Author: nathaniel65u

DouYin Develops Interest E-commerce, Joy Spreader’s Marketing Technology Presents Promising Future

On April 8, DouYin E-commerce staged its first Ecosystem Conference in Guangzhou. In the keynote speech, Kang Zeyu, President of DouYin E-commerce, proposed the concept of “interest e-commerce” – a type of e-commerce driven by people’s passion for quality life and aiming to satisfy consumers’ implicit needs while improving their life quality. In recent years, algorithm-based interest recommendation technology has continued to advance, automatically linking massive Internet content and Internet users with an enormous amount of commodities. This has also laid an ideal foundation for the connection of “people”, “goods” and “platforms”, the three major elements of new consumption in ... Read more