Accelerating Innovation: Automotive World China 2023 Unites Global Carmakers in Shenzhen, Pioneering the Future of NEV and ICV Industries

 Shenzhen, the innovation hub of China’s Guangdong-Hong Kong-Macao Greater Bay Area, is making bold moves in building a “next generation world-class automobile city.” As one of the most competitive and promising cities in the global new energy vehicle industry, Shenzhen is hosting the Automotive World China 2023 (AWC 2023). This prestigious exhibition aims to attract overseas carmakers, trade promotion departments, and auto industry parks, encouraging them to visit the exhibition in Shenzhen in October.

Aligned with Shenzhen Municipality’s “20+8” strategy, which focuses on fostering strategic emerging industries including intelligent connected vehicles, the city aims to consolidate its leading position in the new energy vehicle industry in China. AWC 2023 serves as a significant milestone in Shenzhen’s ambition to build a world-class automobile city. The event, scheduled from October 11 to 13 2023 at Shenzhen World Exhibition and Convention Center, will bring together the entire new energy vehicle and intelligent connected vehicle industry from China and abroad.

Aligning with Shenzhen’s “20+8” Strategy to Build a “Next Generation World-Class Automobile City”

AWC 2023, sponsored by Industry and Information Technology Bureau of Shenzhen Municipality and organized by RX Greater China, perfectly aligns with Shenzhen’s global advantages in the new energy vehicle and intelligent connected vehicle industry. This exhibition will provide a crucial platform for trade and commerce, demonstrating the city’s commitment to becoming a hub for automotive manufacturing.

Presenting a World-Class Exhibitor Line-up with a 160,000 Square Meter Display Showcasing the Complete Industry Chain

RX is a world-class professional exhibition company with an international network spanning 47 countries and global marketing center. With years of experience in the automotive industry, it has organized over 10 major automotive industry exhibitions worldwide, including Automotive World in Japan, AMTS Shanghai, and Lightweight Asia, etc. Ms. Josephine Lee, Chief Operating Officer of RX Greater China, introduced at the event that AWC 2023 focuses on the entire process of new energy and intelligent connected vehicle design, ranging from research and development to manufacturing. It aims to facilitate the establishment of a complete industry chain and supply chain system, promote technological exchanges and business discussions, launch new products and technologies, drive cooperation in production capacity, import and export trade, and overseas expansion of automotive brands in the field of new energy vehicles and intelligent connected vehicles.

AWC 2023 will feature five main exhibition areas: NEV Drive Motor & Power Battery & Motor Control, Intelligent Vehicles, Auto Engineering & Assembly Technology, Smart Factory and Automation Technology and New Materials. Additionally, it will have four associated concurrent industry-themed exhibitions and one high-calibre main forum, the “China New Energy Vehicle Technology Conference,” along with over 50 technical conferences. These events will gather global automotive think tanks, industry leaders, and experts, aiding delegates in enhancing core competencies such as R&D capabilities, breakthroughs in key core technologies, and industrial quality.

AWC 2023 will feature an impressive line-up of exhibitors, including industry giants such as BYD micro, Bosch, Valeo, NEOLIX, AUTOSAR, FAVORED, Desay SV, Xiaopeng,, Hans Laser, LEASER X, AutoX, WeRide, HSAE, FANUC, MINO, Siemens, China AIE, Atlas, PIA, and many more. This diverse exhibitor lineup represents the most influential and representative players in the industry, making it a must-attend event for international carmakers and T1 suppliers.

Linking Global Opportunities through International Exchange

AWC 2023 will foster global business opportunities and facilitate the acceleration of overseas expansion for automotive companies. Collaborating with industry associations, consulates, and trade promotion departments from Germany, Japan, South Korea, Thailand, Malaysia, Vietnam, India, Brazil, and other countries, the exhibition will host various themed activities including Country Day, Factory Visit and networking events. The show aims to attract about 4500 overseas visitors from key overseas market with its ever-largest host buyer program. It will also facilitate 2,000 business matchmaking sessions during the exhibition to promote exchanges and cooperation along the value chain, and to explore market opportunities between China and foreign countries.

