WEBWIRE – Friday, December 2, 2022

What to Know

• The Nike x Billie Eilish AF1 Low uses leftover material waste from the artist’s prior collaborative AF1 High to create a new aesthetic for an iconic silhouette
• The Nike x Billie Eilish AF1 Low underscores Nike and Eilish ’s shared commitment to taking action to create a better world
• The Nike x Billie Eilish AF1 Low launch coincides with the 40th anniversary celebrations for the Air Force 1
• The Nike x Billie Eilish AF1 Low release in both Mushroom and Sequoia colorways

Advancing a democratic approach to concerns of sustainability, Billie Eilish’s on-going collaboration with Nike enters a new chapter with the Nike x Billie Eilish AF1 Low. The shoe, pieced with leftover material waste from the prior AF1 High, brings aesthetic and narrative together.

“I want my collaboration with Nike to tell a story that not only highlights the importance of recycling but also reminds us that we need to take better care of our planet, ”says Eilish, as she and Nike take action to create a better world.

Releasing December 13 on BillieEilish.com, and December 14 globally through select Nike retail, the Nike x Billie Eilish AF1 Low comes in both a Mushroom and a Sequoia colorway.

The model’s launch also coincides with the 40th anniversary of the Nike Air Force 1, serving as another reminder of how the silhouette has become a canvas of creativity for multiple generations.

WEBWIRE – Monday, April 11, 2022

What to Know

• Taking action to help create a better world, the Nike Air Force 1 Billie uses environmentally preferred materials.
• The entire shoe is made from 18% post-consumer recycled content, including a synthetic nubuck upper that uses 80% recycled materials, 100% recycled polyester details and an underfoot made with Nike Grind.
• Related apparel styles capture Eilish’s signature oversized style.

Billie Eilish’s unique approach to self-expression balances a progressive contemporary perspective with a heartfelt respect for the classics. Given a chance to work on some of her favorite Nike silhouettes — including the Air Force 1 — she’s reimagined them with an eye to environmentally preferred materials and a universal color palette.

“The challenge and opportunity with this collection was to respect the originals, but make them my own,” says Eilish. “It was also important for me to mix in environmentally preferred materials where we could and present them in a way that felt fresh.”

For the AF1, Eilish chose a synthetic nubuck material, which uses 80% recycled materials, for a super soft look and feel. Her signature oversized style is emphasized through the shoe’s chunky midfoot straps, an element inspired by two other Nike classics, the Alpha Force Low and Air Trainer 3. These straps cover the shoe’s laces and are finished with tabs that mirror the Nike Grind midsole. The full package is complete with a striking but simple tonal mushroom color.

The mushroom color scheme extends to the Nike x Billie Apparel Collection — hoodie, sweatpants and T-shirt. All three garments follow Eilish’s signature oversized style and are embellished with subtle silicone “Billie Eilish” graphics.

The Nike Air Force 1 Billie and related apparel release April 25 globally on SNKRS.