Phoenitron’s E-commerce Business records unaudited aggregated earnings before tax of roughly HK$ 55.6 million in 1H2025

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Phoenitron Holdings Limited (“Phoenitron” or the “Company”together with its subsidiaries, the “Group”; stock code: 8066) is delighted to reveal that the Group’s e-commerce company has actually continued to proliferate, accomplishing innovative outcomes. Based upon the unaudited management accounts of each of the Group’s wholly-owned subsidiaries, Shanxi Dongchuang Digital Entertainment Technology Group Company Limited (“Shanxi Dongchuang”and CyberMirage (HK) Limited (“CyberMirage”the e-commerce organization and the expert system (“AI”) service taped unaudited aggregated income of roughly HK$ 60.9 million and unaudited aggregated earnings before tax of around HK$ 55.6 million for the 6 months ended 30 June 2025, respectively. This shows the quick development of the Group’s e-commerce service and the success of its positive implementation in the expert system sector.

The Group’s e-commerce service includes the operation of the Dongchuang E-Commerce App Service Platform, a subscription e-commerce platform that runs within a pan-entertainment digital community, and the arrangement of speech technology-related services by means of AI platform. The Group has actually been regularly pursuing the diversity of its service portfolio to take advantage of brand-new advancement chances in the flourishing digital economy and AI applications. To promote service growth, the Group obtained Shanxi Dongchuang in 2024, which not just presented an Internet operations group with abundant experience and strong client resources, however likewise developed a competitive benefit in personal domain traffic operation, injecting strong momentum into the Group’s entry into the AI field and its organization updating and improvement.

The effective operation of the personal domain e-commerce platform has actually not just driven fast efficiency development for the Group, however likewise built up over 100,000 faithful members. In CyberMirage’s AI speech innovation information collection and annotation company, these members will contribute over 100,000 speech product factors, speeding up the Group’s upgrade and change into an AI information service business.

The impressive efficiency of the e-commerce company and the AI organization marks a turning point in the Group’s company advancement and has actually laid a structure for the Group to take chances in the growing e-commerce platform market and the broadening AI company. Looking ahead, the Group will continue to boost the operation of its personal e-commerce platform and AI company, adequately broaden its e-commerce company, continue to reinforce its core benefits, and make every effort to accomplish top quality service advancement. The Group will likewise continue to look for ideal financial investment chances to even more improve its development capacity and stay dedicated to producing sustainable returns for its investors.

About Phoenitron Holdings Limited
The objective of Phoenitron Holdings Limited is to supply investors with a maximum steam of consistent earnings and gains by finest leveraging the Company’s access to capital and distinct financial investment chances. Phoenitron is consisted of 6 main organization sections, consisting of smartcard production services, e-commerce, expert system, monetary consulting, recycled resources financial investment and media and home entertainment financial investments. Its primary activities are producing and sale of wise cards, arrangement of personalized wise card application systems, operation of personal domain e-commerce platform, AI speech innovation information service, arrangement of monetary and management consultancy services, sale and trading of scrap metals and financial investment in the media and show business. Headquartered in Hong Kong, the Company has main holdings and financial investment throughout Greater China.

About Shanxi Dongchuang Digital Entertainment Technology Group Company Limited
Shanxi Dongchuang Digital Entertainment Technology Group Company Limited (previously called “Hainan Dongchuang Digital Entertainment Technology Group Company Limited”) runs a pan-entertainment digital community subscription e-commerce platform, which mostly offers home entertainment e-commerce with personal domain traffic, consisting of the arrangement of digital services and products.

About CyberMirage (HK) Limited
CyberMirage (HK) Limited (previously referred to as “PMIS Limited”offers expert system voice services.


Subject: Press release summary