Oct 5, 2023 | Books, Business
Public trust and disinformation dominated high-level panels at United Nations General Assembly 78 side events. Action on the SDGs is needed, and there is an opportunity for education and communication to lead the way forward.
NEW YORK – Oct. 3, 2023 – PRLog — The United Nations General Assembly 78 (UNGA 78) wrapped up at the end of September, and Felicia S. C. Gooden, Founder and Strategist with The Cultured Scholar Strategic Communications made her rounds. From the African Union Sustainable Development Report Launch to the Third Digital Health Symposium, Felicia attended high-level panels and discovered a common problem with achieving the United Nations Sustainable Development Goals and world peace – a lack of public trust in institutions and poor communications from institutions to the public.
“Leaders get into their elite echo chambers and discuss problems at a high level with nuance and complexity without regard for the perspective of the average person – the consumer or constituent. It creates a disconnect that breeds mistrust, fuels disinformation campaigns, and creates global chaos,” Felicia said after a Third Digital Health Symposium panel at Fordham Law School.
UNGA 78 side events and panels created an opportunity for Felicia to connect with decision-makers on tough issues in ways most organizations do not take advantage of.
“Through active listening, you can distill what issues lie beneath the PR positioning of a panelist. A discussion about the efficacy of emerging technologies in preventative care for cancer revealed a major public relations issue within the healthcare industry. There’s no trust between institutions and the public, which causes millions to not even seek out care in the first place, hurting collective health outcomes,” Felicia said.
A common theme expressed by panelists throughout UNGA78 was the need to move on from talking and start taking measurable actions to achieve the UN Sustainable Development Goals. Through her discussions with industry and government leaders, Felicia discovered that the disconnect between the mindsets of industry elites and the average person shows a deep contrast in understanding the world’s problems and a gross unwillingness of the intellectual class to effectively communicate with and educate the working class.
“The intellectual and intentional divide between classes is what adversarial countries such as Russia and China are taking advantage of through their disinformation campaigns. They know the elite classes in the West show disdain for what they see as others, exploit that disconnect with information that supports the emotional state of social outcasts, and effectively disrupt social and political stability in democracies around the world,” Felicia said.
Felicia closed out her tour with a refreshed and renewed perspective on how to solve the world’s problems and support corporate sustainability initiatives by not focusing so much on the financial return on investment but rather on the human return on investment – building the bridge of trust between institutions and the public.
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About The Cultured Scholar Strategic Communications, LLC: The Cultured Scholar Strategic Communications is a strategic intelligence and public affairs consultancy helping the public and private sectors remain competitive in information operations and sustainability. Learn more about the company via the website: https://www.theculturedscholar.com
Oct 25, 2022 | Business
JCB International Co., Ltd., the international operations subsidiary of JCB Co., Ltd., today announced a new partnership with Trust Payments, a leader in fintech powering truly innovative customer commerce solutions. JCB’s growing community of over 140 million cardmembers will now be able to seamlessly make payments across Trust Payments’ vast network of online and physical merchants, spanning 48 regions in Europe.
Relied upon by over 20,000 businesses[1] – in retail, financial services, travel, hospitality, and other emerging verticals – Trust Payments empowers ecommerce and POS capabilities for their global merchants. This JCB and Trust Payments partnership will give Trust Payments’ merchants more opportunities to generate higher profits and welcome new customers – by tapping into JCB’s loyal cardmember community. JCB cardmembers are globally appreciated for their significant spend when travelling and transacting on digital platforms and in-store, both in Europe and beyond.
As part of this partnership, J/Secure(TM) 2.0, JCB’s cardmember authentication programme conforming to the EMV(R) 3-D Secure Protocol and Core Functions Specification, will be deployed to prevent fraud. It is expanding globally and supported by major global suppliers of 3DS Server and ACS. J/Secure(TM) 2.0 provides more opportunities to JCB acquirers and issuers for secure ecommerce transactions and enhances customer experience to reduce cart abandonment by introducing Frictionless Flow (the customer will not be prompted for additional information such as a password) through risk-based authentication that supports richer data exchanges and additional data sharing during online transactions.
In just over a decade, the global contactless payments market has risen to $10.3 billion and is expected to be more than $18 billion by 2025[2]. This partnership aims to address this growing customer demand – from countertop to mobile, JCB cardmembers will now have access to Trust Payments’ broad range of POS devices, allowing them to make transactions swiftly and securely.
