ELC and M.A.C Partner to Host Spelman College’s Convocation

Executives at The Este Lauder Companies (ELC) shared career readiness and brand innovation insights with 170+ students.


ELC, in partnership with Global Talent, MAC, and the Spelman Pathways Program, hosted Spelman Colleges Convocationa lecture series for freshman students featuring prominent scholars and professionals across industries and sectors. This was the first time ELC hosted Spelman Colleges Convocation.

The Convocation consisted of on-campus events that brought Spelman alumnae within ELC together with more than 170 current students to discuss career readiness strategies and beauty industry insights, plus lead a makeup application masterclass.

The Convocation opened with remarks by Mallory Butts, a Spelman student who interned during the summer at ELC,followed by a panel discussion, Lets Talk Beauty Presents: Crafting Your Career in the Beauty Industry, featuring ELC Spelman alumnaeMonique Davis, Vice President, Local & Cultural Innovation; Jasmin Courtney, Vice President, Global Brand Growth Intelligence & Marketing Strategy, MAC; Asha Harris, Executive Director, Global Marketing, Aveda; and LaTranda Irons, Executive Director, Organizational Effectiveness, North America.

Panelists discussed their career journeys and how they drive industry transformation, champion inclusion and equity, and foster a sense of belonging within their teams. The importance of representation, owning your voice, and innovative product offerings for diverse consumer needs were key themes throughout the convocation.

The day concluded with a M.A.C Masterclass presented by Romero Jennings, Director, Makeup Artistry, at M.A.C.Romero demonstrated artistry techniques inspired by London Fashion Week for all skin types and tones. Featured products included MACs Locked Kiss Ink 24Hr Lipstick and Chestnut Lip Liner, which students can use at their next interview or professional event.

ELC is proud to partner with Spelman College to continue to help create opportunities for current students and alumnae.Visit the newsroom to learn more about ELCs partnership with Spelman College.

About Spelman Pathways
The Spelman Pathways Masterclass program is Spelman Colleges vibrant learning experience for current students, designed to bring exposure, insight, and a behind-the-scenes look into various career industries, professional skills, and aspects of overall wellness needed to succeed in todays world.

Stargent and GXC Partner to Deliver Private Cellular Network Solutions

 GXC’s groundbreaking private cellular network solutions allow Stargent’s clients to deploy connectivity solutions with endless use cases, delivering mission-critical data where and when you need it. GXC’s enterprise private network is built on a cellular mesh architecture designed for hard-to-reach locations without fiber, allowing for easier and faster deployment while providing a cellular network’s full coverage and capacity wherever power is available. Together, Stargent and GXC will deliver customized solutions that ensure enhanced security, resilience, and scalability for supporting business-critical connectivity.

“We are delighted to partner with Stargent, which has earned an outstanding reputation for its broad solutions portfolio and deep expertise in helping companies leverage advanced technology to improve performance,” said Allen Proithis, GXC’s chief executive officer. “The combination of GXC’s market-leading private cellular solutions with Stargent’s IoT and commercial offerings enable businesses to cost-effectively expand network coverage with superior reliability and flexibility compared to other network infrastructures.”

“Stargent is thrilled to partner with GXC. Their innovative cellular mesh network offers Stargent’s clients a flexible, scalable tool to construct world-class networks, delivering incredible value. Their Onyx Portal delivers on the vision of making private cellular technology manageable, and the all-in-one view is exactly what our clients have been seeking,” Jon Reedy, CEO and Founder of Stargent.

Combining GXC’s mesh technology, Onyx Portal, with cost savings, easy implementation, and the ability to scale, plus Stargent’s unmatched customer service, makes for an unparalleled user experience for Stargent’s clients.

About Stargent
Founded in 2018, Stargent is a Texas-based value-added distributor specializing in cellular, RFID, IoT, and broadband solutions for enterprise and industrial clients. Stargent enables our clients to deploy connectivity solutions with endless use cases to deliver mission-critical data where and when you need it. Focused on customer service, the Stargent team has developed a proven process to ensure customer success. Our consultative sales process lets our clients focus on business outcomes and leave the technical details to us.

