Tag: Zuñiga

Jorge Zuñiga Blanco discusses the use of video marketing to improve sales

The best thing about Video Marketing, and Digital Marketing in general, is that it has no great restrictions and gives us the freedom to experiment, make mistakes, learn and evolve without limits. Video has become the star format of Digital Marketing. More and more companies and brands are offering this type of content to improve their results, and this trend can be taken advantage of by your food and beverage business (stores, multistores, supermarkets, bars, and more) to make a leap in quality. You can also use video to sell more. Jorge Zuñiga Blanco, a successful entrepreneur from Costa Rica, ... Read more

Jorge Zuñiga Blanco discusses how to stay positive in a business sales environment

It’s not that they’re a sign of interest; they’re an opportunity to find out what really motivates your prospect. You have to learn how to overcome objections from your customers without making them feel that they’re being painted into a corner just to make the sale. How to overcome objections from your clients is a basic part of sales.  Being prepared to turn a “no” into a “yes” is something that every successful salesperson has to be prepared to do.   Those who really excel will be prepared even before beginning the negotiations.  Jorge Zuñiga Blanco, an entrepreneur and sales ... Read more