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Medtech Focused Intellectual Property Advisors KIPA Adapt to Bolster International Business Relationships Amidst Corona Pandemic

The Sweden based IP agency KIPA (Krahbichler Intellectual Property Advisors), known for their high quality work and technical expertise especially in the field of medtech,  returns to China Hi-Tech Fair 2020. Last year KIPA made a big splash with their distinct green booth featuring Scandinavian style hand made wooden furnishing. Due to the ongoing pandemic KIPA decided to do it differently this year.

 

In addition to attending the online exhibition that CTHF offers, KIPA is cooperating with the Sweden-Shenzen Business Association to hand out patent related marketing material at the show.

 

This way KIPA managed to keep an on-site presence without compromising safety. At the Sweden-Shenzen Business Association booth you will find brochures outlining “Your gateway to Europe”. KIPAs effort to aid Chinese businesses in expanding to the European market by helping with patent and trademark related questions such as freedom to operate analyses. 

 

In line with contemporary trends you will also find KIPA branded pens that feature Antimicrobial technology. Any little thing that can make events safer during these trying times.

 

For KIPAs Chinese speaking patrons we have launched a brand new website in Chinese with all the information you need regarding KIPAs services. 

 

www.KipaChina.com 相关信息 欧洲知识产权事务所

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KIPA (Krahbichler Intellectual Property Advisors) is an European IP boutique working with global clients. KIPA is specialized in medical technology (medtech) but handles any kind of IP cases. KIPA is experienced with prosecutions, litigations, oppositions as well as trademarks.

EloQ Communications introduces Youtube channel featuring in-depth PR and marketing content

Ho Chi Minh, VIETNAM — EloQ Communications, a leading PR and marketing agency in Vietnam, officially releases its Youtube channel, featuring the latest trends and best practices of the marcom industry. The channel will share insights from EloQ’s dedicated team of industry experts under eye-catching video format.

Following the latest digitalization trends, EloQ Communications now launches a Youtube channel to share corporate news and professional knowledge through video content to help the community and people interested in PR and marketing can access global know-how with ease. The information and insights featured on EloQ Communications’ Youtube channel are excerpts from latest research findings and modern applications of international standards, modified to fit with Vietnam’s local situation.

“Our aims are always sustainable development, commitment to leverage service standards and change the prejudice on the PR and marketing industry in Vietnam. We have strived non-stop to update new methods and knowledge to implement campaigns in Vietnam and the Southeast Asia region. We believe that this new Youtube channel will help the community get a clearer understanding of PR and marketing activities, as well as EloQ Communications’ devotion and dedication in our work,” said Dr. Clāra Ly-Le, Managing Director of EloQ Communications.

EloQ Communications’ official Youtube channel can be assessed at: https://www.youtube.com/channel/UCYOPYGaGGI0sdKVWPJa0L2A

Besides Youtube, the audience can refer to EloQ’s Blog for more in-depth articles on the communications industry. With its bilingual English-Vietnamese content, EloQ’s Blog attracts an international readership with thousands of views per day.

As a member of the Public Relations and Communications Association Southeast Asia (PRCA SEA), the GlobalCom Public Relations Network (GCPR) and Public Relations Network (PRN), EloQ has continued to prove their ability in coordinating and providing support for a diversified clientele on a regional scale. To date, the agency has been working with overseas companies doing business in Vietnam, including such diverse clients from more than 30 cities and regions, including companies in the Fortune 500 list, multinational and local entities.

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About EloQ Communications

EloQ Communications is an independent communications agency that acts as the eyes, ears, and voice of its clients in the Vietnamese market. Combining local expertise with a global perspective, EloQ works with foreign and Vietnamese companies of all sizes and industries to enhance their images and extend their reach in the Vietnamese market.  

EloQ offers a range of marketing services, including PR, social marketing, digital marketing, influencer marketing, business and product branding, crisis communication, integrated strategic planning, and event planning.  The agency values modernity, transparency, and flexibility, above all.

For more information about EloQ and its services, please visit www.eloqasia.com

Advertise to Niche and Ethnic Audiences in Australia with adStartr

BRISBANE, September 18, 2020 – Advertisers can finally reach niche and ethnic audiences in Australia, thanks to adStartr’s new catalogue of ad space. With adStartr, brands, non-profits, and governments can advertise to Australia’s ethnic communities easily and in the right language. This platform removes the logistical and language barriers that usually prevent campaigns from penetrating multicultural Australia.

No Easy Way to Reach Ethnic Communities

As an entrepreneur, adStartr founder Bipul Kafley has experienced the frustration of trying to run targeted advertising campaigns to ethnic communities in Australia. “Advertising to a narrow – often local – audience gives the highest ROI, but there are language barriers, and a lot of manual research,” says Kafley.

What is adStartr?

Kafley’s adStartr is an online marketplace where all this research has already been done for you. You can find ad cost, audience analysis, distribution, publication dates, and ad formats in one place. You can also place your own ads in a visual editor and translate them into six different languages.

A Boost for Diversity in Advertising

In August, Media Diversity Australia released an alarming report on the lack of diversity in Australian media (Who Gets to Tell Australian Stories, 17th Aug 2020). “As a media startup, adStartr will address the lack of inclusivity and translation barriers in the existing advertising sector,” says Federal MP Julian Simmonds.

The office of Queensland Senator Murray Watt has also applauded the initiative. “adStartr looks to connect the many different multicultural communities in Australia with each other, and with the rest of the world,” says Rowan Holzberger. “Australia is one of the most successful multicultural nations in the world. It is vital we unlock our human capital – not just to celebrate what we are, but to realise our full economic potential.”

Reach Almost Any Niche Audience

In addition to ethnic groups, adStartr helps advertisers to reach other highly specific communities. They can reach the LGBTQ community in the USA via Out In Jersey magazine, for example. Alternatively, they can target specific geographic areas with Moove Media.

Do You Have Ad Space?

It’s free to list ad space on adStartr. If you’re a niche or ethnic publisher, phone Bipul Kafley at (07) 3040 0677 (advertising includes newspaper, magazine, outdoor signage, indoor signage, podcasts, and more – click here for a complete list). Register at adStartr today, where diversity meets ads.

About adStartr

adStartr is an online marketplace where advertisers can place ads in niche independent publications with a few clicks. The platform is home to a series of ethnic media outlets. With adStartr, advertisers can reach the Arabic, Bangladesh, Korean, Chinese, and Indian communities in Australia directly.

Web: https://adstartr.com/
Media Contact: Bipul Kafley
Phone: (07) 3040 0677
Email: bipul@adstartr.com

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