About GXC
Founded in 2016, GXC is an Austin, Texas-based company that provides groundbreaking private cellular network solutions for enterprises. Through its turnkey proprietary platform, GXC Onyx, the company delivers comprehensive indoor and outdoor connectivity, enabling highly secure, resilient, and scalable coverage that supports critical business operations in manufacturing, logistics, transportation, agriculture, and other commercial industries. GXC is the only provider to offer private cellular mesh technology, building this capability based on years of advanced research. The company partners with leading technology providers and systems integrators to ensure that each system is professionally deployed and meets the expectations of sophisticated enterprises.

Jon Reedy



  • Telecommunications

Aareon Partner with FLS

 FLS – FAST LEAN SMART, Europe’s technology leader for real-time field service scheduling and route optimisation is delighted to announce a strategic partnership with Aareon, the leading supplier of housing management and digital solutions for social housing providers.

Aareon customers will better navigate the dynamic landscape of the UK’s housing sector with new levels of access to FLS’ innovative tools to enhance operational efficiency, customer satisfaction, and overall performance.

Key highlights of the partnership include:

Seamless Integration: Aareon’s Housing’s robust housing management solutions will seamlessly integrate with FLS’ field service management technology FLS VISITOUR, providing a unified experience for the housing sector. This approach delivers a streamlined implementation to assist customers rapidly realise their investment.

Optimised Field Operations: The partnership will deliver advanced tools for optimising field service operations. From intelligent, dynamic scheduling and embedded route optimisation to real-time in-day rescheduling, housing providers can expect a significant enhancement in their field service efficiency.

Enhanced Customer Experience: By leveraging the synergy between Aareon and FLS, housing providers will be better equipped to deliver an enhanced and responsive customer experience. The integration of technology will streamline processes and reduce service delivery times.

Future-Ready Technology: Aareon and FLS share a commitment to providing future-ready technology solutions. This partnership reflects a dedication to staying ahead of industry trends and equipping housing providers with the tools they need for long-term success.

Outcomes: Whether closing more jobs per day per field operative, lowering costs, and achieving greater tenant satisfaction scores by getting to appointments quicker, combining the power of Aareon’s comprehensive Repairs and Maintenance capabilities with FLS’ algorithm means schedules are automatically created with a greater opportunity for a first-time fix. Embedded route plans are designed to save fuel and CO2 emissions, with fewer miles driven per job.

Simon Spriggs, UK Partnerships Manager at FLS – FAST LEAN SMART UK said;
“FLS’ customers maintain over 500,000 properties across the UK and Europe, and we are always seeking opportunities to bring our real-time technology into more providers. This year, the Tenant Satisfaction Measures, cost inflation, and skills shortages greatly increased pressures across repairs, maintenance, and damp and mould inspection. FLS VISITOUR continues to work seamlessly, in the background, to optimise field service scheduling and routing for the best result.

“Aareon can now offer FLS solutions, integrated to transform productivity and efficiency whilst giving more control and improved outcomes to providers’ own customers.”

Lee Burke, Chief Revenue Officer at Aareon said;
“We are thrilled to welcome a dynamic, forward-thinking company to our Aareon Connect Ecosystem. This addition will provide more choice and access to best practice solutions through our HMS, ultimately driving value for our customers.”

FLS VISITOUR’s ground-breaking dispatching delivers lightning-fast embedded route optimisation, which is continually updating in the background to provide the most efficient route for repairs and maintenance operatives, gas teams, voids surveyors, compliance inspectors, rent, and housing officers. FLS uses time-of-day traffic based speed profiles and geocoded mapping to plan exact routes that operatives can reliably achieve on time.

FLS continues to grow throughout the UK, working with Amey Secure Infrastructure, Your Housing Group, Axis Europe, JLA Group and HomeServe, providing best-of-breed scheduling solutions.

A recent customer satisfaction survey ranked FLS among the highest rated field force scheduling on the market with a 9.6 out of 10 rating.

For more about FLS, visit: www.fastleansmart.com/en/

James Alex Waldron
+44 1183 800189
FLS – FAST LEAN SMART is part of the Solvares Group and the press representative for the UK market.



  • Software

HFA Welcomes 2024 With New Partner Appointment

Chief Operating Officer, Sarah Snell has been named partner at HFA.

Sarah Snell, Partner at HFA

Sarah Snell, Partner at HFA

LAKEWOOD, N.J.Jan. 16, 2024PRLog — HFA has announced that it has newly appointed Chief Operating Officer and Director of Client Accounting & Advisory Services, Sarah Snell Snell, CPA, PSA, PAFM to the position of partner.

