Unpleasant odour in clothing usually develop due to microbial growth, perspiration, air pollution, and other which gave rise to the demand for odour control textiles over the years. Today, odour control technology is widely adopted in textile industry to prevent unpleasant odour across wide range of products including running shorts, athletic shoes, and yoga pants without affecting the natural properties of the fabric. With increasing indulgence in physical activities and consumer spending on sportswear and workout clothing, odour control textiles market is expected to gain high traction in the coming years. Emerging trends of athleisure among youth demographic is also likely to augur well with the growth of odour control textiles market.
Apart from sports and fitness apparel, the odour control textiles find application in medical textiles. As odours arising from skin wounds or as a result of incontinence can be unpleasant for patients as well as for those in close proximity with them, odour control textiles are increasingly used in medical and healthcare industry. This is one of the important factors complementing the expansion of odour control textiles market. Implementation of innovative technologies to control microbial growth and provide effective odour management will possibly surge the demand and fuel growth of odour control textiles market.
Consumers across the globe are looking for active, healthy and hygienic lifestyle pushing the market demand for performance textiles. Performance textiles are textiles which provide additional benefits such as, repellency, resistance, or protection from a specified element including fabrics that resist wrinkles, odors, bacteria’s, stain protection and others. Odour control textiles are the fabrics which prevents or controls unpleasant odour from wide range of products including, sports apparels, shoes, socks, uniforms, home textiles and other products.
The demand for odour control textiles has been witnessing rapid growth and consumers are willing to pay a premium for such textiles and products across the globe. Unpleasant odour in clothing can develop due to number of reasons such as, perspiration, smoking, air pollution, industrial materials, stains and other reasons thus, creating widespread demand for odour control textiles. Several technologies have been adopted by the manufacturers of odour control textiles to control the growth of microorganisms in the human body and provide effective moisture management. This includes, nanotechnology, microencapsulation, ultraviolet protection, microfibers technology and others. The global odour control textiles market is expected to be befitted from increasing hygiene conscious consumers across the developed markets.
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Reasons for Covering this Title
With the aim of achieving active and healthy lifestyle increasing number of consumers are investing in athleisure apparel and sportswear. Odour resistance is the primary concern among consumers engaging in sports or any kind of athletic activity which has pushed the demand for odour control textiles. Materials such as polyester and other synthetic materials are highly used for the manufacturing of active performance for athleisure styles consumers. Odour can be controlled by applying antimicrobial finish to the textile thus, inhibiting the growth of microorganism and ultimately eliminating the odour from the fabric and creating the market revenue potential in the global odour control textiles market in the near future.
Majority of the medical textiles such as fabric liners and other products in the hospitals are susceptible to microbial infection and cross transition of diseases and thus, require odour control technologies. Increasing demand for odour control textiles coming from medical facilities will further add up to the growing market for odour control textiles in the near future. Apart from this, odour control textiles are also highly preferred in home textiles such as towels, bed linen, table wears , curtains and other products.
The global odour control textiles market is expected to grow at significant growth rate in the near future attributable to increasing consumers demand for functional fabrics.
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Global Odour Control Textiles: Market Segmentation
On the basis of source, the global odour control textiles market has been segmented as –
- Apparels and Footwear
- Sports Apparels
- Socks and Gloves
- Home and Medical Textiles
- Bed Linen
- Table Wear
- Accessories and Others
- Carpets and Floor Covering
On the basis of end use, the global odour control textiles market has been segmented as–
- Medical and Healthcare Industry
- Sports and Fitness Industry
On the basis of application, the global odour control textiles market has been segmented as –
- Microfibers Technology
- Water Repellent
- Ultraviolet Protection Technology
Growing consumers concern regarding importance of hygiene and healthy lifestyle is one of the prime factors contributing towards the growth of global odour control textiles market. Niche markets such as Asia and Middle East represent immense growth opportunity for the manufacturers of odour control textiles due to rising consumer awareness with respect to the importance of odour control. Increasing number of product launches related to the odour control technology will help the global odour control textiles to grow in the near future.
Brief Approach to Research
FMI will follow a modelling-based approach and triangulation methodology to estimate data covered in this report. A detailed market understanding and assessment of the nature, product type and end uses of the product segments covered in the study is followed by carrying out a demand-side approach to estimate the sales of target product segments, which is then cross-referenced with a supply-side assessment of value generated over a pre-defined period. The statistics and data is collected at a regional level, consolidated and synthesized at a global level to estimate the overall market sizes.
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