Kimberly Rosales explains the role decentralized finance is taking to alter the financial space

Kimberly Rosales explains how the current financial space is still facing some drawbacks that may be solved over time with the expansion in the implementation of decentralized finance.

Québec, Canada – WEBWIRE



The technological environment is transforming the financial world. According to the Financial Inclusion of the Central Bank of Argentina, (BCRA), more than 85,000 transactions per adult using electronic payment methods, such as digital transfers and debit cards, were made in June 2021. The total transactions increased by 40% compared to the same period in 2020. Kimberly Rosales, an expert in digital payments, explains how decentralized finance (DeFi) can become the solution that promises to solve the problems of the current system.


This development is still located within the ecosystem of conventional finance, composed of financial institutions, such as banks, exchanges and brokers, which allow lending and borrowing money and exchanging financial assets. The real change will come with DeFi, which includes the use of blockchain and other IT processes that are expected to revolutionize the sector.


For Rosales, DeFi is a “circuit” of financial products that use this new technology and others such as cryptography, consensus algorithms, peer-to-peer systems and smart contracts to avoid having to rely on a central entity such as those that predominate in the conventional financial environment. This is only possible through the use of decentralized applications (DApps), which are nothing more than programs that do not rely on a single counterparty interacting with a central server, such as WhatsApp, Instagram, YouTube, Twitter, and virtually any conventional application do today.


“Since there is no company, no central entity, that has to verify the sending or generation of transactions, each of the users of DApps acts as a node in a decentralized network of transactions,” explains Rosales. “Then, in that way, it is verified and assured that the transactions that are made through those DApps are genuine, original, all in a highly private environment.”


The expert emphasizes that “all these DApps have the ability to interact with each other, forming a kind of, as it is known in the industry, ’Lego’ of money.” Rosales also points out that what DeFi does is to try to ensure that financial processes such as the exchange of assets and money and loans “are automated in a blockchain through a series of business rules that say how the whole operation of these markets is going to be done.”


In this framework, she points out that there is not entirely a team, a company, behind it, as this software directly connects the parties entering into the transaction. At first glance, it might seem that DeFi does not bring much more than an IT change. However, proper implementation could have a very positive impact on the economy of society.


First of all, Rosales points out that all transactions and transfers of value carried out in the DeFi environment are public and verifiable, which provides “unprecedented transparency,” which translates into high security and reliability. The specialist maintains that the fact that the exchanges are visible and exposed allows any user to verify them in the same database that interprets them in encrypted form. In addition, only the public addresses where the assets that are part of each transaction are hosted are disclosed, so that the parties maintain their privacy.


On the other hand, as it is a solid construction of computer codes that automate the operations, the risks are only found in the failures or vulnerabilities, but not in the system itself, which guarantees the effectiveness of the exchanges. Likewise, the ecosystem is highly efficient because it is highly interoperable and does without financial intermediaries.


DeFi’s ability to cross borders is linked to the lack of central counterparties that are tied to the rules and laws of each region, as well as to the proprietary systems they must use. “If I have an Internet connection and I have been trained in how these things work, I can use any of these applications without anyone being able to censor me and on equal terms with the person who is in New York, London, Singapore or any international financial center,” the expert explains, referring to the fact that it is not necessary to be in a privileged area because DApps are global.


Specifically, the great change brought about by the advent of decentralized finance is the greater financial inclusion that will take place in the world. Rosales concludes that DeFi’s potential for inclusion is spectacular and provides opportunities for literally everyone to participate in the financial system.


About Kimberly Rosales


Kimberly Rosales is an entrepreneur and tech aficionado who, early on, understood the full capabilities cryptocurrency could offer. She founded ChainMyne, a FINTRAC-registered company, in 2020 as a means to offer an easier method for accessing digital currency, as well as to empower cryptocurrency holders. While the majority of her time is occupied by ensuring her business ventures constantly run smoothly, when she does have some free time, she enjoys spending time with her family and exploring new locations.

