Japan – Mitsubishi Outlander PHEV Wins No. 1 PHEV Sales in Japan in First Half of FY2022

Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) announced that the total sales of the Outlander PHEV model, its flagship crossover SUV, won the first place in the PHEV sales ranking(1) in Japan with 10,749 units(2) sold in first half of fiscal 2022. In addition, the PHEV model of the Eclipse Cross crossover SUV sold 2,430 units as second place in the PHEV category. With total sales of 13,179 units for both PHEV models, Mitsubishi Motors took the lead in the PHEV category of Japanese market with approximately 65% of total share.
The Outlander PHEV model is Mitsubishi Motors’ flagship model which brings together the best in electrification and all-wheel control technologies. Launched in Japan in December 2021, it has been highly acclaimed by customers for its bold exterior design based on the product concept of “I-Fu-Do-Do” or authentic and majestic in Japanese; its convenient seating arrangement for seven passengers in three rows; and the smooth and powerful acceleration of a twin-motor 4WD. Mitsubishi Motors launched the new model in Australia and New Zealand this year and will start the sales in North America in November 2022.

As a result of its research and development of electrified vehicles since 1964, Mitsubishi Motors launched the i-MiEV – the world’s first mass-produced electric vehicle – in 2009. The company then introduced the Outlander PHEV – the world’s first plug-in hybrid electric SUV – in 2013, and added the Eclipse Cross PHEV model to the lineup in 2020. The company has been taking the lead in the PHEV category with approximately 310,000 units of Outlander PHEV sold in more than 60 countries around the world. Furthermore, Mitsubishi Motors introduced the eK X (“cross”) EV, a new all-electric kei-car(4), in June 2022 and will resume the sales of the Minicab-MiEV, a kei-car4 class electric commercial vehicle, in November 2022. With these solutions, Mitsubishi Motors will continue to contribute to solving climate change and energy-related problems and achieve carbon neutrality.

About Mitsubishi Motors

Mitsubishi Motors Corporation (TSE:7211) –a member of the Alliance with Renault and Nissan–, is a global automobile company based in Tokyo, Japan, which has about 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, Mitsubishi Motors has been a leader in electrification–launched the i-MiEV -the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV -the world’s first plug-in hybrid electric SUV in 2013. The company announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross (PHEV model), the all-new Outlander and the all-new Triton/L200.
For more information on Mitsubishi Motors, please visit the company’s website at
www.mitsubishi-motors.com/en/.

(1) April to September 2022; Survey by the Japan Automobile Dealers Association (JADA)
(2) Total sales of the previous generation and current generation model which launched in December 2021
(3) Color available for additional charge
(4) Kei-car is a vehicle category in Japan for microcars.

Copyright ©2022 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

Japan – All-New Outlander PHEV Model Wins the iF DESIGN AWARD 2022

Mitsubishi Motors Corporation announced that the plug-in hybrid electric vehicle (PHEV) model of the all-new Outlander won the iF DESIGN AWARD 2022 – one of the world’s most prestigious design awards – organized by iF International Forum Design GmbH based in Hannover, Germany. This marks the first time that Mitsubishi Motors has received the world-renowned design prize.

All-new Outlander PHEV model

Since 1954, the iF DESIGN AWARD has honored outstanding design and is recognized as a symbol of design excellence around the world. For the iF DESIGN AWARD 2022, around 11,000 entries submitted from 57 countries were judged by a jury of international design experts based on five criteria – idea, form, function, differentiation and impact.

The all-new Outlander PHEV model is Mitsubishi Motors’ flagship model which brings together the best in electrification and all-wheel control technologies, while also utilizing a new-generation platform and an array of advanced technologies. Under the design concept Bold Stride, the exterior features thick, horizontal proportions which produce a bold, fixating presence, and jet tail fin pillars inspired by the vertical tail of airplanes which express the vehicle’s powerful and nimble road performance. Inside, materials were carefully selected to enhance the premium feel, while the horizontally-sculpted instrument panel which makes it easy to understand the position of the car while driving adds a feeling of robustness and spaciousness. In winning the iF DESIGN AWARD 2022, the all-new Outlander was especially recognized for its form, function and differentiation.

“We are truly honored that the all-new Outlander, which epitomizes the new generation of Mitsubishi design, has received one of the most renowned design awards in the world,” said Seiji Watanabe, division general manager of design, Mitsubishi Motors. “The all-new Outlander has been well received by customers in Japan since the start of sales last December, and this award will give us further momentum to introduce our all-new flagship to even more users.”

