of color have raised expectations for all brands to create inclusive shade ranges. Kate Palmer, Insights Manager at Edge by Ascential, comments: “In the e-commerce space, I think there is still room to grow in helping customers find the right shade match for their skin. This is notoriously difficult to do online.”
Gen Z’s heightened sustainability awareness, where overconsumption is avoided, means younger consumers may be looking more toward consolidated beauty routines composed of brands and products they feel ethically connected to.
Category Insights is a new series of reports exclusive to WARC Digital Commerce subscribers. Published twice quarterly, they explore the current state of a product category and brand performance using proprietary WARC Digital Commerce dComm Index data. Each report includes actionable insights supported with evidence, examples and expert opinion.
A complimentary sample of Category Insights: Beauty & Personal Care is available to all here.
About WARC – The global authority on marketing effectiveness
For over 35 years, WARC has been powering the marketing segment by providing rigorous and unbiased evidence, expertise and guidance to make marketers more effective. Across four pillars – WARC Strategy, WARC Creative, WARC Media, WARC Digital Commerce – its services include 100,000+ case studies, best practice guides, research papers, special reports, advertising trend data, news & opinion articles, as well as awards, events and advisory services. WARC operates out of London, New York, Singapore and Shanghai, servicing a community of over 75,000 marketers in more than 1,300 companies across 100+ markets and collaborates with 50+ industry partners.
WARC is an Ascential company. Ascential delivers specialist information, analytics, events and eCommerce optimisation to the world’s leading consumer brands and their ecosystems. Our world-class businesses improve performance and solve customer problems by delivering immediately actionable information and visionary longer-term thinking across Digital Commerce, Product Design, Marketing and Retail & Financial Services.
With more than 3,800 employees across five continents, we combine local expertise with a global footprint for clients in over 120 countries. Ascential is listed on the London Stock Exchange.
About WARC Digital Commerce
WARC Digital Commerce uncovers what works in the rapidly-changing world of retail media and e-commerce with examples, evidence and expertise to inform strategic planning and improve business outcomes.
For further information, please contact: Amanda Benfell Head of PR & Press, WARC amanda.benfell@warc.com www.warc.com
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