Tag: Porsche

WEBWIRE – Monday, July 18, 2022 From a position of strength, Porsche continues to thrive: The Stuttgart based sports car manufacturer is benefiting from global demand trends for exclusive and electrified luxury vehicles. For the full year 2022, the company targets revenues in the range of approximately 38 to 39 billion euros. At the same time, Porsche continues to focus on high-quality and exclusive products, electromobility and sustainability by combining its rich history and motorsport DNA with the future, redefining the concept of modern luxury. “Porsche is a global and iconic luxury brand. We ... Read more

WEBWIRE – Friday, July 15, 2022 As part of its kitesurfing engagement, Porsche supported the very first edition of the GKA Big Air World Championships, where Porsche athlete Liam Whaley ranked in second place. In recent weeks, the kitesurfing world has been excited to witness the first ever GKA Big Air World Championships, held in Tarifa, Spain. Riders from across the globe travelled to the legendary kitesurfing destination in the south of the country to compete for the world championship title. The Big Air discipline is all about the most extreme conditions and strong winds, the ... Read more

WEBWIRE – Friday, April 1, 2022 Porsche and the entertainment-technology start-up holoride are piloting a new location-based virtual reality drive at the Porsche Experience Center in Los Angeles. Following a series of successful joint projects, this is holoride’s first commercial installation of the technology that aims to change backseat entertainment. The pilot programme at the Porsche Experience Center (PEC) in Los Angeles will assess customer demand and technical stability as a prelude to a potential roll-out to other PECs worldwide. By connecting real-time physical feedback inside a moving vehicle to content in a VR headset, passengers ... Read more

BASF to exclusively supply high-energy HEDTM cathode active materials for Porsche’s high-performance vehicles BASF to recycle production waste from cell manufacturing at Cellforce Group to close the loop BASF has been selected by Cellforce Group, a joint venture between Porsche and Customcells, as the exclusive cell development partner for its next generation lithium-ion battery. As part of the collaboration, BASF will provide high-energy HEDTM NCM cathode active materials to contribute to high-performance battery cells for fast charging and high energy density. Cellforce Group, based in Tübingen, Germany, will produce the high-performing battery. Its battery production plant is expected to start operations in ... Read more

Download Full Size Image”> Stuttgart. Together with music journalist Niko Hüls, Porsche is presenting a new book: Hip-Hop Culture – A Road Trip through Europe. Part of the ‘Back to Tape’ content series, the 212-page travel and cultural guide is published as a Christopho-rus edition by Delius-Klasing-Verlag and sheds light on the development of the ur-ban hip-hop youth culture in European cities. It features 17 artists from Germany, the Netherlands, the UK, France, Spain and Denmark, all of whom have made a signifi-cant contribution to the development of the hip-hop culture over the past 25 years. The book is available ... Read more