The winners of the iF DESIGN AWARD are selected in multiple disciplines which include product, packaging, communication and service design, architecture and interior architecture, as well as professional concept, user experience (UX) and user interface (UI).

Website of the iF DESIGN AWARD: bit.ly/3KMnpAc

About Mitsubishi Motors

Mitsubishi Motors Corporation (TSE:7211) -a member of the Alliance with Renault and Nissan-, is a global automobile company based in Tokyo, Japan, which has more than 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. Mitsubishi Motors has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, Mitsubishi Motors has been a leader in electrification-launched the i-MiEV – the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV – the world’s first plug-in hybrid electric SUV in 2013. The company announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross (PHEV model), the all-new Outlander and the all-new Triton/L200.

For more information on Mitsubishi Motors, please visit the company’s website at
https://www.mitsubishi-motors.com/en/

Copyright ©2022 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

Japan – All-New Outlander PHEV Model Wins the Good Design Award 2021 in Japan

Mitsubishi Motors Corporation (MMC) announced that the plug-in hybrid EV (PHEV) model of the all-new Outlander crossover SUV — scheduled to be released in Japan in mid-December — won the Good Design Award1 2021 run by the Japan Institute of Design Promotion.

The all-new Outlander PHEV model is MMC’s flagship model that brings together its expertise in electrification technology and all-wheel control technology, while also incorporating a newly developed platform and an array of advanced technologies. Based on the product concept of “I-Fu-Do-Do” or authentic and majestic in Japanese, the all-new Outlander elevates both the appeal of an SUV and an electric vehicle, with its smooth, powerful acceleration and the safe, secure driving performance in various situations.

Based on the bold expressions of functionality with which MMC has designed its SUVs over the years, the company developed the all-new Outlander under its new design concept, Bold Stride. The exterior expresses a bold, fixating presence with a solid stance and dependability for drivers to take a new step forward. Inside the cabin, the horizontally-sculpted instrument panel makes it easy to understand the position of the car while driving, and adds a feeling of robustness and spaciousness. The result is a high-quality and advanced interior space.

In selecting the all-new Outlander, the Good Design Award jury commented: “The all-new Outlander has undergone a complete platform overhaul and has become a PHEV SUV with a large cabin space that can accommodate a third-row seating. The interior and body designs incorporate a horizontal tone for an enhanced feeling of strength and sharpness. Even while offering such a high degree of luxury, road performance, eco-friendliness, and cabin space, Mitsubishi Motors has maintained a reasonable price. SUVs continue to be popular, and we expect the Outlander to be selected by a wide range of users, including people with high environmental awareness.”

1. The Good Design Award has been the sole comprehensive design evaluation and commendation system in Japan since its founding as the Good Design Product Selection System in 1957. Over the past 60 years, the movement has aimed at improving Japanese industry and lifestyle through design, and the total number of awards presented has reached more than 45,000. Today, it has grown into a global design award in which numerous companies and organizations participate from around the world, and the G Mark, which is the symbol of the award, is widely known as a mark of design excellence.
2. Design model shown. Specifications may differ from production model.

About Mitsubishi Motors
Mitsubishi Motors Corporation (TSE:7211), MMC–a member of the Alliance with Renault and Nissan–, is a global automobile company based in Tokyo, Japan, which has more than 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. MMC has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, MMC has been a leader in electrification–launched the i-MiEV — the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV — the world’s first plug-in hybrid electric SUV in 2013. MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200. For more information on MMC, please visit the company’s website at https://www.mitsubishi-motors.com/en/.

Copyright ©2021 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

Japan – All-New Outlander PHEV Model to Adopt an Evolved All-Wheel Control Technology to Provide Safe, Secure and Comfortable Driving

Mitsubishi Motors Corporation (MMC) will use an evolved version of Super-All Wheel Control (S-AWC)* system in its plug-in hybrid (PHEV) model of the all-new Outlander crossover SUV, which is scheduled for launch in Japan this fiscal year. The new S-AWC integrated vehicle dynamics control system will provide safe, secure and comfortable driving in various weather and road conditions.

