Tech Mahindra and Rajasthan Royals Partner to Build on Fan Loyalty and Fan Monetisation

Tech Mahindra Ltd. a leading provider of digital transformation, consulting and business re-engineering services, and Rajasthan Royals, inaugural IPL (Indian Premier League) champions, partner to build on fan loyalty and fan monetisation. This collaboration aims to derive three times the value from a loyal fanbase using Tech Mahindra’s digital platform powered by next generation technologies.

Tech Mahindra and Rajasthan Royals will work towards providing an omni-channel experience for fans across social, email and push messaging starting from this year’s IPL. As part of the collaboration, Tech Mahindra will also support Rajasthan Royals to reach wider markets and audiences through comprehensive fan engagement platforms and digital campaigns. Tech Mahindra will also leverage new-age technologies to create revenue streams for the team and expand fan base.

Jake Lush McCrum, COO, Rajasthan Royals, said, “It’s fantastic to have Tech Mahindra on board to support with our fan engagement solutions. The personalised experience we give to our fans is so crucial to us and Tech Mahindra help us to make this as fluid and impactful as possible. We want our fans to be as close to the team as possible, with engaging content, gamification and much more, not just during the IPL, but year-round. Our vision is focused around maximising the understanding we have of our fans and then giving them the best experience possible, with Tech Mahindra’s solution being an important part of this journey.”

Jagdish Mitra, Chief Strategy Officer and Head of Growth, Tech Mahindra, said, “The fanbase of sports teams have become more global and fragmented, increasing the importance of curating the right message across right channels. With this strategic partnership, our endeavour is to develop loyalty and deeper engagement among the fans and ensure that the franchise can maximise their value from fans, by leveraging new digital revenue streams.”

Tarun Kishore, Marketing and Tech Consultant, Rajasthan Royals, said, We are excited to partner with Tech Mahindra to build an omnichannel communication strategy to engage with our fans. Our focus is to understand our fans better and to make their experience and bond with Royals family stronger. We are confident that with the rich experience and robust technology stack Tech Mahindra will bring that necessary armoury into our repertoire to achieve our larger vision globally. This is just a start of our journey towards personalized communication and engagement using deep insights and data analytics to build long term value for our fans, partners, and franchise.”

Manish Upadhyay, Head – Sports Technology Vertical, Tech Mahindra, said, “Our partnership with Rajasthan Royals will enable them to reach new fans and engage with the existing ones by leveraging all channels. This engagement demonstrates our growing product portfolio geared towards enabling superior fan engagement solutions in line with our vision to help transform sports properties into transform into digital properties and monetise on new revenue streams. Our focus is to build loyalty among fans by delivering enhanced personalise experience to deeply engage them.”

As part of NXT.NOW framework, which aims to enhance ‘Human Centric Experience’, Tech Mahindra focuses on investing in emerging technologies and solutions that enable digital transformation and meet the evolving needs of the customer.

About Tech Mahindra 
Tech Mahindra offers innovative and customer-centric digital experiences, enabling enterprises, associates and the society to Rise. We are a USD 5.2 billion organization with 121,900+ professionals across 90 countries helping 997 global customers, including Fortune 500 companies. We are focused on leveraging next-generation technologies including 5G, Blockchain, Cybersecurity, Artificial Intelligence, and more, to enable end-to-end digital transformation for global customers.  Tech Mahindra is one of the fastest growing brands and amongst the top 15 IT service providers globally. Tech Mahindra has consistently emerged as a leader in sustainability and is recognized amongst the ‘2021 Global 100 Most sustainable corporations in the World’ by Corporate Knights. With the NXT.NOW framework, Tech Mahindra aims to enhance ‘Human Centric Experience’ for our ecosystem and drive collaborative disruption with synergies arising from a robust portfolio of companies. We aim at delivering tomorrow’s experiences today, and believe that the ‘Future is Now’. 