Kimberly Rosales explains how to guarantee success as a female entrepreneur

Being a female entrepreneur can be a difficult journey, but Kimberly Rosales assures that by following a few strategies this should not be a cause for concern.

Québec, Canada – WEBWIRE



The path to entrepreneurship is not an easy one, but it often involves added challenges for women. In a general sense, women consider entrepreneurship to be a good career option, but they have a lower perception of their entrepreneurial skills than men, are less confident in their entrepreneurial skills, and feel insecure about their knowledge. Kimberly Rosales and her knowledge in entrepreneurship come to break this stigma by sharing some tips for women to achieve the desired success.


The results of some recent reports revealed that over 52% of new entrepreneurs in different countries over the past few years have been men. Although there are fewer women entrepreneurs, the dropout rates are ten percentage points higher for men, which means that once the initial challenges are overcome, women entrepreneurs are able to develop successful businesses over time.


One of Rosales’ main suggestions is to make your business idea concrete. The most successful entrepreneurs started with a business idea. That idea must be original and innovative to stand out in the market and attract investors. Still, it also has to be profitable in the short or medium-term so that you see a return on your investment as soon as possible. 


That means you must turn that idea into a viable business plan to guide your steps. Rosales advises having a clear business strategy before taking the leap to maximize your chances of success.


“Be flexible, be adaptable,” Rosales suggests. “Today’s market is constantly changing, along with consumer tastes and needs, so to become a successful woman entrepreneur, you must be able to pick up on those trends and adjust your business model.”


It’s not enough to be aware of new trends in your industry; you must anticipate them to gain a competitive advantage. To achieve this, it is important that these changes do not intimidate you, but that you embrace them as new opportunities to identify unattended market niches, launch new products or implement productivity-enhancing changes.


One of the worst mistakes you can make in entrepreneurship is not knowing how to prioritize. You may think that no one else will do things the way you do or that you can take care of everything, but you will only end up overloading yourself with work unnecessarily. Running a business is not a race of speed but of endurance. 


Rosales believes that the key lies in having clear priorities, both for the most important things in life and the smaller ones, and finding a balance. You need to identify those tasks that are not so important and delegate them to the team you have built.


“Make sure you rely on a good team,” Rosales points out. “Entrepreneurship doesn’t have to be a solo career. If you need help or support, don’t hesitate to ask for it. Advice from women entrepreneurs who have walked the same path can help you avoid making costly mistakes. If you surround yourself with a competent and positive work team, your business will be able to grow much faster, nourished by their proposals.” Many women have acknowledged that the hardest part of their business has been choosing and keeping the right team.


Be prepared and don’t stop training yourself. The myth of the entrepreneur who builds himself without any preparation has been relegated to the past. Motivation is important, but it does not ensure that a business project will succeed, so it is essential that you have basic training in finance, business administration, and marketing. 


You can enroll in classroom or online courses, as well as attend seminars, conferences, and entrepreneurship talks organized by chambers of commerce or universities. This way, you will discover the keys to carrying out your business, and you will meet other professionals with whom you can create new synergies.


About Kimberly Rosales


Kimberly Rosales is an entrepreneur and tech aficionado who, early on, understood the full capabilities cryptocurrency could offer. She founded ChainMyne, a FINTRAC-registered company, in 2020 as a means to offer an easier method for accessing digital currency, as well as to empower cryptocurrency holders. While the majority of her time is occupied by ensuring her business ventures constantly run smoothly, when she does have some free time, she enjoys spending time with her family and exploring new locations.

Kimberly Rosales offers successful cryptocurrency marketing strategies

While it is true that the crypto world is booming, Kimberly Rosales shares some marketing strategies that can help companies grow even more in this space.

Québec, Canada – WEBWIRE

If you want to launch your own currency or blockchain-based product, you need to make sure people can find you and get to know you. For your company to stand out, it needs a cryptocurrency marketing strategy.



It is no secret that the cryptocurrency industry is causing a stir around the world, with major companies such as Morgan Stanley, PayPal, and Tesla showing their support for Bitcoin (BTC) and other cryptocurrencies. In addition, there are a number of blockchains and cryptocurrency startups emerging around the world. Their growth is accelerating to the point where their valuations are reaching millions, even billions. Kimberly Rosales, an experienced insider in the space, discusses some of the successful strategies that can be applied in the cryptocurrency market.


