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In a recent business intelligence study, FactMR presents the nitty-gritty of the global body mist market considering 2013-2017 as the historic year and 2018–2028 as the stipulated timeframe. The business report highlights the drivers, restraints, opportunities and trends affecting body mist market growth. Further, all the market shares associated with the market as well as the segments are expressed in terms of value and volume.

The body mist market report addresses the below-mentioned queries:

  • Why are vendors shifting away from traditional methods of manufacturing body mist?
  • How does the global body mist market looks like in the next five years?
  • Which end use industry is expected to surpass segment by the end of 2028?
  • What innovative products are being introduced by the players in the global body mist market?
  • Which regions are showing the fastest market growth?

According to a recent FactMR study, worldwide sales of body mists exceeded 275 million units in 2018, and are estimated to record a Y-o-Y growth of 3.5% in 2019. The body mist industry continues to be influenced by various factors, ranging from increasing consumer spending on personal grooming products to a new trend for fragrance wardrobes. Such trends have been influencing consumers to invest in different perfumes and fragrances to layer scents and complement varying occasions, subsequently boosting the sales of body mists.

The study opines that growing popularity and adoption of various cosmetics and personal care products among young consumers significantly contribute to the expansion of body mist market. Several leading brands are transforming themselves from being identified as brand offering a range of anti-aging products to youthful brand that appeals to rising number of young women with high purchasing power.

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Floral Body Mists Continue to Remain the Top-selling Category

The study finds that young and teenage consumers, especially women, continue to show marked preference for floral body mists. Worldwide sales of floral body mists surpassed 78 million units, and are estimated to register a Y-o-Y growth of 4.9% in 2019. In addition to floral body mists with single notes, manufacturers are combining scents of various flowers to create classic feminine appeal, which is likely to provide potential growth prospects of the body mist market.