Pet-Food Revolution: Two New Global Surveys Reveal Growing Guardian Openness to Sustainable Diets for Dogs and Cats

LONDON, Nov 14, 2025 – (ACN Newswire) –2 pioneering research studies released in the journal Animals have actually checked out in depth how pet dog and feline guardians view more sustainable family pet food choices. Led by Jenny L. Mace, Alexander Bauer, Andrew Knight and Billy Nicholles, the research study sheds brand-new light on the capacity for alternative proteins and plant-based diet plans in the buddy animal sector.

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Research study 1-Dogs:’ Consumer Acceptance of Sustainable Dog Diets: A Survey of 2,639 Dog Guardians’

In the very first research study, the group surveyed 2,639 pet guardians worldwide. Around84%of participants were presently feeding their canines either traditional or raw meat-based diet plans. A significant43%of this group reported they would however think about a minimum of one kind of more sustainable pet dog food (such as vegan, vegetarian or cultivated-meat formulas).

Amongst the alternative choices, the most appropriate wascultivated meat-based pet dog food(selected by 24% of these participants), compared to vegetarian (17%) and vegan (13%) pet diet plans. And when asked what qualities would be required for these options to be selected, the leading options were dietary stability (selected by 85%) followed by great family pet health (83%).

Research study 2 – Cats: ‘Consumer Acceptance of Sustainable Cat Diets: A Survey of 1,380 Cat Guardians’

The buddy research study collected actions from 1,380 feline guardians. In overall89%of these guardians fed their felines standard or raw meat-based diet plans. Simply over half –51%– of this group thought about a minimum of among the more sustainable choices to be appropriate.

The most popular options were those based upon cultivated meat (selected by 33% of this group) followed by vegan diet plans (18%). To pet dogs, the most essential qualities alternative diet plans would require to provide be picked were great family pet health results (picked by 83%) and dietary stability (80%).

Distinctions amongst customers

Both research studies discovered that guardians who themselves minimize or prevent meat were considerably more available to alternative diet plans for their animals, as were those with greater instructional certifications. Age and local distinctions were likewise evident, with older customers, and those from the UK, typically less open up to options than those in other European countries, North America or Oceania, although distinctions were frequently not substantial.

What This Means

These twin research studies come at a time when the ecological and ethical footprint of standard animal food production is growing in public awareness. As kept in mind by research study co-author and veterinary teacher Andrew Knight: “Recent studies have demonstrated that our dogs and cats collectively consume a substantial proportion of all farmed animals. Pet diets such as those based on plant-based ingredients or cultivated meat could transform the pet food system, lowering adverse impacts for farmed animals and the environment.”

With quickly increasing populations currently numbering numerous countless pet dogs and felines worldwide, the shift of even a modest portion of these family pets to lower-impact diet plans might bring substantial advantages.

As co-author Billy Nicholles summed up: “These findings are of value to the rapidly growing pet food alternatives industry, enabling pet food companies to accelerate their growth and acquire new customers through evidence-based, targeted outreach.”

Ramifications for Industry and Veterinary Practice

For pet food business, the message is clear: introducing sustainable diet plan lines is not simply a matter of production development, however likewise of trust-building. Clear info about dietary strength and health results include greatly in guardian determination to embrace brand-new items.

For veterinary specialists and animal well-being organisations, these findings highlight the value of notified interaction. If guardians are open to options however unpredictable about their family pet’s health results, then evidence-based assistance ends up being a crucial allowing aspect.

Additional details
Andrew Knight
Veterinary Professor of Animal Welfare
Andrew.Knight@murdoch.edu.au

SOURCE:Sustainable Pet Food Foundation

Subject: Press release summary