eDreams ODIGEO rescues travel plans for over 5 million customers hit by airline disruptions
WEBWIRE – Friday, September 30, 2022
- Europes largest online travel company has successfully assisted over 5.12 million customers affected by airline and airport flight disruptions since the start of the pandemic.
- On average 6,000 eDreams ODIGEO customers per day receive a resolution to their flight disruptions
- Continued investment in customer service has resulted in increased capacity to support consumers, with phone calls now responded to 65% faster than pre-COVID
- The Companys enhanced operations are driving high satisfaction rates: 9 out of 10 consumers state they are satisfied or very satisfied with the service they received.
eDreams ODIGEO (www.edreamsodigeo.com), Europes largest online travel company, the largest globally in terms of flights outside of China and one of the largest European e-commerce businesses, today announces that it has successfully assisted over 5.12 million customers hit by airline and airport flight disruptions since the start of the pandemic. Whilst flights slowly began to resume throughout 2020, operational complications derived from the pandemic including airline and airport shortages of staff, amongst others have meant many travellers have continued to experience flight disruptions in the present day. During this time, the business has put in place the largest operational effort in the companys 22+ year history, to work unabatedly on behalf of their customers to re-book cancelled flights, retrieve refunds from airlines and re-organise travel plans for consumers.
The unprecedented travel disruption caused by the pandemic caused a 240% increase in the number of travellers seeking assistance with their travel plans, compared to pre-pandemic levels. In response to this,
eDreams ODIGEO increased its customer service and operational refunds team to further support its customers.
This additional investment from the business has reduced the average wait time for customers by 65% since the pandemic, with the average speed to answer calls from customers now standing at 95 seconds, contributing to nine out of ten customers (87%) now stating they were satisfied or very satisfied with the service they received.
Customer refunds
This momentous effort has resulted in 97% of customer refunds reaching a resolution, with airline refunds needed to ensure 100% of all cases are resolved. The companys role is as an intermediary between travel suppliers and travellers, and as a travel agent, it supports customers with all their travel needs, including submitting refund requests to airlines on behalf of the customer.
According to EC Regulation (nº 261/04) airlines must refund cancelled flights within 7 days. While many airlines have notably improved their refund processing times, the average time that airlines have taken to process refunds that the Company has placed on behalf of its customers has stood at 89 days since the beginning of the pandemic. In a move to further support its customers hit by airline disruptions, for a set of trusted airline partners the Company is advancing refunds to consumers even before receiving the funds from the carrier.
The business has also strengthened its operations by heavily investing in developing the leading self-service platform for flights. The company has worked with customers over the past 2 years to ensure that their needs can be fully met in a simple, clear, intuitive and customer-friendly manner. This platform allows travellers to manage their bookings autonomously and perform a number of tasks including cancelling their booking, making modifications, performing check-in to their flights, managing flight disruptions, adding seat selection and bag allowance or downloading invoices, amongst other things. With this self-service tool, eDreams ODIGEOs customers can easily manage their bookings 24/7 from anywhere.
As a result, over 85% of customer enquiries are now successfully resolved online, although the customer service phone number is available on the companys help pages and is also provided to anyone who asks to speak to an agent via the online live chat feature that is available on the site.
2022 travel disruptions
Post-pandemic, the travel sector has continued to experience turbulence with staff shortages impacting airlines and airports across Europe, resulting in tens of thousands of additional flight cancellations. In addition, the adoption and extension of a slot waiver policy across Europe has also made it easier for airlines not to fully deliver on their announced operational schedules, ultimately leading to continuous cancellations affecting travellers.
In the first eight months of 2022 alone, eDreams ODIGEO processed airline schedule changes that amounted to almost half (49%) of the total disruptions registered in the first three months of the pandemic, when travel was most restricted by national lockdowns. During this time, the business remains determined to continue to support customers, ensuring those affected by airline and airport disruptions continue to receive the necessary assistance.
Dana Dunne, Chief Executive Officer at eDreams ODIGEO, said: We have always strived to offer our customers the best possible service and have continued to make significant investments in our customer service offering to support consumers affected by airline and airport disruptions. Weve responded to industry needs and have listened to our customers by strengthening our customer care with additional front-line agents. Also, as a travel tech company, our mission is to make travel easier and more convenient for consumers through the development of cutting-edge technology solutions. As part of this, we have heavily invested in developing the leading self-servicing technology in the travel industry, empowering our customers to manage their bookings at any point from anywhere, all without needing to contact us. We are proud to be the leading online travel agency in terms of customer experience.