Companies need to think of innovative ways to market, developing, and implementing tailor-made cryptocurrency marketing strategies as they are vital to the survival and growth of the company, project, and currency. Rosales has taken a look at a number of crypto marketing strategies that can boost your coin and your company above your competitors.


The cryptocurrency market has grown so much that many new cryptocurrency-related businesses are opening around the world. “If you want to launch your own currency or blockchain-based product, you need to make sure people can find you and get to know you. For your company to stand out, it needs a cryptocurrency marketing strategy,” suggests Rosales. 


Nowadays, thousands of cryptocurrency companies have popped up everywhere. Starting a basic marketing project for a company is different. Still, when it comes to cryptocurrency marketing projects, executives need to consider hiring a crypto marketing agency and some other factors. 


Social media marketing is the best option for cryptocurrency marketing. All social networks are open to the public, which allows companies to monitor the activity of their customers and potential buyers. 


This allows cryptocurrency companies to better understand their target audience, including their likes, dislikes, and interests, and develop better cryptocurrency marketing strategies to engage them. In addition to traditional social media channels such as Twitter, Facebook, Instagram and Telegram, companies can also use BTT and Steemit to increase their presence.


If you want to connect with professionals from various industries, fields and backgrounds, Rosales suggests joining LinkedIn. There are a number of groups on the platform that are dedicated to blockchain and cryptocurrencies. All can help you promote your cryptocurrency. 


“Use affiliates to market your coin. Cryptocurrency affiliates will send traffic to your website/blog and all they will demand is a commission,” Rosales notes. “Before contacting affiliates, make sure you implement an affiliate campaign on your well-designed website.”


Affiliates will be paid according to the number of signups they generate for your company. By using them, they will be responsible for all of your currency marketing efforts, so it can be beneficial to use them if you need to focus on other departments for the currency.


Compared to social media, email marketing is the most effective way to communicate with your customers, hence the importance of an email list. Emails generate a click-through rate six times higher than tweets. In addition, email is 40 times more effective at attracting new customers than Facebook or Twitter. Email is not only useful for ICO, but also during other cryptocurrency marketing maneuvers, such as airdrops. 


Crypto influencers can influence the value of cryptocurrencies through their recommendations. According to Rosales’ estimates, nearly 90% of customers are willing to make a purchase based on the advice of a trusted influencer rather than an advertisement in the media. 


Influencers in this industry exist solely to provide organic engagement, growth, and opportunity. This will increase community interest in your business and your overall visibility in the industry.


Not only is SEO a low-cost, permanent method of attracting new consumers and increasing brand awareness, but by following a few basic techniques from the start, it can have a significant impact on your bottom line. You can’t talk about your company’s cryptocurrency marketing activities without mentioning SEO. 


For SEO to be effective, you first need to identify and track keywords that are relevant to your project. It is also important to make your website mobile-friendly and update your blog posts and information regularly.


About Kimberly Rosales


Kimberly Rosales is an entrepreneur and tech aficionado who, early on, understood the full capabilities cryptocurrency could offer. She founded ChainMyne, a FINTRAC-registered company, in 2020 as a means to offer an easier method for accessing digital currency, as well as to empower cryptocurrency holders. While the majority of her time is occupied by ensuring her business ventures constantly run smoothly, when she does have some free time, she enjoys spending time with her family and exploring new locations.

Kimberly Rosales explains the differences between the traditional and the cryptocurrency markets

Kimberly Rosales has three key points to explain the differences between the traditional market and the crypto market.

Québec, Canada – WEBWIRE

A traditional stock like Microsoft is traded on a single exchange, with tens of millions of shares available to trade daily from many thousands of buyers and sellers.



