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Eastern Media Group Fully Embraces AI Natural Beauty Launches Strategic Partnership with Baidu

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Natural Beauty Bio-Technology Limited (“Natural Beauty”a prominent dual-listed charm and skin care group in Asia, together with its subsidiaries (the “Group”; Hong Kong stock code: 00157), is happy to reveal a significant turning point in Eastern Media Group’s AI method. The Group formally signed a tactical cooperation contract with Baidu in Beijing on May 19. The 2 celebrations will concentrate on core applications such as AI charm innovation, holistic health, clever marketing, AI skin analysis, digital retailers, and smart services to thoroughly advance the combination of AI throughout the charm and more comprehensive customer market worth chain.

The finalizing event was held at Baidu’s Beijing head office. where the contract was signed by Mr. Cheng Chi-chung, Chief Executive Officer of the Group, General Manager of Smart Industry at Baidu Intelligent Cloud, signed the arrangement on behalf of each celebration. Gary Wang, President of Eastern Media Group, and Yuan Foyu, Vice President of Baidu Group, went to and experienced the occasion.

From left, front row: Cheng Chi-chung, CEO of Natural Beauty; Li Chao, General Manager of Smart Industry at Baidu Intelligent Cloud;
Back row: Gary Wang, President of Eastern Media Group; Yuan Foyu, Vice President of Baidu Group

This partnership is not just a collaboration in AI innovation however likewise represents an essential turning point in Eastern Media Group’s continuous AI improvement. Over the last few years, Eastern Media Group has actually continued to drive AI upgrades. Following cooperations with worldwide innovation platforms such as AWS and Microsoft, this brand-new collaboration with Baidu is set to more broaden the Group’s total existence in the fields of AI, huge information, and smart services.

The Group mentioned that AI has actually slowly progressed from a technological tool into an important engine for business updating and commercial restructuring. In specific, the charm market is quickly moving from a conventional product-oriented design to one driven by information and smart services, with AI set to end up being a core competitive benefit in the next stage of market advancement.

Gary Wang, President of Eastern Media Group

Baidu’s choice to participate in a long-lasting, extensive collaboration with the Group exceeds simple innovation licensing; it is a tactical relocation developed on Eastern Media Group’s detailed commercial environment. Eastern Media Group’s companies cover media, e-commerce, retail, biotech production, and other varied sectors, boasting a big member base, a material community, and a variety of intake circumstances. Natural Beauty, with 55 years of experience in the Asian charm market, runs a completely incorporated system covering R&D, production, circulation channels and physical shops.

Compared to private appeal brand names, Eastern Media Group has more thorough information circumstances and more powerful commercial change abilities, making it possible for AI to be used not just on the customer side however likewise throughout media, retail, production, and supply chain systems, therefore accomplishing real industry-wide application. The marketplace likewise sees this cooperation as an indication that Baidu is speeding up the massive implementation of AI innovations in standard customer markets.

Under the cooperation contract, the Group and business within the Baidu community will develop a long-lasting, deeply incorporated cooperation structure. The celebrations will likewise collectively develop an AI Innovation Center and extend AI applications to more commercial sectors in the future.

In the last few years, the Group has actually continued to advance its core technique of “AI Beauty Technology, Holistic Health,” proactively incorporating big AI designs and information analytics innovations throughout its whole organization worth chain. This covers customer need insights, item R&D, subscription management, shop operations, wise marketing, and after-sales services, therefore slowly developing a data-driven decision-making os.

Cheng Chi-Chung, Chief Executive Officer of the Groupspecified: “The worth of AI extends far beyond performance gains – it basically redefines how companies connect with customers. Natural Beauty is progressing from a standard appeal brand name into a next-generation commercial platform with AI information abilities, smart service abilities and worldwide functional capability. With Baidu’s technological assistance, the Group will change into an ‘AI information + service’ business.”

Yuan Foyu, Vice President of Baiducommented that mentioned that Baidu will continue to take advantage of its abilities in big AI designs, smart cloud and information innovations, and work hand in hand with Eastern Media Group to drive the advancement of wise marketing, smart services and information platforms, speeding up the application of AI in Eastern Media Group’s real-world commercial circumstances.

Yuan Foyu, Vice President of Baidu Group

Progressing, the 2 celebrations will focus on the advancement of several applications, consisting of AI-powered wise skin analysis, individualized skin care option generation, AR virtual try-on, AI clever customer care, digital human live streaming, clever shops, smart production and supply chain traceability. They will likewise collectively develop Asia’s the majority of reliable skin health huge database, even more boosting abilities in item R&D, accuracy marketing and smart services.

Gary Wang, President of the Eastern Media Grouprevealed his vision: “Looking ahead, we will continue to deepen our clever innovation release. By teaming up with world-leading AI business, we will speed up the digital improvement of our media, retail, appeal and holistic health companies, developing a next-generation commercial platform with AI information abilities, smart service competence and commercial combination abilities.”

About Natural Beauty Bio-Technology Limited (Hong Kong stock code:00157)

A China’s leading noted charm and skin care brand name developed in 1972, has actually promoted its core viewpoint of “Natural Beauty Is True Beauty” for 55 years. Driven by its “AI Technology, Beauty Industry, Holistic Health” incorporated method, the brand name runs a worldwide network of over 2,093 outlets. As a Chinese-origin multinational biotech leader, Natural Beauty continues to move development in the cosmetics and skin care sector.

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Email: maggie.zhang@sprg.com.hk

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Subject: Press release summary

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