About eDreams ODIGEO
eDreams ODIGEO is one of the worlds largest online travel companies and one of the largest e-commerce businesses in Europe. The business is the largest player worldwide in flight revenues, excluding China, and the largest in Europe. Under its four leading online travel agency brands eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo it serves more than 17 million customers per year across 44 markets. Listed on the Spanish Stock Market, eDreams ODIGEO works with over 690 airlines and +2.1 million hotels. The business conceptualised Prime, the first subscription product in the travel sector which has attracted 3.5 million members since launching in 2017. The brand offers the best quality products and the widest choice of regular flights, low-cost airlines, hotels, dynamic packages, cruises, car rental services and travel insurance products to make travel easier, more accessible, and better value for consumers across the globe.
eDreams ODIGEO, one of the worlds largest online travel companies; number two in flights globally and one of the largest e-commerce businesses in Europe, is delighted to announce its market-leading travel subscription service, Prime, has reached 2 million members.
Prime is an exclusive, personalised service that gives subscribers access to the best offers in flights, hotels and car rental, enabling members to enjoy the most flexible, convenient and affordable travel options while also making important savings.
As demand for leisure travel continues to rebound strongly, the service has seen a huge surge in demand just six months after hitting the 1 million subscribers milestone, with membership almost tripling in just one year. The strong performance and growth of Prime proves that the subscription model is increasingly attractive for travellers around the world. Based on the continued success of Prime, the Company forecasts to reach 7.25 million members by fiscal year 2025.
Almost two fifths (39%) of flights bookings made with eDreams ODIGEOs travel agency brands (eDreams, Opodo and GO Voyages) are for Prime members, with subscribers 2-3 times more likely to book additional trips than non-Prime members. The service has proven popular across all traveller profiles and age groups, and notably with those aged 18-35.
Since launching in 2017, Prime members have travelled a total of 16,105 million km and visited 215 countries around the world. The longest distance travelled in one single route by a Prime member has been almost 6,000 km, practically a half of the Earths diameter. The most popular destinations among subscribers include Paris, Barcelona, Madrid, Milan and London while August is the most popular time of year to travel.
Commenting on the milestone, Dana Dunne, CEO of eDreams ODIGEO, said: We are delighted to celebrate reaching two million Prime subscribers just six months after hitting the one million member milestone. We are thrilled to continue offering our members the best and most personalised travel products to help them get the most out of their holidays.
Our tech-led approach and unrivalled scale in flight, as the number two provider globally, have helped drive Primes success. While subscription services are very popular across other areas of our lives, Prime is the worlds first travel subscription service offering more personalised, flexible travelling solutions best suited to our individual members needs. It has helped us deepen our relationship with our customers and better understand their increasing expectations around value for money, choice and convenience when booking holidays.
As travel and consumer demand continue to evolve in the post-pandemic world, we believe our strategic approach and market-leading products will enable us to remain at the forefront of the future of travel, tomorrow and beyond.
About eDreams ODIGEO
eDreams ODIGEO is one of the worlds largest online travel companies and one of the largest e-commerce businesses in Europe. Under its four leading online travel agency brands eDreams, GO Voyages, Opodo, Travellink, and the metasearch engine Liligo it serves more than 17 million customers per year across 45 markets. Listed on the Spanish Stock Market, eDreams ODIGEO works with over 660 airlines. The business conceptualised Prime, the first subscription product in the travel sector which has topped 2 million members since launching in 2017. The brand offers the best quality products in regular flights, low-cost airlines, hotels, dynamic packages, cruises, car rental and travel insurance to make travel easier, more accessible, and better value for consumers across the globe.
Forward-Looking Statements
This press release includes forward looking statements regarding eDreams ODIGEOs intentions, beliefs or current expectations concerning future events and financial and operational development, including with respect to the number of Prime members. Words such as intend, expect, anticipate, may, believe, plan, estimate and other expressions which imply indications or predictions of future development or trends, and which are not based on historical facts, are intended to identify forward-looking statements. By their nature, forward-looking statements involve a number of risks, uncertainties and assumptions, including in relation to general economic conditions, the COVID-19 pandemic, consumer confidence and spending patterns and disruptions affecting the travel industry. As a result, eDreams ODIGEOss actual results or events may differ materially from those expressed or implied by those statements. Accordingly, no assurance can be given that any particular expectation will be met and no undue reliance should be placed on any forward-looking statement. The forward-looking statements contained in this press release speak only as of the date hereof and eDreams ODIGEO does not assume or undertake any obligation or responsibility to update any of the forward-looking statements contained herein, whether as a result of new information, future events or otherwise, except to the extent legally required.
eDreams ODIGEO’s leading travel subscription service Prime hits 2 million members after tripling its subscriber base in just one year