Author: latiafak45401
McDonald’s Creates New Customer Experience Team; Appoints Manu Steijaert as First Global Chief Customer Officer
McDonalds Corporation (the Company) (NYSE: MCD) today announced the creation of a new Customer Experience team to transform the way customers engage with the McDonalds Brand. This team brings together the Companys Data Analytics, Digital Customer Engagement, Global Marketing, Global Restaurant Development and Restaurant Solutions, enabling McDonalds to create an unparalleled customer experience at each physical and digital customer touchpoint. To lead the new team, McDonalds has promoted Manu Steijaert to the newly created role of Executive Vice President and Global Chief Customer Officer, effective August 1. Steijaert will report to Chris Kempczinski, President and Chief Executive Officer. The formation ... Read more