Birdeye Hires Camille Boothe as Global Head of People and Culture

As a person and woman of color, I’m passionate about creating a space where people from different backgrounds can see themselves in industries that have historically had less representation, such as the industry I’m stepping into now.”

Birdeye, the platform that helps businesses grow through happy customers, today announced Camille Boothe as their new Global Head of People & Culture. With 25 + years of strategic and global human resources experience, Boothe has led companies and teams through startup to IPO, delivering consistent results, and will report to Birdeye’s CEO Naveen Gupta.

Boothe is responsible for developing and executing HR strategy in support of the overall business and strategic direction of the organization, specifically in the areas of diversity, equity and inclusion (DE&I) succession planning; talent and change management; talent acquisition; and digital transformation initiatives.

She joins Birdeye at a pivotal moment in their growth, to strengthen their People experiences, and help scale strategically as they realize hyper growth. As Global Head of People & Culture, Boothe plans to influence positive culture changes with a multi-pronged people strategy that will include setting goals to manage a post- covid environment.

Prior to Birdeye, Boothe led the Human Capital strategy including the diversity and inclusion programs, for the LeBron James’ entertainment entities: The SpringHill Company (TSHC) and UNINTERRUPTED. Under her leadership, TSHC was recognized as the “Most Innovative Media company in the world and the “5th Most Innovative company in the world” overall by Fast Company in 2021. She expanded the organizational structure and implemented diversity, equity, and inclusion initiatives yielding an increase in people of color and female representation at every level in an industry that is typically underrepresented by both groups. Prior to TSHC, Boothe was the Head HR Ecommerce leader at Ralph Lauren and the Head HR Executive for Lululemon Athletica Retail Stores, creating and leading their successful workforce planning and people strategy during their IPO and expansion into the US.

“As a person and woman of color, I’m passionate about creating a space where people from different backgrounds can see themselves in industries that have historically had less representation, such as the industry I’m stepping into now,’’ said Boothe. “I am also looking forward to collaborating with the Executive Team to drive key business and talent strategies that will continue to fuel revenue growth, increase employee engagement and transform the culture while building an inclusive organization and team.”

Boothe holds a Business Communication and Business Management degree from Ryerson University in Toronto, Canada and is an active DE&I Council member for the NHRA for Los Angeles.

About Birdeye

Birdeye helps businesses grow through happy customers. Over 60,000 businesses use Birdeye every day to attract new leads with Listings, Reviews and Referrals, convert them into customers with Webchat and Appointments, and delight those customers with Surveys, Ticketing, and Insights – all in one place. For more information on how you can join the Birdeye team, visit Birdeye.com/Careers.

Learn more at birdeye.com.

Former CIO from Zoom joins Birdeye to help lead the evolution of Experience Marketing

I’m very excited to bring my playbook to Birdeye to help the company’s founders rapidly scale a successful platform and a vision that matches exactly what multi-location businesses need to thrive”

Birdeye, the all-in-one Experience Marketing platform for multi-location businesses, today announced Sunil Madan has joined the company as Chief Information Officer. With over 20 years in SaaS information technology, business operations and executive leadership at publicly-traded companies, Madan will help further position the company’s award-winning platform for enterprise success.

He joins the market-leading organization to head Birdeye’s revenue operations, internal technology, and to help build processes and infrastructure for scale, as the company continues to strengthen its success as the platform of choice for marketers to convert experiences into revenue.

Madan comes to Birdeye from Zoom Video Communications, Inc., where he served as corporate CIO. At Zoom, he was responsible for defining business transformation and executing operations strategy during a period of exceptional growth for the cloud-based video communications platform. He was also previously responsible for strategically designing and executing RingCentral’s business systems architecture and brings a high level of both strategic and hands-on expertise to Birdeye at a crucial inflection point for the company, following significant enterprise customer wins and extensive product innovation over the past year.

“Customer experience is so close to my heart, and I just love companies that continue to raise the bar in providing delightful experiences, while having a laser focus on categorical transformations. I’m very excited to bring my playbook to Birdeye to help the company’s founders rapidly scale a successful platform and a vision that matches exactly what multi-location businesses need to thrive,” said Madan.

More than 60,000 businesses use Birdeye to be found online and chosen through listings and reviews, be connected with existing customers using text messaging and deliver end-to-end customer experience with survey, ticketing and insights tools.

For more information on how Birdeye is transforming Experience Marketing for multi-location businesses, visit Birdeye.com.