ARA Breast Radiologist Goes All Pink to Emphasize Importance of Mammography

 It’s Breast Cancer Awareness Month and many are working to bring attention to breast cancer and the importance of screening with mammography. However, Dr. Arthy Saravanan, head of the breast imaging section at ARA Diagnostic Imaging, is going the extra mile, in a bright pink car.

Dr. Saravanan wanted to share her passion with the Austin community for detecting cancer early with screening mammography. She hit on the idea of getting a pink wrap for her BMW and, as you can see, the results are outstanding. Everywhere she goes, all year round, people are reminded to get their mammograms or to tell the women in their lives to get screened. The car also serves as a talking point about how the early detection of breast cancer saves lives.

“Women are so busy that they sometimes forget to make time for their annual screenings,” says Dr. Saravanan. “I want to be a helpful reminder to them to get that mammogram scheduled. You see, 1 in 8 women will get breast cancer in their lifetime but the fact is that breast cancer is more survivable today than ever before. Ninety-eight percent of women survive breast cancer if it is caught at an early stage by a mammogram. It is so vital to start screening mammograms at 40 and get one yearly after that.”

With the advanced technology now available, radiologists can detect cancer years before it can be felt by the patient. Emerging artificial intelligence enhances the ability of radiologists to detect cancer at a very early stage, allowing for appropriate treatment.

It’s important to note that insurance companies in Texas are required to cover an annual mammogram for women 40 and over. So, for many people, screening mammograms cost nothing.

“I think, as women, we do take care of our families, we work hard, and we can neglect our self-care,” says Dr. Saravanan. “But getting a mammogram is essential, and it can be life-saving. So, when you see me buzzing around Austin in this lovely pink car, remember it is your friendly reminder to get that mammogram scheduled. Your life is worth it!”


Julia Austin




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The Women’s Breast & Heart Initiative Fifth Annual Pink Walk with 5K Run and Walk

• Leading Into Breast Cancer Awareness Month the Event Will be Hosted at Miami Dade College-North Campus and Offer a Virtual Option • NBC 6 Anchor & Reporter Constance Jones Serves as Mistress of Ceremony

MIAMISept. 2, 2021PRLog — The Women’s Breast & Heart Initiative (WBHI)—a leader in disease prevention & early detection— announces its 5th Annual Pink Walk bringing extra energy this year with a 5KRun and Walk at Miami Dade College – North Campus. Leading into Breast Cancer Awareness Month in October, ThePinkWalk 2021 will be held the morning of Sunday, September 26 inviting women, men, and families throughout the community to run or walk while raising funds for breast cancer education and early detection benefiting The Women’s Breast & Heart Initiative.

Adding to the energized morning, Constance Jones, anchor and reporter for NBC 6,

WTVJ South Florida, will serve as the mistress of ceremony for Pink Walk 2021. A familiar   face to South Florida and recently back home in the Magic City, Ms. Jones will inspire the   runners and walkers while introducing the day’s agenda and purpose.

Pre-registration is $25.00 at and participants receive a t-shirt and finisher medal. Runners and walkers are also empowered to play an active role in helping to save and change lives as personal sponsors by setting up a personal fundraising page   and raising a minimum of $50. Those meeting that goal will receive a Macy’s gift card.

Supporters of WBHI’s 5th Annual Pink Walk can also participate virtually in a 5K Run and Walk around their neighborhood, or at the park, beach, or other convenient outdoor location. All are invited to spread the word among friends, family, and the community at large, while challenging three other people to join in.

The morning event will include a run and walk course and some of the best local food trucks including Organic Food Kings, available for vegan comfort food, and Acai & Fruits with their refreshing smoothies.

Pink Walk participants at Miami Dade College North Campus will experience the exclusive opportunity to witness the unveiling of the new Disease Prevention & Early Detection— Florida specialty license plate prototype, benefiting The Women’s Breast & Heart Initiative.

The 5th annual event is made possible thanks to generous supporters including host partner Miami Dade College, presenting sponsor Jackson Health System, along with sponsors Assurant, and Genentech among others.

Each year, 1in 8 women will be diagnosed with breast cancer and more than 43,000 die. Despite remarkable advances in treatment and early detection, breast cancer remains one of the most frequently diagnosed cancers among American women, and it remains one of the leading causes of cancer-related deaths.

For more information about The Women’s Breast & Heart Initiative, visit and WBHI Pink Walk-5K Run & Walk – Google Drive (…)