Pet Professional Guild Announces Animal Training Academy as New Corporate Partner

ATA offers monthly membership as well as free podcasts and introductory Animal Training Fundamentals courses

Animal Training Academy

Animal Training Academy

INVERNESS, Fla.April 23, 2022PRLog — The Pet Professional Guild ( (PPG) has announced a new corporate partnership with Animal Training Academy ( (ATA), an online learning platform hosted by founder Ryan Cartlidge and supported by some of the world’s most renowned animal behavior and training specialists.

Through its membership, ATA helps its students, from beginner through to advanced, achieve their animal training and behavior goals based on the application of best practice, ethical, positive reinforcement animal training, and behavior management.

ATA membership runs at just $39 a month and includes:

  • The opportunity to connect with Ryan Cartlidge, special guests, and other ATA members twice a month via live, members-only web classes featuring a range of fun, educational videos, and learning opportunities.
  • Over 120 live web class replays that cover all industries and species.
  • Access to a private Facebook group to connect with the ATA community, watch members’ training videos, ask questions, receive updates and discuss different training topics.
  • Access to ATA website forums featuring hundreds of animal training videos from ATA members, plus thousands of educational posts on problem-solving in challenging situations.

ATA also hosts a free Animal Training Fundamentals course ( which is aimed specifically at anyone who has ever wondered how to change the behavior of animals in their care, whether they work with captive animals in a zoo setting, dogs at a doggy daycare, or simply want to change their pet goldfish’s behavior. Animal Training Fundamentals guides students through how to train the behaviors they want, for any species, big or small, and have fun doing it, all using positive reinforcement training.

In addition, ATA broadcasts one of the worlds’ longest-running, positive reinforcement-focused podcasts. Over 170+ free episodes are currently available featuring top subject matter experts on animal training and behavior.

“Through the Animal Training Academy, I connect hundreds of animal behavior and training enthusiasts with a large (and growing) library of lessons and tutorials delivered by renowned animal experts,” said ATA founder Ryan Cartlidge. “Now, through our corporate partnership with PPG, I hope to boost our ability to improve the lives of animals and their human companions through ethical animal training and behavior management principles.”

“We are thrilled to partner with the Animal Training Academy and to provide our members access to another exciting educational opportunity,” added PPG president, Niki Tudge. “One of PPG’s core missions has always been to provide top-quality education that aligns with its Guiding Principles (, and ATA is an ideal partner for us in this respect. We encourage our members to sign up for the free Animal Training Fundamentals course to get a taste of what full monthly ATA membership has to offer them as part of their educational journey.”

About the Pet Professional Guild

The Pet Professional Guild (PPG) is a 501(c)6 international member organization founded on the principles of force-free training and pet care. Its membership represents pet industry professionals who are committed to force-free training, pet care philosophies, practices and methods. Pet Professional Guild members understand force-free to mean that shock, pain, choke, fear, physical force, or compulsion-based methods are never employed in training or caring for a pet.

About Animal Training Academy

Animal Training Academy founder Ryan Cartlidge has been working as a professional animal trainer all over the world since 2007, including New Zealand, Australia, Canada, and the US. He has trained teams, developed animal training programs, been published in leading industry magazines, spoken at international conferences, and delivered university presentations on animal behavior. In 2015, he realized there was an opportunity to take what he was already doing and reach a much bigger audience, thereby helping more trainers and animals, and he founded Animal Training Academy that year. Animal Training Academy provides content for all levels of a student’s animal training journey, from beginner through to advanced, presented by Cartlidge and some of the most renowned animal behavior and training geeks in the world.

TVS Music Guild Launches Capehart Music Treasury YouTube Channel, Google Podcast Service

 TVS Music Guild has established a YouTube Channel for its 2,000 song Capehart Music Treasury catalog. The songs have been produced by Capehart Music Treasury in the easy listening format and feature the top songs of the 20th Century.

Genres include Album Oriented Rock, Rock + Roll, Jazz, Blues, Country, Disco, Swing, Big Band, Pop songs. The songs can be heard on the Capehart Music Treasury channel on YouTube. They are also on the 48 channel TVS Radio service.

The songs are also now available on the Google Podcast Service.

Capehart Music Treasury songs are produced in the TVS Music Studios in Bakersfield, Reno, and Las Vegas. They are easy listening renditions of the top songs of the 20th Century.

The songs are available for digital distribution from iTunes, Spotify, Rhapsody, Pandora, and Amazon as well as YouTube. They are available on CD in stores nationwide. Collectors LPs are available on a direct to consumer basis.

Capehart Music Treasury songs are utilized as soundtracks to TV shows such as TVS Senior Prom, TVS Boomin Reunion, and TVS Midnight Refrain. TVS handles all such licensing for movies, TV shows, commercials, and nontheatrical uses.

