TOKYO, Japan, September 26, 2025 – (JCN Newswire) – NTT DOCOMO, INC. revealed today that it has actually accomplished 3rd location internationally in the RecSys Challenge 2025, a leading global information science competitors held as part of the ACM Conference on Recommender Systems (RecSys)* 1.
The RecSys Challenge combines leading scientists and engineers from all over the world to take on real-world organization issues utilizing innovative information science and artificial intelligence methods. An overall of 416 groups took part in this year’s competitors, which ranged from March 10 to June 30, 2025. The award event and technical discussions were held throughout the RecSys Conference 2025 in Prague, Czech Republic, from September 22 to 26.
The 2025 obstacle concentrated on resolving the increasing expenses of establishing and keeping AI designs by developing Universal Behavioral Profiles(UBPs)– generalized user acquiring habits profiles that can be used throughout numerous usage cases, such as anticipating item purchases or consumer churn on e-commerce platforms.
DOCOMO established a hybrid option that integrated analytical functions stemmed from user purchase frequency, periods, and other behavioral patterns with graph-based AI designs developed to catch intricate relationships in between users and items. By incorporating these complementary techniques, the business accomplished considerably greater predictive precision throughout all 6 examination jobs– 3 open and 3 concealed– showing the effectiveness and flexibility of its approach.
In August 2025, DOCOMO likewise got 2 unique awards at the KDD CUP 2025 * 2, another world-leading information mining competitors arranged by ACM SIGKDD. The style included producing right responses for image-based questions. DOCOMO customized image-generation AI designs to integrate external details sources such as image and text search, therefore avoiding inaccurate actions and providing top-tier efficiency in 2 of the 4 designated jobs.
Information of DOCOMO’s techniques for both competitors will be released on the DOCOMO Developer Blog * 3 around December 2025.
With a big group of information researchers and substantial knowledge in huge information analytics, DOCOMO continues to use innovative AI research study to attend to a large range of service difficulties, from establishing docomo Sense ® * 4, a consumer intelligence engine for innovative advertisement targeting, to developing massive cross-service suggestion engines * 5, executing AI-powered suggestions throughout both online and offline retail experiences * 6, and broadening applications in domestic and global digital out-of-home (DOOH) marketing * 7, * 8. Leveraging its worldwide acknowledged strengths in issue style and huge information analysis, DOCOMO will even more advance ingenious AI innovations to boost tailored consumer experiences and provide brand-new worth to society.
* 1 An information analysis competitors held at the RecSys Conference 2025, a global scholastic conference arranged by SIGCHI (Special Interest Group on Computer-Human Interaction), a subcommittee of the ACM (Association for Computing Machinery) concentrating on Human-Computer Interaction (HCI) in the field of computer technology.
* 2 An information analysis competitors held at the KDD Conference, a global scholastic conference arranged by SIGKDD (Special Interest Group on Knowledge Discovery and Data Mining), a subcommittee of the ACM (Association for Computing Machinery) concentrating on information science in the field of computer technology.
* 3 https://nttdocomo-developers.jp/ (Japanese just)
* 4 https://ssw.web.docomo.ne.jp/marketing/strengths/sense/ (Japanese just)
* 5 NTT DOCOMO Technical Journal VOL.33 NO. 1 (Japanese just)
https://www.docomo.ne.jp/corporate/technology/rd/technical_journal/bn/vol33_1/002.html
* 6 NTT DOCOMO Technical Journal VOL.25 NO. 4
https://www.docomo.ne.jp/english/corporate/technology/rd/technical_journal/bn/vol25_4/001.html
* 7 https://corp.liveboard.co.jp/en/
* 8 Announced on July 29, 2024: DOCOMO, DatVietVAC and DatVietOOH to Form JV, “Vie BOARD,” for Digital Out-Of-Home Business Supported with Location-based Data in Vietnam.
https://www.docomo.ne.jp/english/info/media_center/pr/2024/0729_00.html
About NTT DOCOMO
NTT DOCOMO, Japan’s leading mobile operator with over 90 million customers, is among the worldwide leaders in 3G, 4G and 5G mobile network innovations. Under the motto “Bridging Worlds for Wonder & & Happiness,” DOCOMO is actively working together with international partners to broaden its company scope from mobile services to extensive services, intending to provide unparalleled worth and drive development in innovation and interactions, eventually to support favorable modification and development in worldwide society. https://www.docomo.ne.jp/english/
For more information, please check out: https://www.docomo.ne.jp/english/info/media_center/pr/2025/0926_00.html
Copyright © 2025 JCN Newswire. All rights scheduled. A department of Japan Corporate News Network.