Ray Shinzawa, Managing Director, JCB International (Europe) Ltd., said: “We are pleased to announce our collaboration with Trust Payments, as it represents a key milestone for JCB as we continue to expand POS and ecommerce spend gateways for our valued cardmembers. Further, working alongside Trust Payments to unlock new opportunities for their broad merchant community means JCB can continue to play our part in growing and supporting the international payment ecosystem.”
Daniel Holden, Group Chief Executive Officer, Trust Payments, added: “We are delighted to be working with JCB and expanding the payment methods our merchants can accept on both POS terminals and across ecommerce payments too. This addition will help to expand the many ways in which businesses can accept payments and work with potential customers based all over the world.”
About JCB
JCB is a major global payment brand and a leading credit card issuer and acquirer in Japan. JCB launched its card business in Japan in 1961 and began expanding worldwide in 1981. Its acceptance network includes about 39 million merchants around the world. JCB issues cards across various countries and regions internationally with more than 140 million cardmembers. As part of its international growth strategy, JCB has formed alliances with hundreds of leading banks and financial institutions globally to increase its merchant coverage and cardmember base. As a comprehensive payment solution provider, JCB commits to providing responsive and high-quality service and products to all customers worldwide. For more information, please visit: www.global.jcb/en/
About Trust Payments
Trust Payments is a leader in fintech powering truly innovative customer commerce solutions. We provide on-demand Payments and Banking-as-a-Service services to help businesses grow and scale online, in-store, and on mobile. Trust Payments combines these services with powerful tools, such as loyalty management and instant ecommerce, engaging new innovative payment methods in crypto and bank transfers to drive Converged Commerce(TM).
Focusing on the small and medium-sized business sector in the UK, EU, and the US, Trust Payments drives value for our clients through personalized services, secure and frictionless payments, and innovative products. Trust Payments has a global footprint, with over 400 people across 10 offices supporting the most demanding business sectors, from travel and hospitality to crypto, gaming, and financial services, and an acquiring network of over 50 global banks and hundreds of alternative payment methods.
Trust Payments holds Visa and Mastercard Principal Memberships in the EU for cross-border business, licensed by both the Malta Financial Services Authority and UK Financial Conduct Authority, and holds licenses in 6 US states to carry out regulated payments in gaming. Find out more at https://www.trustpayments.com/
About EMV(R)
EMV(R) is a registered trademark in the U.S. and other countries and an unregistered trademark elsewhere. The EMV trademark is owned by EMVCo, LLC.
[1] https://www.trustpayments.com/
[2] https://www.globalbankingandfinance.com/cant-touch-this-the-rise-and-rise-of-contactless-payments/
MEDIA CONTACTS:
JCB International (Europe) Ltd.
Diana Lee: dlee@jcbeurope.eu
JCB (Head Office in Japan)
Ayaka Nakajima: jcb-pr@jcb.co.jp
Trust Payments
Joe Fernandez: joe.fernandez@trustpayments.com
Copyright ©2022 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.
Jul 2, 2022 | Business
Best Seller Publishing announces the release of Dr. Dan Sullivans new #1 international best-selling book, The Trust Formula: A Guide Book for Entrepreneurs. It will be available for free download in the Amazon Kindle Store for one more day, July 1st.
If youre gonna move mountains, you must know how to move people.
The Trust Formula will guide you through the research, stories, and specific strategies to move your leads, customers, and audience into action.
Creating greater influence, impact, sales and persuasion requires building trust. Trust, is at an all-time low in the marketplace today, but represents the key that unlocks your buyers brain has not. Dr Dan Sullivan will show you the simple strategies to influence the decision-making brain every time.
Learn the effortless approach to building trust and using authentic integrity to influence todays market. Whether you are working online, in person, speaking on stages, or working in sales, building genuine trust in a short window of time will separate you from the pack.
Dr Sullivans simple, scientific approach helps entrepreneurs achieve reproducible results, even those who hate selling. So whether you are an introvert or extrovert, dealing with highly skeptical audiences, or simply trying to get your teenager to make better choices, The Trust Formula will give you the method, model and system to get repeatable results. Magical outcomes built on a foundation of science.
