Author: curtgilbreath16
E-commerce Strategy: Why Nearly All Businesses Should Have One Says the CEO of Market America
The Founder, Chairman & CEO of Market America Worldwide | SHOP.COM, JR Ridinger, has some strong words about e-commerce strategy and why nearly all businesses should have one. He believes that if a company’s leadership is not thinking about how to incorporate e-commerce into their business model, they are behind the times. “E-commerce is no longer an up-and-coming trend — it’s here to stay,” says Ridinger. “And if companies want to stay relevant and competitive, how to sell online needs to be part of their strategy.” Ridinger is not alone in this belief. Many experts agree that e-commerce is quickly ... Read more