Opening night of the New Hilux in Asia
Varied powertrains, consisting of BEVs and FCEVs, to be released internationally under the multi-pathway technique
Toyota City, Japan, Nov 10, 2025 – (JCN Newswire) – Toyota Motor Corporation (Toyota) revealed that it will worldwide release varied powertrains, consisting of battery electrical automobiles (BEVs) and fuel cell electrical automobiles (FCEVs), based upon its multi-pathway method to accomplish a carbon-neutral society. On November 10, Toyota held the opening night of the brand-new Hilux, that includes a brand-new BEV design, at a brand-new automobile statement occasion held by Toyota Motor Asia (TMA)* 1 in Bangkok, Thailand. In Asia, Toyota prepares to release sequentially from 2026 onward. For Japan-bound designs, where a diesel variation is prepared, the launch is set up for mid-2026 * 2.
Towards Carbon Neutrality
Toyota is devoted to item- and region-centered management with the goal of making ever-better automobiles. In establishing powertrain systems to accomplish carbon neutrality, different kinds of movement are being presented as part of Toyota’s multi-pathway technique. This technique provides amazed automobile choices customized to the energy scenarios and differed consumer requirements in each nation and area around the world.
With the brand-new Hilux, Toyota will even more speed up the multi-pathway technique by establishing an FCEV design in addition to the diesel and BEV designs revealed today. The FCEV design is set up to be presented in Europe and Oceania beginning in 2028.
* 1 Toyota’s running business in Asia
* 2 An unique site will be released today and details will be upgraded routinely.
The unique site can be accessed here.
The Hilux (BEV design) revealed in Thailand
The Hilux(BEV design showed at the occasion, Prototype)
- This design is geared up with a lithium-ion battery with an overall electrical power of 59.2 kWh * 3. Travelling series of 300 km or more * 4 is accomplished by increasing eAxle effectiveness.
- The battery pack is set up under the flooring, making complete usage of the frame width.
- High-output eAxles are utilized in the front and back, offering optimal system output * 5 of 144 kW, and an innovative control system attains exceptional off-road efficiency.
Main Hilux (BEV design, Prototype) specs for Thailand
* 3 Measured in accordance with IEC basic 62660-1
* 4 NEDC mode worth; advancement target worth
* 5 Output that can be attained by the system (worth determined by Toyota)
Moving on, Toyota will continue to resolve client requirements in each area and add to carbon neutrality by establishing numerous choices while making every effort to make ever-better vehicles.
The speech by Chief Branding Officer Simon Humphries throughout the best occasion
Simon Humphries
Sawadee Krap-here in Thailand and tuning in from around the globe. It is a fantastic enjoyment to be back here in Bangkok.
I wish to start by revealing, on behalf of Chairman Akio Toyoda and all at Toyota Motor Corporation, our acknowledgements on the death of Her Majesty Queen Sirikit, The Queen Mother.
Toyota has had a close collaboration with Thailand for over 60 years. Because the very start, this has actually been not merely a financial investment, however a collaboration. Which collaboration has actually ended up being a relationship.
At Toyota, we yap about our “Best in Town” method, and Thailand is a living personification of that philosophy-the very first nation in Asia beyond Japan where Toyota produced vehicles.
The seed that was planted more than 60 years back, has actually been supported by the individuals of Thailand.Thanks to the strong assistance of the Thai federal government, our partners and clients, Thailand has actually ended up being a center of production, development, and above all, cooperation.
What we have actually attained here is evidence that worldwide success originates from regional strength. Individuals in 133 nations around the globe now gain from that the fruits of our collaboration. More than 13 million lorries have actually been produced here.
Our Chairman Akio Toyoda understands the strength of that collaboration very first hand.
It was his time dealing with the group here in Thailand that assisted form that basic method to management. Regard for regional culture, regard for the significance of shared decision-making.
The lorry that finest represents Akio’s connection to Thailand, is the IMV task over 20 years earlier.
The Hilux story started in 1968 however in 2004, under Akio’s management as head of the ASIA area, Hilux entered into the IMV series??EUR – a genuinely international platform that signified Toyota’s Best in the area method, and our monozukuri approach. It was the IMV platform that took Hilux international.
As the flagbearer of the IMV platform, there is no automobile that much better represents Thailand’s value to Toyota, than Hilux.
We are happy to hear that many individuals even call Hilux Thailand’s nationwide car.
At Toyota, we have actually constantly thought in “Mobility for All.”
For us, movement has to do with offering individuals the methods to check out, to work, to connect-and to enhance their lives. From the first day, the Hilux task brought this approach: to produce cars that improve neighborhoods and empower individuals throughout every continent.