The Trust Formula by Dr. Dan Sullivan will be free and available for download on Amazon for one more day (07/01/2022) at: https://www.amazon.com/dp/B0B441RTXL
The Trust Formula has a 5.0-star rating on Amazon.com. Heres what some people are saying:
Ive been telling my story for quite awhile, but I realized in reading The Trust Formula a few areas where I need to draw out more emotion from the listener through my storytelling in order to drive buyer behavior. I used to zoom through certain areas, and now Im realizing that was a big mistake and likely cost me some clients. Im excited about putting this into practice and expectant for the results! The book is a quick and easy read and youre guaranteed to gain some insight into driving trust through story. – Andrea S.
This book is very insightful. I have always been very apprehensive about programs and methods that promote sales because they have always felt dishonest. However, after jumping into this book, I knew this was not the case for this author. I appreciate his words, We must start with the right heart and intent, and Your success will become a byproduct of your genuine mission rather than better salesmanship. This book gives you the tools and format to effectively tell your story to elicit a call to action from the listener. I would highly recommend this book. I genuinely look forward to applying what I have learned to connect with my listeners better. – James C.
For More Information:
For questions or to schedule an interview about this press release please contact us at (626) 765-9750 or email info@bestsellerpublishing.org .
Best Seller Publishing is a Los Angeles Publishing Company dedicated to helping business owners and entrepreneurs become the hunted with their best-selling books.
About the author:
Dr. Dan Sullivan is a neuroscience communication consultant, chiropractor, and business coach. He has built multiple 6 and 7 figure businesses in healthcare, coaching and speaking, both in physical locations and online. He has personally worked with thousands of people in all parts of the world including Olympic and NCAA athletes, $150 million companies, and celebrities; giving them the path to get to the next level in life, health and business. He has taken over 20 years of research, successes, setbacks and innovation, and instilled them into simple yet powerful lessons that help others create greater influence and impact. He is an introvert and middle child of 8 kids. Currently living in Nashville, TN and is a proud husband to his awesome wife Amanda and father to his 3 amazing girls Halle, Harper, and Honor.
- Contact Information
- Dr. Dan Sullivan
- Author
- Best Seller Publishing, LLC
- Contact via E-mail
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Jun 30, 2022 | Books, Business
From Hiking Trails to Native Plants, on Horseback or by DASH, Dive Into Preserving The Iconic Sign For Generations To Come
HOLLYWOOD, Calif. – June 28, 2022 – PRLog — In its mission to protect and preserve the Hollywood Sign for generations to come, and in celebration of summer, the Hollywood Sign Trust shares fun and eco-friendly ways to enjoy The Hollywood Sign. From stunning hiking trails to picnic spots in Griffith Park, the Trust urges residents and visitors to enjoy the Sign without taxing the environment. And while there, explore the native plants and animals that call the Hollywood Sign home.
“The Hollywood Sign is the entertainment industry’s biggest star. We want people to embrace its vibrant history while helping to preserve its future,” said Jeff Zarrinnam, chair of the Hollywood Sign Trust. “As the Sign approaches its 100 anniversary in 2023, it’s a perfect time to commit to protecting the urban wilderness that surrounds this beloved monument representing the hopes and dreams of people worldwide.”
Seven Eco-Friendly Ways to Experience The Hollywood Sign This Summer
1) Stunning views of the Hollywood Sign unfold on Griffith Park’s hiking trails
Making a pledge to go green? Always stick to approved hiking trails, never litter, and be sure to bring water in reusable bottles. It’s also important to remember that no open flames are permitted in the Park. The Trust’s top three trails — Mt. Hollywood, Brush Canyon, and Cahuenga Peak— rank from easy to difficult and offer choices for all types of hikers, from families to intrepid adventurers. Plan your visit at https://www.hollywoodsign.org.
2) Picnic your way to the Hollywood Sign: go green at these quintessential spots
- The Fern Dell Trail in Griffith Park: Viewing the Hollywood Sign from Griffith Park is an eco-friendly treat in and of itself. Add to that a picnic basket filled with summer favorites and it becomes a very special date with nature. Skip the wasteful takeout packaging and bring your own picnic from home (in multi-use containers, of course.) 2333 Fern Dell Drive, Los Angeles.