The all-new Outlander PHEV model employs twin-motor 4WD that consists of one motor at the front and another one at the rear of the vehicle. By taking advantage of the electric motors’ characteristic high response, and high precision and freedom in controlling the front and rear motors, the system optimally distributes the driving force between the front and rear wheels according to road and driving conditions. Combining this with S-AWC increases vehicle maneuverability in driving, cornering and braking. Conventional models employ braking control system to control the brake forces in the left and right wheels only on the front, but the evolved S-AWC adds braking control system to the rear wheels. This reduces the load on the front wheels and makes it possible to extract the maximum performance from all four tires in a more balanced manner and delivers handling true to the driver’s intent for safe, secure and comfortable driving in various conditions.

In addition, seven drive modes can be selected depending on road conditions and driving style. Normal, the basic mode, is optimized for normal driving on paved roads. Gravel mode provides balanced operability and road handling ability on unpaved or wet paved roads, and Snow mode delivers stable vehicle behavior on snowy and other slippery roads. In addition, there are Power mode, which offers powerful acceleration, and Eco mode that prioritizes economic and environmentally-friendly driving.

*Mitsubishi Motors’ all-wheel control technology that offers integrated control of Active Stability Control (ASC), Anti-lock Braking System (ABS) and Active Yaw Control (AYC), which controls the left and right wheels via braking.

About Mitsubishi Motors

Mitsubishi Motors Corporation (TSE:7211), MMC–a member of the Alliance with Renault and Nissan–, is a global automobile company based in Tokyo, Japan, which has more than 30,000 employees and a global footprint with production facilities in Japan, Thailand, Indonesia, mainland China, the Philippines, Viet Nam and Russia. MMC has a competitive edge in SUVs, pickup trucks and plug-in hybrid electric vehicles, and appeals to ambitious drivers willing to challenge convention and embrace innovation. Since the production of our first vehicle more than a century ago, MMC has been a leader in electrification–launched the i-MiEV–the world’s first mass-produced electric vehicle in 2009, followed by the Outlander PHEV–the world’s first plug-in hybrid electric SUV in 2013. MMC announced a three-year business plan in July 2020 to introduce more competitive and cutting-edge models, including the Eclipse Cross PHEV (PHEV model), the all-new Outlander and the all-new Triton/L200. For more information on MMC, please visit the company’s website at https://www.mitsubishi-motors.com/en/

Copyright ©2021 JCN Newswire. All rights reserved. A division of Japan Corporate News Network.

OUTLANDER PHEV Became Europe’s Best-selling Plug-in Hybrid SUV in 2020

MITSUBISHI MOTORS CORPORATION (MMC) announced that the OUTLANDER PHEV has closed out 2020 as Europe’s best-selling plug-in hybrid SUV. A total of 26,673 units were sold across Europe in 2020, and the OUTLANDER PHEV became the second best-selling plug-in hybrid across all segments(1).

 

The OUTLANDER PHEV is the flagship model which embodies MITSUBISHI MOTORS’ expertise in electrification, SUV and all-wheel control technologies. The vehicle delivers a quiet, smooth yet powerful acceleration unique to electric vehicles (EVs) with eco-friendly technologies. The OUTLANDER PHEV is sold in more than 60 countries since the launch in 2013, and its global cumulative sales volume has reached 270,000 units as of December 2020.

“We are pleased that the OUTLANDER PHEV has been chosen by many customers in Europe where people are highly eco-conscious and the popularity of electrified vehicles is growing rapidly,” said Takao Kato, chief executive officer of MMC. “Our mission is to provide attractive products with a sense of security to customers around the world by further strengthening our environmental technologies and 4WD technologies. We are also committed to contributing to the development of a sustainable society with our 2030 target–raising the proportion of electrified vehicles in the total sales to 50 percent with not only plug-in hybrids but with EVs and hybrid EVs.”

The OUTLANDER PHEV can be used as an EV in daily life and as a hybrid vehicle for long trips, allowing drivers to enjoy motor driving without worrying about recharging. The twin-motor 4WD combined with S-AWC (Super-All Wheel Control) system enables handling with peace of mind in various weather and road conditions.

The two on-board power outlets with a maximum 1,500 watts can supply power from the traction battery to electronic appliances for outdoor leisure and as a reliable source of electricity in an emergency. Since the OUTLANDER PHEV can generate its own power, it can supply power to home using the vehicle-to-home (V2H) equipment up to 10 days(2) to a general household when fully charged and fueled.

(1) Source: JATO Dynamics Limited
(2) Amounts and durations of power supply were calculated by MMC–assuming average household power usage is approximately 10kWh/day, excluding the conversion efficiency of a V2H equipment. The power supply function may vary by market.