Vogue Announces Vogue World: New York

Aug 13, 2022 | Business

WEBWIRE –



Vogue announced VOGUE World: New York, a live editorial fashion show and street fair for Vogue’s audience around the world. Inspired by Fashion’s New World, the theme of Vogue’s global September issue, and in celebration of the title’s 130th anniversary, VOGUE World: New York will celebrate the new attitudes, personalities, and influences that are shaping fashion today.


Taking place during New York Fashion Week on September 12, VOGUE World: New York will feature a styled runway show showcasing looks from Fall/Winter 2022 collections including Balenciaga, Dior, Gucci, Valentino, Burberry, Coach, Michael Kors, Brother Vellies, Bode, Conner Ives, Christopher John Rogers, Collina Strada, Matty Bovan, Ralph Lauren, and Tory Burch among others. Collaborators include Vogue models and personalities, Vogue contributing fashion editor Alex Harrington, director Bardia Zeinali, music director Benji B, and Bureau Betak, among many others, with livestream production by Den of Thieves.


“Fashion is changing and Vogue is doing something special to celebrate it—a fashion show-meets-street fair that captures the creative spirit of our community now. New York is the perfect place for this—a city that is as restless, as dynamic and as revitalized as fashion is today,” said Anna Wintour, chief content officer, Condé Nast and global editorial director, Vogue. “In many ways New York is Fashion. It’s a magnet drawing those who deeply love fashion and we wanted to honor that. It’s also a party that audiences can be a part of everywhere—on the streets of New York and via Livestream all around the world. We can’t wait to show you Vogue World.”


In-person attendees will have access to a street fair experience made up of Vogue-curated newsstands and limited edition items in partnership with some of fashion’s top brands, as well as a shoppable selection of looks via partners including Moda Operandi, Mytheresa, NET-A-PORTER, Nordstrom and Ssense.


Viewers will be able to tune into VOGUE World: New York via a cinematic livestream on Vogue.com and Vogue’s owned-and-operated websites globally, the Vogue Runway app, and Twitter. Additional content will run across all of Vogue’s social platforms, and will include exclusive behind-the-scenes footage, shoppable opportunities, and original videos featuring VOGUE World talent both on and off the runway.


VOGUE World: New York will feature an augmented reality activation in partnership with Snap Inc. featuring custom AR Lenses that will transform the runway for Vogue World attendees and extend the experience to Snapchatters everywhere.


For more information and to reserve access to the event, visit Vogue.world.


Starting today, Vogue Club members have exclusive early access to the VOGUE World: New York experience. For more information about joining Vogue Club visit: https://www.vogue.com/membership


VOGUE World: New York is Presented by smartwater.


Four Seasons Hotels and Resorts is the preferred hotel partner for VOGUE World: New York.


A donation will be made on behalf of VOGUE World to support the CFDA/Vogue Fashion Fund which helps nurture, support, and empower the next generation of American fashion designers.

Vogue France’s Eugénie Trochu on her more inclusive vision of French style

Nov 30, 2021 | Business



Vogue France’s Head of Editorial Content, Eugénie Trochu, spoke to the Wall Street Journal about her vision for the brand and saying au revoir to the old clichés about French women.


The brand celebrated its 100th anniversary, and was renamed from Vogue Paris to Vogue France.


“I want to change the vision of the French woman,” Trochu told the WSJ. She discussed how her new vision for the brand included celebrating all ages, ethnicities, genders, sexualities and aesthetics.


On the entrenched idea that French women don’t get fat – which was globalized by Mireille Guiliano’s 2004 bestseller – Trochu said: “This is maybe our fault, because we are playing with that, and that’s why now I think we need to move on. We can continue to have a myth about the French girl. But it needs to be built on something else. It could be…this woman you see on the terrace of a cafe, she is maybe smoking, but she has a piece of cheese, a baguette, she’s chatty…but she’s free, she feels good about herself, she’s really proud, and she’s not ashamed of anything and she doesn’t try to be someone else or copy icons.”


This article was published by the WSJ. Read it here.

Vogue Scandinavia debuts first issue starring Greta Thunberg

Aug 10, 2021 | Business

A singular figure and icon of change, Swedish climate activist Greta Thunberg is the first ever cover star of Vogue Scandinavia.

Vogue Scandinavia chose Thunberg to be its first cover star due to her fearless efforts to bring the climate crisis the global attention it deserves.

Thunberg encapsulates the core values of the title, most notably its unabashed love of nature.

In an interview, she spoke to Vogue Scandinavia’s Tom Pattinson and two Swedish conservationists, the artist duo Alexandrov Klum, who shot Greta for this issue’s cover, about their shared vision of a sustainable future.

Vogue Scandinavia has been on a sustainability journey since the brand’s conception, and is certified carbon neutral from launch. “Our goal is to give back more than we consume, to become carbon negative throughout our whole value chain,” says Mariann Jacobsson, Vogue Scandinavia’s head of sustainability. “We hope to inspire our stakeholders, industry colleagues, and our loyal readers to make small changes for good. A small step made by many people creates a movement, and we are proud to be leading this movement in our industry.” Find out more about Vogue Scandinavia’s sustainability journey here.