The rise of cryptocurrencies has led to many things changing in the marketplace. While the traditional is still part of our lives, the crypto space is increasingly taking over the headlines, and not surprisingly, its acceptance has been incredible in recent years. With this being a reality, Kimberly Rosales, an expert in the cryptocurrency industry, provides some key differences between the traditional market and the cryptocurrency market.


Although cryptocurrency is not like stocks, it does not operate like stock markets. Many cryptocurrency investment strategies that are based on traditional definitions of market share and capitalization, volatility, trading volume, and volatility are flawed. Incorrect figures can lead to misunderstandings of cryptocurrency adoption and valuation, which creates a false perception among investors and media about cryptocurrencies like Bitcoin (BTC).


The first major difference between BTC and equities is that the vast majority of BTC’s market value comes from speculation about future adoption. Today, BTC is being used as practical money and as a store of value in countries by a few million users.


BTC is already useful and superior to government-issued money in countries suffering from hyperinflation, such as Venezuela and Zimbabwe. BTC is also used to circumvent currency controls in China and India. 


Even in these cases, BTC competes with fewer legal alternatives due to lack of ecosystem adoption and government bans. In developed countries, BTC is only used by its most devoted followers, as the traditional financial system is still much easier to use.


The number of BTC uses is limited, but this is not the case. Future plans for BTC will see it complement assets like precious metals and fiat currencies like the dollar. BTC’s current value is largely based on speculation about its future use as a payment network.


Rosales points out that there is very little evidence for investors to predict BTC’s future value. There are many possibilities for BTC to fail completely, become a viable alternative in certain use cases, supplementing gold and dollars, or even becoming the new global reserve currency.


BTC’s daily trading volume is one sign of uncertainty. BTC’s daily volume was $36 billion at a valuation $126 billion. That is about 10%. Apple’s volume is approximately $6.2 billion, based on a valuation of $1.17 Trillion.


BTC is much more volatile than stocks. BTC is more volatile than stocks, with more than ten-fold volatility. Virtually all non-fixed cryptocurrencies can be just as volatile as BTC. Apple stock is held by people because of its history of success and loyal customers. BTC holders can speculate about future adoption and price growth.


Another important difference between crypto and traditional markets is the size of their order books. “A traditional stock like Microsoft is traded on a single exchange, with tens of millions of shares available to trade daily from many thousands of buyers and sellers,” Rosales asserts. “As a result, stock exchanges like NYSE and NASDAQ have minimal slippage, can efficiently process large orders and current market pricing.”


BTC owners, on the other hand, hold most of their assets in offline wallets, with only a small percentage in vulnerable markets (which are often hacked, defrauded, etc.). As a result, a million-dollar BTC order can have a major effect on a given exchange, with a ripple effect on other exchanges. 


The third important difference between crypto and traditional securities is the ratio of investment cost to market capitalization. The total value of a corporation’s stock is based on investors’ belief in its potential to generate profits in the future. This ability to earn profits is due to the money invested in buying its shares.


“We have no way of tracking the total amount of fiat currency (dollars) spent to buy that BTC, but we know exactly how much profit (in BTC) miners have made from mining BTC,” Rosales explains. “BTC mining is a competitive market process, and profit margins are slim to nonexistent, so we can assume that most of the BTC minted were exchanged for fiat (dollars) to pay expenses, such as the purchase of mining hardware, and electricity.”


If BTC miners sold BTC the same day they mined it to pay for operating expenses, they would have earned $5.3 billion. This is 4% of BTC’s market capitalization.


A meaningful assessment of BTC’s value lies in understanding how ready its ecosystem is to be adopted institutionally and by consumers. The ecosystem is still extremely immature. The tools are not ready for a typical consumer, but this is rapidly changing and the necessary field is being prepared for mass consumer adoption.


About Kimberly Rosales


Kimberly Rosales is an entrepreneur and tech aficionado who, early on, understood the full capabilities cryptocurrency could offer. She founded ChainMyne, a FINTRAC-registered company, in 2020 as a means to offer an easier method for accessing digital currency, as well as to empower cryptocurrency holders. While the majority of her time is occupied by ensuring her business ventures constantly run smoothly, when she does have some free time, she enjoys spending time with her family and exploring new locations.

