Goodyear Unveils the Largest Tire in Its Cooper Discoverer® Rugged Trek™ Line with Two New 37-Inch Options

The company announced 14 additional sizes between its Cooper Discoverer® Rugged Trek™ and Discoverer® STT Pro™ lines at SEMA


Las Vegas – WEBWIRE



At the annual SEMA show in Las Vegas, The Goodyear Tire & Rubber Company unveiled the biggest tires yet in its Cooper Discoverer® Rugged Trek™ tire line. Designed for lifted pickup trucks, these all-new, large-sized tires feature signature Cooper Knife-Edge and Mountain Pass customizable sidewall designs and will be available to consumers in early 2023.


“While Cooper currently covers the vast majority of mud terrain tire sizes in the market1, tire enthusiasts now have an even bigger, stronger tire assortment to help them travel off-road with confidence and stylize their vehicle,” said Michiel Kramer, executive director of Product Marketing at Goodyear. “The line extension into more enthusiast sizes is a direct response to the success of the Cooper Discoverer® Rugged Trek™, which has received overwhelmingly positive feedback from consumers.”


“Flotation” tires like the Cooper Discoverer® Rugged Trek™, which are designed to hold larger masses of air, perform well over softer ground and provide an appealing look, have become increasingly popular with off-road enthusiasts. The new 37×12.50R20LT Discoverer® Rugged Trek™ flotation tire is part of a 10-size expansion that started during the summer of 2022 and will continue into the first quarter of 2023. Containing deeper tread blocks to enhance off-road traction and increase tire tread life, the Cooper Discoverer® Rugged Trek™ offers a competitive tread life limited warranty, as well as a 55,000-mile treadwear limited warranty for flotation tires.


In line with Cooper’s focus on the sizes that off-road enthusiasts want, the company also unveiled four newly developed flotation sizes for the popular Cooper Discoverer® STT Pro™, including 35X12.50R22LT LRF, 33X12.50R20LT LRF, 35X12.50R18LT LRD and 35X12.50R17LT LRE sizes.


Providing exceptional traction and performance on even the harshest terrain, the Cooper Discoverer® STT Pro™ features Cooper’s trademarked Armor-Tek3 carcass construction which helps provide durability and guard against damage on the trails. The 33- and 35-inch tires will help to meet the needs of customers looking to go off-road in particularly muddy conditions, while also providing the curb appeal tire enthusiasts are looking for.


For more information about the Discoverer® Rugged and Discoverer® STT Pro™, as well as all of Cooper Tire’s on-and-off road tires, visit www.coopertire.com.


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At this year’s SEMA Show, The Goodyear Tire & Rubber Company introduces four new sizes for its popular Cooper Discoverer STT Pro tire lineup. The 35X12.50R22LT LRF, 33X12.50R20LT LRF, 35X12.50R18LT LRD and 35X12.50R17LT LRE sizes offer exceptional performance on harsh, muddy terrain, while also providing enthusiasts with enhanced curb appeal.


About The Goodyear Tire & Rubber Company


Goodyear is one of the world’s largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.


About Cooper Tire


Cooper Tire, a subsidiary of The Goodyear Tire & Rubber Company (Nasdaq: GT), specializes in the design, manufacture, marketing and sale of passenger car, light truck, medium truck, motorcycle and racing tires. Cooper is headquartered in Findlay, Ohio, with manufacturing, sales, distribution, technical and design operations located in more than one dozen countries around the world. For more information on Cooper, visit www.coopertire.com, www.facebook.com/coopertire or www.twitter.com/coopertire.


1 Based on 2021 market data provided by the U.S. Tire Manufacturers Association 

Goodyear Reports Fourth Quarter, Full-Year 2021 Results

. In addition, the combination is expected to generate net present value of $450 million or more by utilizing Goodyear’s available U.S. tax attributes. These tax attributes are expected to reduce the company’s cash tax payments, positioning it to generate additional free cash flow.


Conference Call


Goodyear will hold an investor conference call at 9 a.m. EST today. Prior to the commencement of the call, the company will post the financial and other related information that will be presented on its investor relations website: http://investor.goodyear.com.


Participating in the conference call will be Richard J. Kramer, chairman, chief executive officer and president; Darren R. Wells, executive vice president and chief financial officer; and Christina L. Zamarro, vice president, finance and treasurer.


Investors, members of the media and other interested persons can access the conference call on the website or via telephone by calling either (800) 895-3367 or (785) 424-1061 before 8:55 a.m. EST and providing the Conference ID “Goodyear.” A taped replay will be available by calling (888) 225-1539 or (402) 220-4972. The replay will also remain available on the website.


About Goodyear


Goodyear is one of the world’s largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate. GT-FN


Certain information contained in this press release constitutes forward-looking statements for purposes of the safe harbor provisions of The Private Securities Litigation Reform Act of 1995. There are a variety of factors, many of which are beyond our control, that affect our operations, performance, business strategy and results and could cause our actual results and experience to differ materially from the assumptions, expectations and objectives expressed in any forward-looking statements. These factors include, but are not limited to: our ability to achieve the expected benefits of the Cooper Tire & Rubber Company acquisition; the impact on us of the COVID-19 pandemic; increases in the prices paid for raw materials and energy; inflationary cost pressures; delays or disruptions in our supply chain or the provision of services to us; changes in tariffs, trade agreements or trade restrictions; our ability to implement successfully our strategic initiatives; actions and initiatives taken by both current and potential competitors; deteriorating economic conditions or an inability to access capital markets; a labor strike, work stoppage, labor shortage or other similar event; work stoppages, financial difficulties, labor shortages or supply disruptions at our suppliers or customers; the adequacy of our capital expenditures; foreign currency translation and transaction risks; our failure to comply with a material covenant in our debt obligations; potential adverse consequences of litigation involving the company; as well as the effects of more general factors such as changes in general market, economic or political conditions or in legislation, regulation or public policy. Additional factors are discussed in our filings with the Securities and Exchange Commission, including our annual report on Form 10-K, quarterly reports on Form 10-Q and current reports on Form 8-K. In addition, any forward-looking statements represent our estimates only as of today and should not be relied upon as representing our estimates as of any subsequent date. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so, even if our estimates change.


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