TVS Music Guild was established in 1987. TVS Television Network was established in 1960. TVS Radio Network was established in 1958.

TVS Television Network

Tom Ficara




  • Music

Pet Professional Guild Announces Geek Week Grand Prize Winner

Klawitter Kira Geek Week Grand Prize Winner

Klawitter Kira Geek Week Grand Prize Winner

LECANTO, Fla.Jan. 31, 2022PRLog — The Pet Professional Guild (PPG) has announced the Grand Prize winner of its virtual educational event Geek Week, held in November 2021. The Grand Prize, co-sponsored by PPG and PocketSuite, comprises a total of $1,500 in credit toward an approved educational program, or programs, as selected by the winner.

Kira Klawitter of Friends for Life Animal Shelter (FFL) in Houston, Texas has been named as the lucky winner. She has selected Michael Shikashio’s Master Course – Aggression in Dogs and DogNostics’ Dog Behavior Consulting Diploma as the educational programs she would like to participate in.

Klawitter is a behavior technician at FFL and is responsible for care, training, behavior modification, and enrichment for the dogs in the shelter’s program. She also provides behavior consults for adopters and participates in FFL’s Thinking Outside the Shelter, an initiative that provides free pet food, wellness care, and behavior training to the public as an alternative to surrendering animals to a shelter.

Klawitter selected her prize-winning educational programs based on her desire to improve her skills and efficiency with the consulting process, as well as to learn and become more skilled in the area she wants to specialize in. She is already a Certified Professional Dog Trainer-Knowledge Assessed (CPDT-KA) and is currently preparing to take her Certified Professional Dog Trainer-Knowledge and Skills Assessed (CPDT-KSA). She has a special interest in dogs people label as being ‘aggressive.’

“I’ve found that most of the time [‘aggressive’ behavior] is just a matter of miscommunication in humans to dogs or dogs to dogs, and it is my mission to help these animals become understood and empowered to make their voice heard,” Klawitter said. “More than 80 percent of the animals I work with are considered ‘unadoptable’ in other programs. I find so much fulfillment helping them learn to be comfortable, with themselves and others, so they can find their own homes.

“I am very passionate about education and want to express my gratitude and thanks to PPG and PocketSuite and everyone involved in making this prize possible. I also wanted to give a special thanks to Mélissa Taylor at FFL who made this all possible by giving me a ticket to Geek Week. Without her, none of this would have happened.”

Part of PPG’s mission has always been to broaden its educational reach, and the Geek Week Grand Prize is another way of fulfilling this aim. “PPG is always delighted to help fund the further education of pet industry professionals,” said PPG president Niki Tudge. “This philosophy fully supports our Key Charter and the very reason why in 2016 we implemented our PPG annual scholarship program. I am delighted that Kira won this prize at Geek Week and was able to choose two programs of study that are aligned with our Guiding Principles.”

“Contributing to the success of pet care professionals like Kira is core to our mission,” added PocketSuite CEO, Chinwe Onyeagoro. “Kira’s work exemplifies the passion and commitment that are the critical ingredients for achieving success. Geek Week provided us the opportunity to meet amazing dog trainers like Kira and to invite  her to join the PocketSuite community.”

About the Pet Professional Guild

The Pet Professional Guild (PPG) is a 501(c)6 international member organization founded on the principles of force-free training and pet care. Its membership represents pet industry professionals who are committed to science-based, humane training and pet care philosophies, practices and methods. Pet Professional Guild members understand force-free to mean that shock, prong, choke, pain, force, or fear are never used in training, managing, or caring for a pet.

About PocketSuite

PocketSuite is an all-in-one business app that makes it easier for dog trainers to run their own business. PocketSuite’s Dog Trainer Edition keeps trainers organized and looking professional with automated scheduling (including Open Enrollment), payments, contracts, and more. Whether a trainer is just starting out or a seasoned business owner, PocketSuite saves them time so they can focus on what they love doing. A dog training business can be up and running on PocketSuite in just 15 minutes. Learn more here

Pet Professional Guild Expands Steering Committee with New Appointment

LECANTO, Fla.May 3, 2021PRLog — The Pet Professional Guild (PPG) has appointed Warwick, New York-based veterinarian Pam Shultz DVM CVA to its Steering Committee with immediate effect. The appointment marks PPG’s continued commitment to promoting humane, science-based, force-free and positive reinforcement-based training methods and skill application in the fields of pet care, training and behavior consulting, an industry that is currently unregulated.

PPG’s Steering Committee is tasked with driving new projects, building awareness of scientifically sound, nonaversive training methods for animals, educating both pet professionals and the pet owning public in all matters related to training, behavior consulting and pet care, and expanding core membership worldwide.

