The Department of Consumer Affairs stated it has actually gotten self-declarations from 26 e-commerce companies verifying compliance with the standards for avoidance of dark patterns. These statements are based upon either internal self-audits or third-party audits that determined, examined, and got rid of dark patterns. Dark patterns are misleading online style practices that deceive customers.
These e-commerce gamers consist of Flipkart, Myntra, Zomato, Swiggy, Blinkit, Meesho, Zepto, Ixigo, MakeMyTrip, Cleartrip, BigBasket, and JioMart, to name a few.
Other business consist of Page Industries (Jockey, Speedo), William Penn Pvt Ltd, PharmEasy, Duroflex Pvt Ltd, Tira Beauty, Reliance Jewels, Netmeds, and Tata 1mg.
The Ministry stated this becomes part of India’s efforts to suppress misleading online style practices that misinform or control customers. It marks a strong dedication towards customer openness and ethical digital environments.
“These platforms have actually performed internal self-audits or third-party audits to recognize, evaluate, and remove any existence of dark patterns. All 26 business have actually stated that their platforms are devoid of dark patterns and do not release any manipulative interface styles,” it included.
The Central Consumer Protection Authority (CCPA) had actually previously directed e-commerce platforms to make such self statements that are shown plainly on their platforms.
“Every company operating in India’s digital area need to identify that manipulative practices are short-sighted techniques that damage both customers and services in the long run,” it included.
It likewise stated that through the National Consumer Helpline (NCH), it is methodically attending to grievances versus dark patterns and enforcement action is being pondered anywhere essential.
“The CCPA has actually declared that it is keeping a close watch on prospective infractions and will not be reluctant to act versus errant platforms,” it included.
Released on November 20, 2025
