Author: broderickrandell

Octopus Bridge Is Offering A Plugin That Contributes To Creating An Omnichannel Experience For e-Tailers And Online Store Owners

This doesn’t mean brands can simply create an online presence and expect shoppers to flock to them. Customers also expect brands to deliver a personalized and seamless online and offline experience to earn their loyalty and purchase. And if brands don’t meet their needs and deliver a bad experience, they take to social media or online sites to share their experience. For instance, if a store has oversold a few products because of an inventory management problem, disgruntled customers will post negative reviews online. These negative reviews bring down a brand’s reputation and sales as ... Read more