The Ethical Clothing Brand Burke and Bowen Plans to Launch with 100% Traceability from Seed to Stitch

 Where a lack of transparency fuels unethical labor, Burke and Bowen is charting a new path: one where consumers can know where their clothes are made, every step of the way. Burke and Bowens’ products are made 100% in the U.S. from the farm to the finished product affording radical transparency and traceability. Burke and Bowens’ supply chain is currently visible via their website.

Burke and Bowen plans to launch with a pre-order of their first installment: The Essential Ethical Shirt. Designed with style and fit in mind, the shirts are made from sustainable Supima Cotton grown in California, the fabric is milled in South Carolina, and sewn in a shop in Delaware. This shirt bodes quality in every facet.

Burke and Bowen plans to expand into entirely traceable lines of fashion with the entire process from seed to stitch taking place in the U.S. Burke and Bowen is building a brand that challenges the current status quo of what is acceptable in the fashion industry. Appropriately named after the longest boxing match in history between Jack Burke and Andy Bowen, such perseverance and resilience resembled in that match, and those men embody the brand of Burke and Bowen.

Burke and Bowen

Zachary Duncan




  • Fashion & Apparel

Bolton-Based Clothing Brand Zanouchi Sponsors Local Boxer

 Bolton-based fashion brand, Zanouchi are sponsoring upcoming boxing star Ali Akbar Javid.

Javid, who moved from Bury Amateur Boxing Club to Jennings Gym for training, was a three-times amateur national champion, including one Tri-Nations title, and eight-times northwest champion before his eighteenth birthday.

He has been sparring and training with pros at the new club and has his sights set firmly on the Olympics. With 2021 his first year as an elite, he has a bright future.

Zanouchi founder, Bil Akram, sees the opportunity to combine the unique styles of his brand with the spirit in local sporting heroes.

He said, “Sponsoring fresh sporting talent in the local area aligns with our brand ethos of young people making a statement, whatever their background. Athletes know what clothing works and what clothing doesn’t work when training or competing, and Zanouchi offers styles that deliver an edge.”

The luxury lifestyle clothing brand sells T-shirts, sweatshirts, hoodies, joggers, tracksuits and footwear, offering the perfect marriage of urban luxury with upcoming talent in the sporting world.

Westech Media

Stef Dawson

+44203 0519505



  • Boxing

Clothing That Was Planted: Xtep Launches New PLA T-Shirts

The pollution of textile and clothing industry has existed for a long time, and the green transformation is imminent. According to the United Nations, the total carbon emissions of the fashion industry exceed those of all international flights and shipping combined, accounting for 10% of global carbon emissions, making it the second most polluting industry after the oil industry. Regarding how to reduce pollution in the fashion industry, Xtep, a Chinese sporting goods brand, is providing its own solution.

Clothing that was planted

On June 3, a new environmentally friendly product, the polylactic acid T-shirt, was launched by Xtep. Polylactic acid (PLA) is mainly extracted from corn, straw and other starch-containing crops and transformed into polylactic acid fiber after spinning. The clothes made of polylactic acid fiber being buried in a specific environment can be degraded naturally within one year. This method of replacing plastic chemical fiber with polylactic acid can reduce the harm to the environment from the source.

As early as June 5 2020, the World Environment Day, Xtep launched the world’s first PLA windbreaker, becoming the first enterprise in the industry to overcome the problem of PLA coloring and achieve the production of polylactic acid products. At that time, PLA accounted for 19% of the whole trench coat fabric. One year later, the proportion of today’s PLA T-shirts has risen sharply to 60%.

Xtep said that the PLA content of knitted sweaters scheduled to go on sale in the second quarter of 2022 will be further increased to 67%, and in the third quarter of the same year, 100% pure PLA trench coats will be on the market, really coming from the field, going to the field, and “sowing” clothes. In the future, Xtep will gradually achieve layers of breakthroughs in the application of PLA products, and strive to achieve more than one million pieces of PLA products in a single season before 2023.

At the press conference on the same day, Xtep also displayed all the environmentally friendly products of the group’s “environmental protection family”. In addition to the ready-made clothing made of PLA material, there are also shoes, clothing and accessories made of organic cotton, serona, DuPont paper and other environmentally friendly materials. The design and production of environmentally friendly products is not only limited to the main brands of Xtep Group, its new brands Saucony and Palladium also join the exploration in the field of environmental protection. It is understood that at present, products made of environmentally friendly materials account for 30% of the entire category of Xtep Group.

