Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the all-new Triton(1) one-ton pickup truck has earned a maximum five-star rating(2) in the 2024 ANCAP(3), which evaluates the overall safety performance of new vehicles in Australia and New Zealand, as the first double-cab pickup to receive the highest rating in the current 2023-2025 protocols.
In December 2023, the all-new Triton also achieved a five-star safety rating in the 2023 ASEAN NCAP(4), a comprehensive safety performance assessment for new vehicles in the ASEAN region.
Mitsubishi Motors remains committed to its safety philosophy of achieving a mobility society with zero traffic accidents through continued efforts to develop safety technologies and to spread knowledge about traffic safety.
The all-new Triton adopts the high-rigidity RISE(5) body that both absorbs energy and minimizes cabin deformation in the event of a crash, as well as seatbelts and eight SRS airbags(6) designed to provide high levels of occupant protection. To ensure preventive safety performance, safety features such as Active Stability Control (ASC) that prevents skidding and Forward Collision Mitigation system (FCM) with cyclist and pedestrian detection are also standard equipped on all models.
The all-new Triton is Mitsubishi Motors’ one-ton pickup truck that traces its roots back to the Forte launched in 1978. In the 45 years since, about 5.7 million units have been produced over five generations and sold in approximately 150 countries around the world, making it one of Mitsubishi Motors’ global strategic vehicles.
Developed under the product concept of “Power for Adventure,” the all-new Triton features a complete overhaul of everything from the interior and exterior design to the chassis, ladder frame and engine. It was first launched in Thailand – where its production site is located – in July 2023, followed by the Philippines in January, Japan in February, and Australia and New Zealand in March. The all-new Triton will debut sequentially in approximately 100 countries around the world.
(1) Sold as L200 in some markets (2) Applicable to all 2WD and 4WD double-cab variants (3) Australasian New Car Assessment Program (4) New Car Assessment Program for Southeast Asian Countries (5) Reinforced Impact Safety Evolution (6) Equipped depending on body type and trim level
Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the all-new Triton1 one-ton pickup truck has earned a maximum five-star rating2 in the 2023 ASEAN NCAP3, a comprehensive safety performance assessment for new vehicles in the ASEAN region.
Mitsubishi Motors remains committed to its safety philosophy of achieving a mobility society with zero traffic accidents through continued efforts to develop safety technologies and to spread knowledge about traffic safety.
The all-new Triton features the high-rigidity RISE4 body that both absorbs energy and minimizes cabin deformation in the event of a crash, as well as seatbelts and seven SRS airbags5 designed to provide high levels of occupant protection. To ensure preventive safety performance, all models are standard equipped with safety features such as the Active Stability Control that prevents skidding and the Forward Collision Mitigation system (FCM) with pedestrian detection.
The all-new Triton is Mitsubishi Motors’ one-ton pickup truck that traces its roots back to the Forte launched in 1978. In the 45 years since, about 5.6 million units have been produced over five generations and sold in approximately 150 countries around the world, making it one of Mitsubishi Motors’ global strategic vehicles.
A fully redesigned model was launched in July of this year as the sixth generation Triton. Developed under the product concept of “Power for Adventure,” the all-new Triton features a complete overhaul of everything from the interior and exterior design to the chassis, ladder frame and engine. It has gone on sale starting in Thailand, where the production plant is located, and will be released in Japan early next year.
Sold as L200 in some markets
All body types — single cab, club cab and double cab
New Car Assessment Program for Southeast Asian Countries
Reinforced Impact Safety Evolution
Equipped depending on body type and trim level
About Mitsubishi Motors
Mitsubishi Motors Corporation (TSE:7211) —a member of the Alliance with Renault and Nissan—, is a global automobile company based in Tokyo, Japan, which has about 30,000 employees and a global footprint with production facilities around the world. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, Mitsubishi Motors has been a leader in electrification—launched the i-MiEV –the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV –the world’s first plug-in hybrid electric SUV in 2013.
For more information on Mitsubishi Motors, please visit the company’s website at www.mitsubishi-motors.com/en/.
Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the all-new Xforce compact SUV has been selected as a gold award winner in the VMARK Vietnam Design Award 2023 in the Best Transportation Design category. This marks the first time that Mitsubishi Motors has won the VMARK Vietnam Design Award. Established in 2018, the VMARK Vietnam Design Award is organized by the Vietnam Design Association (VDAS) based in Ho Chi Minh City, Vietnam.
This year, a jury of 30 internationally renowned design practitioners evaluated design projects from Vietnam and around the world, and each entry was evaluated against criteria for innovation, green design, identity, functionality and community. Gold awards are given to particularly outstanding designs, and this year, 16 projects were selected as gold award winners out of a total of 700 entries.