Dr. Shultz has been PPG’s social media coordinator for the past two years, during which time she has also been assisting PPG as a proofreader on its bimonthly trade publication BARKS from the Guild. She now comes onboard in a more official capacity as the organization looks to ramp up its online presence across its social media platforms and in the digital marketing space.

Dr. Shultz ( is a 2004 graduate of Michigan State University College of Veterinary Medicine, a certified veterinary acupuncturist (CVA) and a reiki master. In addition to providing holistic pet care in a private practice setting, she has also worked and volunteered extensively with her local humane society and has been a foster mom to an array of animal teachers – from ‘bottle baby’ kittens to fearful dogs. These experiences led her to seek out resources to share with her coworkers, clients and pet guardians on the benefits of force-free pet care.

“Upon discovering the incredible work PPG is doing to promote humane, ethical and science-based training and pet care, I quickly became a member,” said Dr. Shultz. “From there I began volunteering as a Shock-Free Coalition ( regional coordinator for New York and took on the role of assisting with the proofreading for BARKS. Now, as PPG’s social media coordinator, it’s humbling (and exciting!) to have the opportunity to work with leading industry experts collaborating to help bring about change in the pet care industry.”

“Due to the importance of Dr. Shultz being up to speed on our many ongoing projects, it makes perfect sense that she takes a seat on the Steering Committee as we continue to develop our marketing and social media plans and coordinate a rolling marketing program,” added PPG president, Niki Tudge. “This will ensure we have the time and resources to coordinate all our efforts across our different programs and marketing needs. As a veterinarian of many years’ experience who also has experience in the editing and proofreading space, Dr. Shultz, with her unique skill set, is ideally placed to help PPG in this endeavor.”

Guild Venue 100 Becomes First Office Building in Cardiff to Incorporate Fiber Internet Service

Built in 1910, the 6,000-square-foot historic office/retail building now features the most modern technology on the market to provide tenants with fast, reliable internet capabilities

Robert Mance in front of the Guild Venue 100

Robert Mance in front of the Guild Venue 100

CARDIFF BY THE SEA, Calif.April 5, 2021PRLog — The historic Guild Venue 100 has become the first executive office/retail building in Cardiff-by-the-Sea, Calif., to be equipped with Cox Business’s fiber internet service that will provide tenants with fast, reliable upload speeds and symmetrical bandwidth to power critical applications and meet their evolving needs, announced Robert Ford Mance, principal of Ford Mance Capital Advisors, owner and property manager of the Guild.  In general, the Guild is only the second commercial facility in the region to feature the new technology.

Ideally located at 100 Chesterfield Drive at the northeast corner of San Elijo Avenue just one block from Highway 101 and the ocean, the Guild Venue 100 originally was built in 1911 as a mercantile facility and, in 1995, was purchased, restored and upgraded by Ford Mance Capital Advisors as retail and commercial office space.  Comprising 6,000 square feet, the entire lower floor of the building is currently occupied by a well-known outdoor sports clothing and gear store, with the remaining 3,000 square feet on the upper floor housing executive office space for lease.

“As we begin gearing up for more new tenants looking for small executive office space outside their home, where so many people have been forced to work during the pandemic, we’re committed to providing the most modern technology available so they can access critical data, share and edit large files, and conduct video conferencing,” said Mance.  “Some of our tenants here spend a considerable amount of time on Zoom calls with their main offices located on the East Coast and elsewhere, and this new internet service will ensure total reliability and privacy.”

According to Daniel Martinez, the Director for Cox Business who oversaw installation at the building, the fiber internet service offers many superior features over regular internet service, including faster uploads, quick downloads, robust security, reliable equipment, guest and private WiFi networks, and 24/7 fiber internet support.  Business-grade service line agreements are designed to provide maximum uptime.

Individual office space currently available for lease at the Guild Venue 100 includes offices ranging in size from 150 to 712 square feet.The building features beautiful panoramic ocean views that span for miles up and down North County’s coastline. The outdoor space provides the perfect location to customize special events such as private and corporate parties, networking events, concerts, fundraisers, corporate retreats, sales training events and instructional classes.

In addition to fiber internet, the cost to lease space at the Guild includes all utilities including water, electricity, telephone service, heat and air conditioning.  For inquiries about space availability and to tour the building, contact Sandra Daniels at (760) 436-8088.

Now the oldest standing building in Cardiff, the Guild has been owned since 1995 by Ford Mance Capital Advisors Principal Robert Ford Mance, a noted real estate developer and long-time Cardiff-by-the-Sea resident.  The building represents modern-day mercantilism, based on the philosophy of “Conscious Capitalism” and “Business for the Better,” the belief that every business can make a contribution to the greater good by focusing on sustainability and adopting an innovational approach to meeting future challenges.  For more information on the Guild Venue 100, visit