Kimberly Rosales explains the growth of cryptocurrency as legal tender in Latin America

Kimberly Rosales knows the importance that cryptocurrencies are having in Latin America; therefore, she has taken on the task of explaining their legal course during the last few months in that region. 

Québec, Canada – WEBWIRE

The adoption of BTC as legal tender raises several macroeconomic, financial and legal issues that require very careful analysis.



The use of cryptocurrencies such as Bitcoin (BTC) is increasing, especially in Latin America, where several countries are in the top ten of users. El Salvador was the first country in the world to adopt BTC as legal tender in June 2021. This movement has led Kimberly Rosales, an entrepreneur and cryptocurrency expert, to further study this space as legal tender in this region of the world, explaining through it, its growth. 


According to Statista surveys, the fourth, fifth and sixth-highest rates of cryptocurrency use in 2020 were recorded in Peru, Argentina and Chile, with percentages of use by the population of 16%, 14%, and 12%, respectively. According to this ranking, Mexico is in the ninth position, where 10% of respondents stated that they owned or had used cryptocurrencies during that year. 


Cross-border trade is one of the key advantages of cryptocurrency. Large transactions, which would normally require banks to pay thousands of dollars in commissions, can be completed quickly and at a fraction of the cost. Despite all the advantages, it is important to remember the importance of regulation in order to prevent money laundering and ensure fair competition.


In addition, thanks to the use of applications such as Blockchain, end-to-end tracking of transfers are possible, as exchange rates are public information and allow for greater agility by operating in real-time. 


“With the depreciation that some Latin American currencies have suffered due to the economic crisis derived from the pandemic, consumers see virtual money as an alternative to safeguard the value of their savings,” explains Rosales. “In fact, BTC is the digital currency with the most widespread use in Latin America.” 


Rosales found that Colombia is the Latin American country with the most extensive network of ATMs that operate with cryptocurrencies, counting 46 ATMs located in Bogota, Medellin, Cali, and Cucuta, among other cities. Argentina has thirteen cryptocurrency ATMs, most of them in the city of Buenos Aires. Mexico has ten; four in Mexico City. 


Skeptics fear that the rise in cryptocurrency could jeopardize the sovereignty of countries’ monetary systems. This is a possible outcome in the future. However, cryptocurrencies don’t currently have enough money to cause this destabilizing effect.


Josh Lipsky, director at the Geoeconomic Center of international analysis group Atlantic Council, stated in an interview that he believes governments will soon create their own digital currencies to compete with cryptocurrency. This sector will eventually be regulated.


El Salvador was the first country to adopt BTC in parallel to the dollar during the middle of the last year. This bill was proposed and implemented by President Nayib Bukele within just 90 days.


This law will be adopted because it has the potential to allow Salvadorans to send money home. The president stated that this law will generate short-term jobs and encourage financial inclusion for thousands of people who are not in the formal economy.


The approved norm establishes that all prices may be expressed in BTC and all tax contributions may be paid in the cryptocurrency. However, for accounting purposes, the dollar will be maintained as the reference currency. 


The new legislation offers freedom to the population to use one or the other currency but requires the acceptance of BTC as a form of payment. Still, the main criticism of the project is undoubtedly the great volatility that characterizes BTC.“


El Salvador was holding talks with the International Monetary Fund (IMF) for a nearly $1 billion program. But Gerry Rice, IMF spokesman, during a press conference stated, ”The adoption of BTC as legal tender raises several macroeconomic, financial and legal issues that require very careful analysis” This clouds the prospects of getting such a program while widening the country’s bond spreads. 


About Kimberly Rosales


Kimberly Rosales is an entrepreneur and tech aficionado who, early on, understood the full capabilities cryptocurrency could offer. She founded ChainMyne, a FINTRAC-registered company, in 2020 as a means to offer an easier method for accessing digital currency, as well as to empower cryptocurrency holders. While the majority of her time is occupied by ensuring her business ventures constantly run smoothly, when she does have some free time, she enjoys spending time with her family and exploring new locations.