Brand Street has recently got associated with prestigious brand Quaker Oats (from the house of PepsiCo) to promote the Quaker’s association with the Kerala Blasters Football Club in the recent Indian Super League. The previous creative and impressive work of Brand Street has made possible to win this opportunity seamlessly.
With this campaign, people of Kerala can look forward to an action filled Football extravaganza at Lulu Mall, Kochi. The campaign changed from a mere team promotion to consumer activation program. Core secret of that is to make people aware about the healthy diet like oat’s, beside this give them a chance to enjoy the thing the state of Kerala is crazy about – Football. The various consumer promotions and activities for this campaign are designed with the theme of Football, where people would come and join a unique football experience in a very interesting way.
Surendra Singh (National Head, Brand Street India) says “We are young and dynamic in the market and this is our best asset. We have new and creative ideas to promote a brand. Our team is bunched with the experienced and young talent that makes a perfect package. We have done projects for PepsiCo in the past, this year and every time we come with new creativity.
Purushottam Sharma (Creative Lead, Brand Street India) says “the whole event is planned by keeping in mind consumers’ sentiments and well-being. Consumers can not only play football on the sets, they can completely gel with the Quaker’s brand elements and values while playing”
Argha Sengupta (Account Lead, Brand Street India) says “The campaign would ring its bell on 12th Nov at Lulu Mall Kochi for two consecutive weekends. Consumers will get a chance experience Football in aunique way as well as to taste Quaker Oats flavors and take part in a contest to win Breakfast with Kerala Blasters Football Club players.
About Brand Street:
Brand Street is an independent marketing agency headquartered in Delhi and having its branch operations in Canada, Bangalore and Kolkata.
Brand Street is an innovative and strongly experienced pool of professionals who are experienced into integrated marketing campaigns with specialists who have been leading the experiential marketing domain since more than a decade now.
Brand Street has been working with varied range of categories & marketing domains which includes Consumer Marketing & Promotions, Events, Out-Of-Home Media & In-Film Integration.
Brand Street takes a great pride in working with leading International and Indian brands from varied categories and delivered campaigns that made winners take a ride in Helicopter; to sampling toothpaste in Rajdhani/Shatabdi trains; from creating India’s tallest techno-artistic structure with 11,000 LED bulbs; to activating 2500+ traditional retail outlets and mobilizing brands in 100+ modern trade outlets – Brand Street has covered every ground from Kashmir to Kerala and Maharashtra to West Bengal.
For more details log in to- www.thebrandstreet.in & Brand Street India