We are part of the Mahindra Group, a USD 19.4 billion federation of companies that enables people to rise through innovative mobility solutions, driving rural prosperity, enhancing urban living, nurturing new businesses and fostering communities. It enjoys a leadership position in utility vehicles, information technology, financial services and vacation ownership in India and is the world’s largest tractor company by volume.  It also enjoys a strong presence in renewable energy, agribusiness, logistics and real estate development.  Headquartered in India, Mahindra employs over 2, 56,000 people across 100 countries. 

Connect with us on www.techmahindra.com || Our Social Media Channels         

PR Team – Kommune Brand Communications
Neha Koli/ Ayushi Dimri
+91 9717621084 / 9711144130
neha@kommune.in /ayushi@kommune.in

The Next Professional Soccer Team in Atlanta Celebrates 25 Years of Existence Atlanta Rovers FC goes Pro and throws a party!

The Atlanta Rovers FC,  the largest veterans soccer club in Georgia, will be celebrating its 25th year by showcasing the next professional soccer team in Atlanta on April 17, 2021, at the Silverbacks Park in Atlanta. The club will be hosting a pregame party featuring music, art, and games for the family with an international flair.

The Atlanta Rovers FC is known for having a long tradition of teams winning many local, regional leagues and tournaments including 3 National Championships. The club has teams in open and over 30, 40, the 50s, and 60s in Atlanta District Amateur Soccer League, Cobb Adult Soccer League, United Premier Soccer League, and the Roswell Soccer League. After much success at the amateur level, the club decided to sponsor a team to compete at the highest levels.

The team is currently competing in the United Premier Soccer League

(UPSL), the fastest growing Pro Development League in the USA, with 400-plus teams with plans to compete in full professional next year.

Following in the steps of hugely successful Atlanta United, Atlanta Rovers FC will follow the tradition of grassroots, community-based soccer in Atlanta. According to Club President and CEO of HOVE International, Edwin Hoenderdos, “Our club honors the trailblazers of Atlanta soccer by paying homage to great teams of Atlanta: Atlanta Chiefs, Atlanta Silverbacks, Atlanta Beat, and Atlanta Ruckus. Our club represents the history of Atlanta by having the community in mind in all the club operations because without their efforts, we would not be here today.”

The free event will start at 2 pm and be followed by Atlanta Rovers FC versus Potros FC. at 4 pm in the stadium…which will also be free.

The event will be hosted by local music personality Alan Vaughn where he will be showcasing several Atlanta music artists. There will also be an art installation by Environmental Artist Mitch Cherry and Hannah Testa focused on raising awareness of the problem of plastics in the oceans with the help of the Surfrider Foundation.

For additional info, go to AtlantaRovers.com

Media Contact: Quique Lopez, Panorama Press Marketing & Media at 678-391-9136 or email marketing@panoramapress.net

10CRIC, an Online Sports Platform, Ropes in West Indies Stalwart, Chris Gayle as its Brand Ambassador

10CRIC, a leading online gaming platform designed especially for the cricket audience, lately announced associating with Chris Gayle as its brand ambassador. Lovingly known as ‘Universe Boss‘, the Jamaican cricketer signed a contract with 10CRIC to be its face for the next two years. Mr. Gayle and 10CRIC will work cohesively to attain mutual success while fuelling the passion of cricket amongst sport enthusiasts.

Chris Gayle, brand ambassador, 10CRIC

The affiliation will focus on creating intriguing content for sports buffs and drive a deeper fan engagement by introducing the audience to online competitions and giving them an opportunity to win various prizes. Escalating the thrill factor by launching new elements, 10CRIC will notch up the excitement quotient of its games to loop in more and more sports lovers from the comfort of their homes and offer them a gaming experience like never before.

Chris Gayle, brand ambassador, 10CRIC

Commenting on becoming the face of 10CRIC, Chris Gayle said, “I am very happy to be representing 10CRIC, and I look forward to many exciting projects during our collaboration over the next 2 years, and hopefully beyond that as well. I am impressed with how much they care about cricket and its fans and with the way they have built such an incredible product that provides so much fun and entertainment.”