With a distinguished career that began in public accounting and transitioned into operations management in 2012, Ms. Snell has become a driving force behind the growth of HFA. As COO she consistently emphasizes the critical role of operations and has significantly contributed to the expansion of HFA, both in terms of services and core values. A passionate advocate of HFA’s mission, Ms. Snell actively promotes five core tenets: People First, Forces Working Together, Exceptional Every Day Every Way, Choose Accountability, and Know the Way, Show the Way, Lead the Way.

Craig Johnson, Chairman of HFA, commends Ms. Snell for her dedication to fostering a culture of participation, growth, and support within the accounting field. “She is always eager to encourage professionals of all ages to hone their talents, investing in the interests of her coworkers by providing insight and connections whenever possible,” notes Johnson.

In recent years, Ms. Snell has focused on leading the growth and development of the Client Accounting and Advisory Services (CAAS) service line at HFA. CAAS encompasses a comprehensive range of financial management and strategic advisory offerings provided by accounting professionals to their clients. By combining technical accounting expertise with a deep understanding of clients’ operations, CAAS aims to provide actionable insights that empower businesses to make informed decisions, optimize financial performance, and navigate complex financial landscapes effectively.

“She brings a unique perspective to our CAAS clients stemming from her accounting background and her years of experience managing our firm’s operations and financial matters. Through Ms. Snell’s leadership, the service line has experienced significant expansion, attracting new clients and solidifying our reputation as industry leaders,” commented Matthew Holman, CPA, Advisory Services Partner.

Beyond her role at HFA, Ms. Snell is currently the national Director of Growth & Membership of CPA Firm Management Association (CPAFMA) and is a past President of the NJ Chapter. CPAFMA, dedicated to empowering CPA firms to thrive, benefits from Ms. Snell’s ability to share resources, tools, knowledge, and implementation strategies for growth among her peers.

Ms. Snell’s commitment to community service extends to her roles as a Community Treasurer and Scout Leader for the Girl Scouts of the Jersey Shore. Additionally, she serves as a board member and Treasurer for the Junior League of Monmouth County, an organization dedicated to promoting voluntarism, developing the potential of women, and improving the community through effective action and leadership.

HFA applauds Ms. Snell’s multifaceted contributions to both the firm and the community, highlighting her as a dynamic leader shaping the future of the accounting profession.

About HFA
HFA, Certified Public Accountants and Advisors, is headquartered in Central New Jersey. Established in 1996, the firm services a diverse client base within the tri-state area providing highly personalized and comprehensive accounting, audit, tax and business consulting services. HFA is headquartered in Lakewood with a satellite office in Red Bank. To learn more, visit https://hfacpas.com (http://www.hfacpas.com/).

Kaydoh and REBS Partner to Empower Real Estate Professionals

 Kaydoh, a leading provider of cutting-edge marketing tools for real estate professionals, today announced a partnership with Real Estate Business Services, LLC (REBS), a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.), one of the largest real estate associations in the country with over 200,000 members. This partnership will provide C.A.R. members with access to Kaydoh’s innovative marketing tools, helping them to stand out in the competitive real estate market and create lasting client experiences.

“We are thrilled to partner with REBS to provide their members with the tools they need to succeed in today’s real estate market,” said Michael Lam, CEO of Kaydoh. “Our marketing tools are designed to help real estate professionals build strong relationships with their clients and close more deals. We believe this partnership will help improve the overall quality of real estate professionals in California, while providing them with the tools to exceed their client’s expectations.” C.A.R. members will have access to Kaydoh’s entire suite of marketing tools including:

● A cutting-edge marketing platform that helps agents/brokers create personalized video marketing campaigns for their clients.
● A library of ready-to-go, high-quality marketing landing page templates.
● Exclusive C.A.R. content fully integrated.
● An exclusive community of like-minded professionals looking to connect, grow, and win more deals in their local market.

“We are committed to providing our members with the best possible education and marketing resources to enhance their business,” said REBS Chairman Otto Catrina. “We believe that this partnership with Kaydoh will give our members the tools they need to succeed in the real estate market and build a long, prosperous career.”

Kai Wilson



  • Commercial Real Estate
  • Digital Marketing
  • Interior Design
  • Real Estate
  • Residential Real Estate
  • Web Design