All-new Xforce and Naoki Akita, program design director,at the VMARK Vietnam Design Award 2023 ceremony The all-new Xforce is a compact SUV that provides comfort and practicality including a spacious cabin and versatile storage spaces well-balanced in a maneuverable, compact body size, as well as offering road handling that allows safe, secure ride in various weather or road conditions. Based on the design concept of Silky & Solid, the upper part of the body expresses an airy silkiness, while the lower part of the body adopts solid and powerful proportions, creating a stylish yet robust, authentic SUV styling. Inside, a large monolithic display panel integrates a 12.3-inch Smartphone-link Display Audio and a digital driver display to create a sophisticated interior with a cutting-edge feel. In attending the VMARK Vietnam Design Award 2023 ceremony, Naoki Akita, program design director of Mitsubishi Motors, commented:”In addition to the robustness and powerfulness characteristic of Mitsubishi Motors, we pursued a stylish, energetic and distinctive design for the all-new Xforce. We are honored that the Xforce has been recognized with a VMARK Vietnam Design Award, which has been increasing its presence in recent years. The all-new Xforce is set to launch in Vietnam early next year, so we will further promote its appeal to even more customers, with this award as encouragement.” Website of the VMARK Vietnam Design Award:https://www.vietnamdesignweek.org/top-33winners
Brooklyn, N.Y. – WEBWIRE – Wednesday, September 20, 2023
MINI USA is marking Climate Week NYC, the largest annual climate event of its kind, with its North American debut of the new all-MINI Countryman Electric, which makes its first appearance in the U.S. following the World Premiere earlier this month at IAA Mobility in Munich. Expected to arrive on U.S. shores for consumers in the fall of 2024, this evolution for the largest model in the MINI family is another step in the brands journey toward fully electrified mobility and sustainable design.
MINI USA is marking Climate Week NYC, the largest annual climate event of its kind, with its North American debut of the new all-MINI Countryman Electric, which makes its first appearance in the U.S. following the World Premiere earlier this month at IAA Mobility in Munich. Expected to arrive on U.S. shores for consumers in the fall of 2024, this evolution for the largest model in the MINI family is another step in the brands journey toward fully electrified mobility and sustainable design.
The new electric Countryman makes it first presence on American shores at a special panel called Driving Forward: The Transforming of Future Mobility hosted by URBAN-X, the leading urban technology startup platform by MINI, at Newlab in the Brooklyn Navy Yard. URBAN-X, which recently welcomed its 13th cohort of early-stage startups, is committed to fostering more sustainable, livable, and resilient cities by nurturing startups that offer impactful climate technology solutions.
The all-new MINI Countryman Electric is a significant step as MINI moves to becoming a more sustainable and fully electrified brand by 2030. said Mike Peyton, President of MINI Business Innovations LLC, and Vice President of MINI of the Americas Sustainability is also a key mission of URBAN-X, our start-up accelerator focused on climate tech innovations that help make city life better. Thats why its a perfect fit to showcase our next new electric MINI at URBAN-X on the occasion of Climate Week NYC.
A bold new addition to the MINI family, the all-new MINI Countryman Electric boasts a revolutionized digital ecosystem, greater utility, electric power output that keeps the fun to drive spirit going, and a design that is forward-thinking but unmistakably MINI. At the event the New MINI Countryman Electrics North American debut takes place alongside the appearance of the new BMW CE-04 battery electric scooter and the BMW iX5 Hydrogen prototype that showcases the companys development of hydrogen technology for future series production.
The panel at URBAN-X also features Alexander Bilgeri, BMW Group Vice President of Corporate Communications for Human Resources, Production, Purchasing and Sustainability, as the session explores the transforming future of mobility with several start-ups and innovators. As part of the panel Bilgeri is presenting the BMW Group sustainability strategy and the companys plans to meet its decarbonization targets by 2050.
About MINI in the US
MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The authorized MINI USA dealer organization is represented by a network of 104 MINI full passenger car sales and service dealers located throughout the US. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI brand in the U.S. has grown to encompass a model range of five unique vehicles.
Journalist notes: Media information about MINI and its range new products to come is available to journalists on-line at MINIUSANEWS.com.
About URBAN-X
URBAN-X is the platform for founders reimagining city life. Built by MINI in 2016, URBAN-X partners with startups to build bold technology solutions for a sustainable planet. Breaking from traditional startup program molds, URBAN-X provides Pre-Seed and Seed-Stage entrepreneurs with individualized and tailored support that accelerates growth and builds successful businesses for the next generation of climate- and city-focused innovators. Core to its platform, URBAN-X offers world-class engineering and design resources, industry-leading investment capital from our venture partner JVP, a global network of investors, policymakers, corporate strategies and end-customers, and premier educational content for a global network of founders. Find URBAN-X on Twitter & Instagram at @urbanxtech and on Facebook at facebook.com/urbanxtech.