The 29th Edition of the Trescon’s World AI & RPA Show Paved the Way for AI and RPA in the MENA Region

A clear, unambiguous, and widely communicated AI strategy is critical to the successful transformation of any IT organization; especially in this new normal. Pandemic or no pandemic – MENA had already witnessed an unprecedented adoption of AI over the past few years, and it continues to be one of the most vital and fast-growing businesses across MENA.
To discuss this in detail, Trescon hosted more than 20 thought leaders and early adopters of future-tech who presented their ideas, innovations and case studies to an audience of IT Decision Makers, alongside leading solution providers such as Darktrace, Incorta,, Happiest Minds, and Uniphore to discuss the MENA region’s AI prospects.

The event focused on key topics such as Defensive AI technologies uniquely positioned to fight back, overcoming challenges of legacy infrastructure, data protection policy, skilled labour, and of course the pandemic situation which made shifting to Work from Home situations, Implementation of AI and RPA making the Govt. Operations more efficient, and much more.

Some of the top speakers who attended the event included:
– Eng Isha Aljassmy, IT Director, Ministry of Energy & Infrastructure, UAE
– Latifa Saleh Alshehhi, Head of Algorithms Development and Analysis, Future of Data Department, Federal Competitiveness and Statistics Center (FCSC), Ministry of Cabinet Affairs, UAE
– Dr Khaled Alhazmi, Director of the National Center for Robotics and Internet of Things Technology, King Abdulaziz City for Science and Technology (KACST), Saudi Arabia
– Al-qahtani Fawaz, IP Commercialization Manager for ICT Portfolio, Qatar Foundation Research, Development and Innovation RDI, Qatar
– Fayez Aldosari, Cyber and Information Security Audit Head, VP at the Saudi National Bank
– Hariprasad Chede, CIS, National Bank of Fujairah, UAE

Key highlights and takeaways from World AI & RPA Show included:

Mr Salem Al Gharbi, General Manager, Energy-AI Advisory, SDAIA, Riyadh Saudi Arabia conducting his keynote spoke about the impact of AI and ML in our lives. He also shared his insights on how an individual or an organization can start their journey into AI/Ml.

Max Heinemeyer, Director of Threat Hunting, Darktrace discussed how rapidly AI-based technological advancements are evolving and how cyber-criminals are leveraging AI tools to create sophisticated cyberweapons. Max spoke about why defensive AI technologies are uniquely positioned to fight back this AI-enhanced malware. He said, “In the face of quickly changing, unforeseen conditions, the old way of handling security – setting rules for what employees are authorized to do and trying to predict what might go wrong based on history – is useless.”

In an interesting panel discussion on the topic “The impacts of AI and RPA on the customer experience,” the thought leaders discussed the importance of AI in developing a superior customer-focused business. They spoke about how content personalization, using AI, drives predictive analytics and improves one’s long-term customer retention, and how the evolution of voice technology & conversational AI is stepping into the spotlight.

The panellists included Anil Kumar, Senior Director Middle East, and Africa, Uniphore; Sanjeev Madavi, Digital Transformation Office, Khimji Ramdas Llc, Oman; Imtiaz Adam, Founder, Director Strategy & Data Science, Deep Learn Strategies Limited London; Anas Shehab, CIO, Muvi Cinemas, Riyadh, KSA; Ahmed Sharaf El Din, Head of Process Re-engineering, Ebe Bank, Egypt; Ashraf Gaber, Regional Director Publications and Editorial, Techx Media.

Neil Barman, Chief Growth Officer, spoke about how customer experience is going to be important for brands and how companies are evolving to solve this problem with automation and AI. Mr Neil discussed some use cases for AI like enabling end mile revenue cycle management for hospitals, digitizing the financial service industry, and hyper-automation. He added, “Customer experience is a brand differentiator. Whether I go for KFC, Dominos, or Burger King is often decided by the experience I had with the brand in my last interaction.”

He further added, “ is the world’s leading Conversational AI and CX Automation Platform, recognized by Gartner, IDC & G2 crowd as a leader and trusted by 700+ global enterprises in 50 countries. Weaving in the best of AI and human intelligence to elevate customer and user experiences for sales, marketing, commerce and internal business support, we aim to democratize AI through its no-code/low-code bot builders, omnichannel virtual assistants, and ticketing automation. We were delighted to be a part of ‘World AI & RPA Show’ with Trescon, an excellent thought-leadership-driven, business-focused platform for the industry,” stated Vartika Verma, Global VP, Marketing,

Ahmed Tarek, EMEA Head of Sales Engineering, Incorta spoke about how AI can help businesses make better and faster decisions. He then discussed some of the key points that help achieve success in this field and he also gave a few brand examples that have found success.