It is supported by the powerful patron of Xtep environmental protection technology platform. Xtep environmental protection technology platform promotes environmental protection from the three dimensions of “raw material environmental protection”, “production environmental protection” and “environmental protection by consumption”, and has become the main driving force of the group’s green material innovation. Among them, “raw material environmental protection” and “production environmental protection” not only attach importance to the environmental protection of raw materials, but also attach importance to the environmental protection of the production process. Because of the non-high temperature resistance of PLA, the dyeing temperature and setting temperature of the production process are 0-10 degrees Celsius and 40-60 degrees Celsius, respectively, which are lower than those of ordinary polyester. If all the fabrics of Xtep are replaced with PLA, 300 million cubic meters of natural gas can be saved per year, which is equivalent to 2.6 billion kilowatt-hours of electricity and 620000 tons of coal consumption.

Lu Peng, a researcher at the Institute of Sociology of the Chinese Academy of Social Sciences, believes that the sense of social responsibility of China’s private enterprises is constantly improving, and the awareness of collective environmental protection is becoming the mainstream of China’s private enterprises. The practice of sustainable development by a larger company like Xtep will bring great inspiration to the “concept of justice and benefit” of Chinese and even global counterparts.

Xtep Group (1368:HK) is a leading enterprise of sporting shoes and clothing in China. It was founded in 1987 and listed in Hong Kong in 2008. In 2019, Xtep signed Jeremy Shu-how Lin to enter the field of basketball. In the same year, Xtep acquired the development, marketing, and distribution of Saucony and Merrell in mainland China, Hong Kong, and Macau, and wholly acquired K-Swiss and Palladium brands. In 2020, Xtep Group’s revenue exceeded 8.1 billion yuan.

For further information, please visit:

Xtep Group
Li Xiansheng

Topic: New Product

How to Find Quality Clothing Manufacturers in 2021

The clothing niche is one of the most important and highly in-demand niches with a wide scope in online e-commerce. However, if you are a beginner, you need to know more about your niche. “How to find quality clothing manufacturers” is the most important question that needs your research.

This article will guide you on what can be the right quality clothing manufacturer for your brand and why you should give special importance to this aspect of the clothing business.

Choosing clothing manufacturers for small orders

As a beginner, you should start from a small setup and then slowly grow your business.

For this purpose, you must have realistic goals regarding your business plans. If you start at a slow pace, you can get various benefits.

  • You can decide which clothing niche is perfect for your business.
  • You can find out what can be the potential risks, how much profit you can gain from this business, and whether or not it is feasible for you.
  • Starting from the small orders also gives you an idea of how much upfront investment you should make if you bring this clothing business to a large scale.

However, if you want to get all these benefits, you should choose the clothing manufacturers for small orders first and then proceed with the large manufactures.

How to find a small quantity clothing manufacturer, China?

If you live in China, it is better to choose the local manufacturers or the domestic manufacturers. However, you can also choose countries like the USA, UK, and Canada.

The interesting part is that most of the Chinese manufacturers are also opting for the Indian manufacturers.

Domestic clothing manufacturers

When you choose the domestic clothing manufacturers, you will get high-quality products in no time that will be directly shipped to your location. Moreover, you can also record the complaint as soon as possible and can also physically reach out to them for the direct order in case you need more products.

The labor standards are also regulated when you choose domestic manufacturers.

Well, here let me share my experience. I used the clothing manufacturer’s PopShowroom and the results were amazing. I basically opted for the women’s clothing products including bikinis and female costumes.

Overseas Clothing Manufacturers

Due to the sheer competition of clothing manufacturers in China, many people prefer the manufacturers from other countries including other Asian countries, European countries, and the USA.

However, you should get a clear idea of shipping costs, time zones, and other relevant stuff. Moreover, you should also deal with them according to their policies.

Final Verdict

Now you have read about how to find quality clothing manufacturers, you should be very practical and careful for the first time. However, sometimes people prefer the clothing manufacturers from overseas but still keep in mind that you have to face the burden of high shipping charges. So initially it may not be the right idea for you.

If you are still confused about how to find quality clothing manufacturers, make a quick comment right now and share your queries with us. We will help you out.

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