10CRIC offers an array of services to the customers, ranging from exclusive welcome-offers, cricket promotions and odds, to special Boss Boosts and over 1,300 most exciting online games. These features help 10CRIC players nail the online gaming space and be the virtual leagues and tournaments’ boss. Some of the unique features that make 10CRIC stand apart from the crowd and create its own space while keeping the sports lovers pinned the portal are:

  • 10CRIC offers the best cricket action from all around the world

  • Unbeatable odds on 60+ sports

  • Unrivalled cricket offers

  • Mobile-friendly site that guarantees a great user experience

  • The first-class app, offering 24/7 action

  • 10CRIC world-blog with fresh weekly content

  • Over 1,000 e-games, including the best Indian-themed ones

  • Wide variety of card games and much more

Commenting on the brand association, the spokesman of the brand said, “We are over the moon with the fact Chris has partnered with our brand. We see him resonating with 10CRIC values – he is undoubtedly a winner, full of fun and always aims to please and surprise his fans. This is what 10CRIC is all about and we hope that with this association with Chris Gayle, we will reach new heights of growth and introduce the brand to an even wider audience of passionate cricket fanatics who not only watch cricket but live and relish it with their every atom.”

With IPL season kick-starting from 9th April 2021, 10CRIC is looking forward to a higher and more intense fan engagement as the craze of the league takes over and people swoon over the Caribbean player, Chris Gayle with every game.

 

Sports Uniforms and Accessories designed by affordable uniforms online

Buying the right uniform for your team is quite imperative. It is important to note that uniforms foster a sense of togetherness amongst the players. What’s more, uniforms make them feel united which in turn can be quite important for the success of your team. Affordable uniforms online is offering the sports uniforms at great prices within your reach. In other words, you don’t have to break the bank to buy uniforms from them. Custom Football uniforms are a great way to showcase your team’s logo and players’ names. This makes it easy for the audiences to identify the players.

What are more, affordable uniforms online allows you to order uniforms in bulk. If you have a team of soccer players, it is quite normal that you would need jerseys for all of them. With a store like affordable uniforms, you can buy sports items in bulk. When you are ordering uniforms not in bulk, there are possibilities that all the items would not be same. But when you are ordering them in bulk, there are no such chances of mismatch.

Another highlighting aspect of getting uniforms online is that you don’t have to pay shopping charges. Even if you buy from physical stores, you would have to pay for transport. So with affordable uniforms, there are no such shipping charges associated. You have to just add the items to the cart and place your order. The rest of the things would be taken care by Affordable Uniforms.

Hassle-free delivery is also one of the advantages of ordering sports uniforms online. Whenever we go to physical stores, we have to look for various aspects like the color and fit of the uniforms. But with affordable uniforms, you can have access to proper size charts which would help you to get the right type of sports uniforms. Also, the materials of the clothes would be depicted on the labels which would help you to decide the best uniform.

Sports uniforms should have the right fabric composition so that players don’t get uncomfortable while playing. This is the reason that you would find great quality sports uniforms at affordable prices here. All the sports jerseys stocked by affordable uniforms have a great fabric composition. This ensures that are no issues related to the breathability of the fabric.

Quite impressively, affordable uniforms would provide you with greater variety. When compared to other stores, this store has a unique record of keeping in stock all the sports accessories. Whether you want a basketball jersey or a baseball jersey, you can have the ultimate experience while browsing through their collections. You would also get the opportunity to get attractive discounts when you checkout by placing bulk orders.

The sports uniforms would be delivered directly to you without involving any middlemen. Hence, always try to place bulk orders for soccer and other sports uniforms. By placing order in bulk, you would save a considerable amount of money.       

 

Watch Live Streaming of IPL 2021

Watch IPL 2021 Live Streaming Free Online – This year, the 14th season of the Indian Premier League (IPL 2021 Finals live stream) starts on April 9. Their last game will be played on May 30.