He stated, “In a self-service way, organizations can attain greater analytical capabilities. Data and analytics leaders should evaluate these Cool Vendors to establish synergies among automation, augmentation, contextualization, and composability to accomplish more productive self-service analytics and data science.”

“Choosing the ideal commercial framework for AI is an important aspect of the game since it offers up a lot of doors. However, new technologies like AI must be reframed and incorporated into a company’s use case,” stated Mithun Shetty, CEO, Trescon. “Virtual gatherings provide an opportunity for such conversations to take place during these challenging times,” he added.

The show was hosted on the virtual events platform Vmeets which helped the participants to network and conduct business in an interactive and immersive virtual environment. Participants were also able to engage with speakers in Q&A sessions and network with solution providers in virtual exhibition booths, private consultation rooms, and private networking rooms.

World AI & RPA Show Mena was officially sponsored by Official Ai Cyber Security Partner – Darktrace; Gold Sponsor – Incorta,, Happiest Mind; and Silver Sponsor – Uniphore.

About World AI & RPA Show – MENA

The World AI & RPA Show is a global series of events centered on thought leadership and business that takes place in key locations around the world.

This MENA edition virtually united pre-qualified CIOs, CEOs, CTOs, Heads of AI, Chief Digital Officers, Heads of Innovation, and International AI and RPA specialists from the industry as part of the global tour.

For further details, please contact:
Jagriti Jaiswal,
Media, PR & Corporate Communications,

Topic: Press release summary

Trescon’s Big BFSI Future Tech Show to unearth and navigate the potential of emerging tech in India

The 9th edition of Big BFSI Future Tech Show with a special focus on the Indian BFSI tech ecosystem is set to take place virtually on 6 July 2021.
Be it through mobile banking or digital modes of payments, technology is gradually transforming the banking/non-banking and financial service sectors in India and across the globe. As we move deeper into the digital age, we foresee more ground-breaking, technology-driven, innovative banking solutions with customers at the focus of all strategic actions.

The event will focus on need-of-the-hour topics such as:
– Future of Open Banking in India
– Rise of Regulatory Sandbox in India
– Security challenges in evolving Fintech landscape
– Safeguarding and building the Digital trust
– RPA in Banking: Building a Virtual Workforce with RPA
– Chatbots backed by AI abilities
– The Future of Data Center and Cloud
– Need for Cloud Data Protection Systems and much more.

The show will feature a ground-breaking collaboration of experts such as:
– Dr Amitabh Rajan, Chairman, Services Board, RBI
– Amit Saxena, Global Dy. CTO, SBI
– Sachin Sawant, CTO Ambassador, Dell Technologies
– Ajay Koul, Sales lead — BFSI, AMD Inc
– Ripu Bajwa, Director & GM — Data Protection Solutions, Dell Technologies
– Sridhar S, VP, Managed Services — Cloud, Hosting and Security, Tata Communications Ltd
– Rajesh Awasthi, Global Head of Cloud and MHS, Tata Communications Ltd
– Devika Nayyar, Country Manager- BFSI, Hewlett Packard Enterprise
– Vikram K, Sr Director, Industry Verticals, Hewlett Packard Enterprise
– Ravi Shankar, SVP and CMO, Denodo
– Jagdish Narayanan, CIO, Reliance Jio Payments Bank & Financial Services
– Anuj Bhansali, Head of Trust and Safety, PhonePe
– Ekhlaque Bari, CTO, Fullerton India
– Kirti Patil, Joint President and CTO, Kotak Mahindra Life Insurance; to name a few.

“In the challenging times of work from home and customers moving online, it is high time for BFSI tech leaders to revisit the tech strategy to stay ahead of the next disruption. The 9th edition of Big BFSI Future Tech Show is designed to address these issues and pave the way to move ahead,” stated Mithun Shetty – CEO, Trescon.

The show will be hosted on the virtual events platform Vmeets to help participants network and conduct business in an interactive and immersive virtual environment. Participants can also engage with speakers in Q&A sessions and network with solution providers in virtual exhibition booths, private consultation rooms and private networking rooms.

Big BFSI Future Tech Show is officially sponsored by — Presenting Sponsor — Dell Technologies and AMD; Powered By Sponsor — TATA Communication; Co-Powered By Sponsor – Hewlett Packard Enterprise and Archon; Headline Sponsor — Denodo Technologies; Exhibitor — NeoSoft.

About Big BFSI Future Tech Show

Big BFSI Future Tech Show is a thought-leadership-driven, business-focused initiative that provides a platform for tech leaders who are looking to explore and adopt new-age future-tech within their organization.

The show is virtually hosting tech leaders from across India, who will meet, network, learn and engage with some of the world’s renowned technology thought-leaders, subject matter experts and technology innovators in a constructive, open-dialogue environment to find solutions for issues hindering their operations and services.

For further details, please contact:
Monith M Shetty
Corporate Communication Executive

Topic: Press release summary