For farmers carrying fruit and vegetables, for households going out on long journeys, for employees constructing the cities around us, Hilux rapidly made a track record for quality, sturdiness and dependability.
Difficult adequate for building websites, safe enough for a household trip, relied on worldwide.
The brand-new Hilux we reveal today is the 9th generation of this famous lorry.
With each generation, it has actually just grown more powerful: formed by roadways, by engineers, and most notably, by the voices of consumers all over.
As the world altered, so too did Hilux.
Since Toyota listened. We listened to the miners who required durability. We listened to households who desired more convenience.
We listened to fleet owners who appreciated fuel economy, and to young travelers who desired style and innovation that matched their way of life.
Reputable transport. Linking individuals to chance with automobiles that was difficult, basic, and constructed to last …
Looking ahead, Toyota is pursuing carbon neutrality not with a single service, however with a multi-pathway technique.
Since the reality is easy: no 2 areas are the exact same, and no client is the exact same.
This encompasses the powertrain, the body variations and the customizability … all with the objective of leaving no one behind.
Each generation of Hilux has actually progressed, however the guarantee is the same: Hilux is a partner for life.
Ladies and gentlemen, Chairman Akio Toyoda thinks that vehicles, and vehicle making, must not just belong to society and financial success, however a part of culture.
For Akio, Thailand is a “home away from home”On an expert level and an individual level, our collaboration has actually ended up being a relationship.
He frequently states that “we want to give back to Thailand”For many years, our relationship with Thailand has actually grown beyond financial exchange, to cultural exchange.
As president of the International Sumo Federation, Chairman Toyoda discovered fantastic enjoyment in seeing Thailand just recently host the Sumo World Championship, bringing Japan’s nationwide sport to Thailand for the very first time.
Akio could not go to personally, previous Yokozuna sumo wrestler Hakuho Sho went to Bangkok.
Hakuho is referred to as the best sumo wrestler of all-time. He controlled the world of Sumo for over a years, winning a record 45 champions … and he’s in the Guiness Book of Records for his overall of 1,187 profession wins … an accomplishment unequaled in sumo’s long history. Which’s a history of 1,500 years!
As a Toyota ambassador, he likewise dropped in Toyota Motor Thailand.
Akio is a previous sportsperson himself, and for many years he and Hakuho have actually ended up being pals through their shared enthusiasm for supporting upcoming generations of professional athletes.
Because spirit of relationship, women and gentlemen, I wish to invite back to Thailand, Hakuho!
Hakuho, thank you a lot for joining us.
Hakuho Sho
Excellent early morning Thailand, I was simply here in September to broaden the Sumo to the world. It is fantastic to be back.
When Akio recommended that I pertain to Thailand for this event, I stated “of course”
Thank you once again for welcoming me to an international launch of a worldwide automobile, I want to broaden sumo to the exact same international phase.
Sumo has to do with pureness. It’s training not just for physical strength however likewise for psychological strength. I think promoting sumo will provide want to solve discrimination and bias all over the world.
I am initially from Mongolia. And as a Mongolian representing Japan on the world phase, I feel extremely near individuals of Thailand representing Japan on the world phase through Toyota.
Simon Humphries
As a British individual who has actually invested two-thirds of my life in Japan, I quite concur with that belief!
History and cultural exchange … now we are going to take it to the next level with the next generation Hilux.
I would now like to welcome Hakuho to join me in presenting a cars and truck that, like a world-leading Sumo wrestler, is strong, durable and focused!
Ladies and gentlemen, the brand-new Hilux!
“Achieving zero, and adding new value beyond it”
As part of efforts to pass our stunning “Home Planet” to the next generation, Toyota has actually determined and is assisting to resolve problems dealt with by people and general society, which Toyota calls “Achieving Zero,” intending to help in reducing the unfavorable effects brought on by these problems to individuals and the environment to absolutely no. In addition, Toyota is likewise looking “Beyond Zero” to develop and supply higher worth by continuing to vigilantly look for methods to enhance lives and society for the future.
About Beyond Zero: https://global.toyota/en/mobility/beyond-zero/
Toyota Motor Corporation works to establish and make ingenious, safe and top quality product or services that produce joy by supplying movement for all. Our company believe that real accomplishment originates from supporting our clients, partners, workers, and the neighborhoods in which we run. Because our starting over 80 years earlier in 1937, we have actually used our Guiding Principles in pursuit of a much safer, greener and more inclusive society. Today, as we change into a movement business establishing linked, automated, shared and energized innovations, we likewise stay real to our Guiding Principles and a lot of the United Nations’ Sustainable Development Goals to assist understand an ever-better world, where everybody is totally free to move.
SDGs Initiatives: https://global.toyota/en/sustainability/sdgs/