Last year the IPL was played in the UAE due to the Coronavirus. This year, BCCI decided to celebrate the fourteenth season of IPL in India. But this year also fans can stay away from the stadium. In such a situation, fans enjoy IPL matches online and on TV.

How to watch IPL 2021 on DD Sports

DD Sports or Doordarshan is a national television channel in India. Last year, DD Sports broadcast the IPL match on television and on its online website. This year there is still no word on whether DD Sports broadcast IPL or not. We have not heard any news if the DD Sports website purchased the rights to stream the IPL website online.

Frequently Asked Questions About IPL 2021 Live Streaming

Can I watch HotStar Live Free in Pakistan?

Hot Star is a subscription-based paid application. You cannot stream Hot Star in Pakistan, either free or paid.

What are Hotstar’s subscription fees?

Hotstar Premium has two subscription options: priced at Rs 299 per month and Rs 999 per year.

How to sign up for Hotstar Premium in Pakistan?

Hotstar is a premium India-based app for Tv Media and live sporting events. It is restricted in Pakistan.

Does Hotstar offer a free trial for one month?

According to the official Hotstar website, all new subscribers can enjoy a free trial month. You are allowed to cancel the premium membership during the free trial period and continue to enjoy the premium content for the remainder of the trial month.

Can I watch Hotstar on multiple devices at the same time?

Yes. hotstar offers 5 devices at the same time.

Can I watch IPL matches on Hotstar outside of India?

No. Hotstar is restricted to India only.

Will there be IPL 2021 on DD Sports?

Currently Hotstar, Jio is the official broadcast sponsor of IPL 2021. DD Sports has not yet purchased the broadcast rights. But DD Sports will be playing highlights and score updates for dream11 IPL.

Official IPL Streaming Partners

If you don’t like watching IPL matches on TV, the option to watch IPL 2021 online is still available.

Dallas Golf Company Furnishes Company With Unprecedented Value

Dallas, TX: To their loyal customers, it is no surprise that Dallas Golf Company has long provided uncommon value, if only in their wares alone. Everyone who’s ever been to the driving range or on the green, from the most serious golfer to a casual amateur, can find almost everything they need to enjoy the sport in Dallas Golf Company’s collection.

Dallas Golf Company provides a huge range of golf equipment and accessories, including but not limited to travel bags, lightweight cart bags, and golf stand bags for men and women, golf clubs, and a huge range of golf shafts, including previously owned shafts. The company provides a large range of variety in these vital pieces of equipment; golfers can find everything from senior shafted golf clubs to the latest releases in golf bags for women.

On top of these critical components of a golfer’s arsenal, Dallas Golf Company also provides a large range of vital accessories, including but not limited to golf gloves, rangefinders, golf balls, and even shaft adapters.

The breadth and depth of their selection is not the only thing that draws clients to Dallas Golf Company and its website, dallasgolf.com, every day. Their customers know they can rely on them for better prices on all of their equipment so they can enjoy a better time on the golf course or at the driving range. Dallas Golf Company has a respectable selection of discount golf cart bags and used shafts as well.

This component of their business is one of the ways in which Dallas Golf Company truly raises additional value for its customers. The additional services that Dallas Golf Company provides, both in their retail location and on their website, secure their position in their industry.

Among these are club fitting services and trade-in services of which customers to their online shop can take advantage of. In just a few moments, online shoppers can trade in their old equipment for cash or store credit. Their online shaft fitting tool is even more helpful, enabling visitors to their website to get quick recommendations for golf shafts based on their distance off the tee, swing speed, launch weight, and anticipated club weight.

Dallas Gold Company provides even more value in the services available at their retail location in Dallas, Texas. Visitors to their store can take them up on their in-person, professional club fitting services that are ideal for both beginners and experienced players. Their fitting services consist of an interview, observation, and suggestion to make expert recommendations for shaft fitting. Customers can also take advantage of repair services at their retail location.

Any customers with questions are welcome to contact Dallas Golf Company directly. The company can be reached with comments, questions, or concerns by email at info@dallasgolf.com or by phone at 800-955-9550, whichever is preferable.