Plugins are nothing new to WordPress site owners, but only a few have taken advantage of the perks that a custom plugin can offer. A WordPress plugin is defined as an element of software that’s integrated into your site for added functionality. Virtually all WordPress based websites run at least one plugin for its added functionality.

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The most common types of plugins are ones for contact forms, analytics and integrations with other programs, like MailChimp. Developers, site hobbyists, and small business owners alike love them, as it means it’s one less portion of development they will have to do themselves. It’s an attractive option for saving money and leveraging the functionality of your site. Read on to see why a custom plugin could benefit your company’s site and what options you have for creating one.

Something for Every Business

If your business has a website, there is certainly a custom plugin option that would benefit your business. It’s up to you to decide if you’d like to take it in a functional direction or offer something entertaining and different for web customers to enjoy.

Fun and Entertaining Custom Plugins

Plugins are typically viewed as boring, functional pieces to a site. There’s nothing exciting about a contact form or a little box that magically collects and adds email addresses to your database. It’s time to rethink this! Custom plugins that focus on the “all play” side of your site can lead to higher user engagement and more sales.

Functional Custom Plugins

Sometimes a fun plugin doesn’t fit the bill of a site. That’s more than okay, and there are a wealth of custom options available that offer a valuable resource to your end user.

Using a WordPress Development Firm

WordPress as a whole is a giant entity with many working parts. While there are many user friendly elements, plugins are notorious for not being one of those aspects. For businesses who have tried the available plugins and are just not quite getting what they need, it could be time to consider custom development.

Choosing a firm that specializes in WordPress design and development as a whole will ultimately get you to your end goal faster.