Oct 29, 2022 | Business
Waypost Marketing welcomes Rachel Allain as Marketing Coordinator. Located in Upstate S.C., the digital marketing agency is committed to focusing on its client’s objectives through a strategy-first approach.
Rachel was born and raised in Birmingham, AL before graduating from Auburn University with a B.F.A. in Studio Art and a minor in Business. After graduating, she pursued opportunities that included roles as a Social Media Specialist for the Auburn University CADC and an Event Marketing Specialist with TTI. These positions assisted Rachel in building her sales, marketing, and customer service skills.
Rachel immediately felt drawn to Waypost and knew that she wanted to be a part of the team. “I can tell when people care about others, and I knew from my initial and second interviews with them that Doug, Erin, and my coworkers are a great group of caring individuals,” said Allain. “I’m honored that they saw my passion for helping others and wanted to take the chance on me. I’m looking forward to really feeling like I am making a difference.”
In her new role as a Marketing Coordinator, Rachel will be assisting in managing client accounts, curating and publishing consistent content across various social media platforms, and developing email marketing campaigns.
“We have worked hard to build our brand and our company culture,” said Danielle Tebo, Marketing Strategist at Waypost. “Upon meeting Rachel I knew she was going to be a great fit. I am excited to work closely with Rachel and see her grow in her role here at Waypost.”
Outside of work, Rachel enjoys staying active outdoors, shopping at plant nurseries, and photography. A new hobby of Rachels has been experimenting with roller skating, but says that she needs to work on her balance.
About Waypost Marketing:
Waypost is a digital marketing agency focused on developing and managing strategies designed to increase leads, conversions, and sales for clients. Waypost, a certified Google Partner and a HubSpot Gold Solutions Partner, provides innovative marketing strategies to B2B and B2C companies operating in industrial, manufacturing, technology, and professional services sectors. To learn more, visit www.WaypostMarketing.com.
Media Contact:
Company Name: Waypost Marketing
Contact Person: Doug Fowler – President
Email: doug.fowler@waypostmarketing.com
Phone: (864) 288-6162
Address: 320 Prado Way
City: Greenville
State: South Carolina 29607
Country: United States
Website: https://www.waypostmarketing.com/
Oct 10, 2021 | International
Montreal – National Film Board of Canada (NFB)
National Film Board of Canada (NFB) Chairperson Claude Joli-Coeur announced today that Rachel Décoste has been appointed as Director, Diversity, Equity & Inclusion, a newly created position at the NFB, effective September 27, 2021.
Rachel will be a strategic diversity leader, subject matter expert, change agent and lead advisor to the NFB in support of diversity, equity and inclusion (DE&I) goals and objectives aligned to an organization-wide strategy.
Rachel will lead the execution of strategic DE&I initiatives and programs, and coach and guide all levels of NFB leadership to build cultural competency and inclusive leadership skills. She’ll also ensure that the NFB’s programs and policies are equitable and inclusive, and implement and evaluate the NFB’s anti-racism policy and procedures.
Her duties will include developing initiatives to create a pipeline of talent as well as retain talent from underrepresented groups, while overseeing relationships established across the NFB with organizations serving underrepresented groups. Rachel will also collaborate with J’net Ayayqwayaksheelth, the NFB’s recently named Director of Indigenous Relations and Community Engagement, to implement and execute the Indigenous Action Plan.
Rachel will be part of the NFB’s Executive Committee and report directly to the Commissioner. This nomination fulfills one of the NFB’s key commitments on diversity, equity and inclusion, and reflects the NFB’s dedication to lasting change and ensuring that it is an egalitarian, open and diverse organization.
About Rachel Décoste
Rachel Décoste is a writer, educator and social policy expert who has been a community activist since her youth, working with organizations such as the Children’s Aid Society, S.O.S. Montfort Hospital, the Famous 5 Foundation and the Black Canadian Scholarship Fund, to name a few. She has also provided aid in South and Central Americas and West Africa, and worked on Barack Obama’s 2008 and 2012 presidential campaigns.
Rachel lived and worked in Washington, DC, where she managed a national bipartisan tech education initiative on behalf of the US Congress. She has published over 150 op-eds on diversity, race and immigration policy, and is cited in a dozen academic research papers. Ms. Décoste has lectured on diversity and inclusion at several top universities in the USA and Canada and holds a master’s degree in Public Administration from the George Washington University.
Rachel was named one of Ottawa’s Top 50 Personalities in Ottawa Life magazine’s 2010 annual edition, and was named one of the Top 100 Accomplished Black Canadian women in 2018.
Quotes
“NFB founder John Grierson wanted the NFB to be ‘the eyes of Canada.’ In the more than 80 years since, that lens has widened as Canada has evolved into a diverse multicultural nation. With this role comes the opportunity to strengthen the NFB’s commitment to operationalize equity, diversity and inclusion. It’s an honour to be an agent of change at the NFB, and I look forward to beginning the important work of ensuring that the perspectives and stories of all Canadians are reflected in all that we do,” said Rachel Décoste.
“As Director, Diversity, Equity & Inclusion, Rachel will guide us in our diversity, equity and inclusion objectives and help us to ensure the NFB fully reflects the full diversity of Canada, on-screen and off. At the NFB we’re committed to an organizational transformation that will have a profound impact on who we are and how we work, and the way we connect with all Canadians. I’m excited to start work with Rachel on developing and implementing this vision,” said Claude Joli-Coeur, Government Film Commissioner and NFB Chairperson.
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Curator’s perspective | Director’s notes
About the NFB
Lily Robert
Director, Communications and Public Affairs, NFB
C.: 514-296-8261
l.robert@nfb.ca
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