Joint Efforts for Common Development

Shenzhen’s Bao’an District, known for its robust new energy vehicle industry, strongly supports and encourages local enterprises to participate in AWC 2023. Meanwhile, Shenzhen Pingshan District, with its expertise in R&D, design, production, and manufacturing of intelligent connected vehicles, will demonstrate the district’s advantages in “smart vehicles” and the commercialization of autonomous driving.

AWC 2023 invites all stakeholders from the global automotive industry to join this grand event at Shenzhen World Exhibition and Convention Center from October 11th to 13th 2023 and to discover dazzling innovative applications and smart manufacturing technologies to help you build highly competitive NEV and ICV products in the fast-evolving auto market.

For further information or inquires about the expo, please visit

RX Greater China
Sabrina Hu



  • Automotive

Japan – Toyota: Accelerating Bus Electrification Toward Achieving Carbon Neutrality

Isuzu Motors Limited (Isuzu), Hino Motors, Ltd. (Hino), and Toyota Motor Corporation (Toyota) announced today that they plan to strengthen their efforts to electrify buses toward the achievement of carbon neutrality by 2050. In collaboration with Commercial Japan Partnership Technologies Co., Ltd., which works to solve social issues through the spread of CASE technologies, we will expand our lineup to increase customer options and reduce vehicle cost, in addition to popularizing practical and sustainable electric vehicles.

1. Isuzu and Hino to begin production of BEV flat-floor route buses in FY2024

– Toward the realization of a decarbonized society in 2050, Isuzu and Hino plan to begin production of battery electric vehicle (BEV) flat-floor route buses* in 2024 at Isuzu-Hino joint venture J-Bus Ltd.

– Isuzu and Hino have been collaborating in the bus business since 2002 and have been precisely responding to the requirements of bus operators in Japan. Recent rapid moves toward carbon neutrality are heightening the need for zero-emission route buses, and Isuzu and Hino intend to respond to that need.

– The BEV flat-floor route bus planned for production start in FY2024 will be developed by Isuzu, and the adoption of a BEV powertrain, which will provide zero CO2 emissions during vehicle use, is aimed at contributing to the realization of a decarbonized society. Also, toward achieving zero onboard accidents, by taking advantage of the freedom of layout afforded by BEVs, the flat-floor area of the bus’ interior can be greatly expanded compared to conventional non-step buses, significantly improving travel safety.

2. Isuzu, Hino, and Toyota to begin study for the planning and development of next-generation FCEV route bus

– Additionally, Isuzu, Hino, and Toyota have agreed to begin studying the planning and development of next-generation fuel cell electric vehicle (FCEV) route bus based on the BEV flat-floor route bus to be produced from FY2024.

– The next-generation FCEV route bus will combine the platform of the BEV flat-floor route bus scheduled for launch in FY 2024, with Toyota’s fully developed fuel cell system found in the Toyota Mirai and the SORA fuel cell bus. By sharing the same components between BEVs and FCEVs, Isuzu, Hino, and Toyota aim to significantly reduce costs, and by adopting new-generation fuel cell stacks and utilizing Toyota and Hino’s FCEV bus development know-how to date, they aim to provide longer-life, higher-added-value electrified vehicles.

– Through this initiative, Isuzu, Hino, and Toyota intend to contribute to the realization of a hydrogen-based society in Japan, by applying Japan’s strengths in fuel cell technology.

Isuzu is advancing its global environmental actions based on the “Isuzu Environmental Vision 2050” (announced in 2020), an Isuzu Group roadmap for addressing global environmental issues over the long term and securing a prosperous and sustainable society by the year 2050. Meanwhile, Hino, through its “Hino Environmental Challenge 2050” (announced in 2017), has set a goal of achieving zero environmental impact and is accelerating its efforts by additionally establishing the “Hino Environmental Milestone 2030” as an interim target in April 2021. Toyota has also formulated its “Toyota Environmental Challenge 2050” (announced in 2015), which aims to significantly reduce CO2 emissions during vehicle use and is endeavoring to develop and promote the use of electrified vehicle technologies.

*A bus with a flat, single-level floor that extends from the front of the bus to almost the rear

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