- The Park at Lake Hollywood: Situated between the Lake Hollywood Reservoir and the Hollywood Sign, spread your picnic blanket in the grassy park near the cool playground. Dispose of any trash in an approved receptacle or carry it out. 3160 Canyon Lake Drive, Los Angeles.
- The Three Mile Trail Hollywood Sign Loop: Take the DASH bus to the Griffith Observatory to enjoy this easy trail that features five viewpoints of the Sign with a fraction of the tourists. Along the way, enjoy a pleasant picnic spot featuring grass, picnic tables, shade, and water. 2800 E. Observatory Rd., Los Angeles, CA 90027-1299
3) Travel to the Hollywood Sign by the DASH Observatory Bus
Let’s face it: driving to the Sign creates pollution. Save on gas and the hassle of parking by taking the Metro Red Line to the Vermont/Sunset station and connect to the LADOT DASH (https://www.ladottransit.com/dash/) Observatory Bus. The DASH makes stops at The Greek Theatre and the Griffith Observatory where you’ll find the Mt. Hollywood Trail—great places to view the Sign. Shuttles run every 15-20 minutes seven days a week, 10:00 a.m. to 10:00 p.m.
4) See the Sign and re-live the Wild West on horseback
For a true green adventure, and a ride through Hollywood history, go by horseback. A piece of Hollywood western lore can still be found at Sunset Ranch (https://www.sunsetranchhollywood.com/), which is an unforgettable way to view the Hollywood Sign while riding into the sunset.
5) Hollywood Sign gazing: explore the constellations that light up the Hollywood Sign
Enjoy the beauty of L.A.’s star-studded skies. Follow the Sky Report (https://griffithobservatory.org/explore/observing-the-sky/sky-report/) from The Griffith Observatory to keep up to date with the summer sky and find out which nights stars will shine bright.
6) Learn which flora and fauna call the Hollywood Sign home
Mule deer, coyotes, raccoons, gray foxes, opossums, skunks, bobcats, and the Hollywood Sign’s famous mountain lion, P-22, are just a few of the wild animals that make their home near the Sign. Don’t forget to bird watch as nearly 70 species make their nests in Griffith Park including hawks, roadrunners and woodpeckers. When you’re hiking on approved trails, notice the wide variety of native trees and plants that thrive year round. They can be an inspiration for your own native garden!
7) Allow the City to be your chauffeur and take the Red Line
The Metro’s B Line (https://www.metro.net/riding/guide/b-line/) (Red), runs between downtown Los Angeles and North Hollywood. Stops include the Ovation Hollywood (https://www.ovationhollywood.com/) shopping center, where you can view the Sign and tour the Walk of Fame (https://hollywoodchamber.net/tag/walk-of-fame/). Then either take the DASH bus to the Sign or continue on the Red Line to Universal Studios for a day of fun.
About the Hollywood Sign Trust
The Hollywood Sign Trust is a 501(c)3 nonprofit trust created operated exclusively for religious, charitable, scientific, literary, or educational purposes and responsible for physically maintaining, repairing and securing the Hollywood Sign; providing capital improvements for the benefit of the public at large; and educating the world about the Sign’s historical and cultural importance. More information about the Sign’s history and the Trust can be found at: www.hollywoodsign.org.
Media Contacts:
Elizabeth Johnson
Cavanah Communications
213-713-4865
elizabeth@cavanahcommunications.com
Betsy Isroelit
Hollywood Sign Trust
213-300-0108
betsyisroelit@gmail.com
Dec 5, 2021 | Business
JC Foundation Trust is thrilled to announce the launch of its new official community platform, the JCFT HUB.
It’s a one stop platform that allows you to meet and connect with like-minded people in the nonprofit sector, share ideas, discuss social issues, learn new trends, find support and networking opportunities.
The platform offers features such as discussion forums, blogs, articles, polls, photos, events and more. Anyone who is looking to help and grow with others in the community can join it for free.
Jay Charara, Chairman at JC foundation trust said, “Few years ago we had this idea of having our own online community platform where people can connect, share ideas, discuss social issues etc to foster community engagement. Finally, we are happy to see it live and in action.”
He added, “JCFT HUB is for everyone who wishes to help and grow the community. A one-stop hub for all your community needs, where you will find help and support, resources and connections.”
Explore and contribute by joining the JCFT HUB (www.jcfthub.com) community.
Contact