To ensure tribal gatherers carry on their work safely, TRIFED has collaborated with UNICEF for developing a digital communication strategy for promoting a digital campaign for Self Help Groups (SHGs) involved in this work, highlighting the importance of Social Distancing. UNICEF would provide the necessary support to be circulated to the SHG centers in the form of Digital Multimedia content, Webinars for Virtual trainings (basic orientation on COVID response, key preventive behaviours), Social Media campaigns (on social distancing, home quarantine, etc.) and Vanya Radio. Additionally, TRIFED has reached out to the Art of Living Foundation’s #iStandWithHumanity Initiative with a Stand With Tribal Families component in providing much needed food and ration for survival of the tribal community.
The webinar, for the promotion of the campaign is scheduled to be held tomorrow i.e. on 9th April, 2020. It is aimed to reach more than 18,000 participants and would cover tribal regions across all the 27 States.
