Honda Wins Red Dot Awards for EV Outlier Concept and Brand Film for Honda Electric Motorcycle Business in Red Dot Design Award 2026
TOKYO, Japan, August 21, 2026 – (JCN Newswire) – Honda today revealed that the EV Outlier Concept was called a Red Dot winner in the Design Concept classification of the Red Dot Design Award 2026 *, and the brand name movie for Honda electrical bike organization, entitled “What Is a Motorcycle?/ Electric Motorcycles,” was called a Red Dot winner in the Brand & & Communication Design classification.
EV Outlier Concept
The EV Outlier Concept is a principle design that proposes a brand-new vision for motorbikes beyond 2030, instead of simply an extension of existing motorbikes. Honda provided the opening night of the EV Outlier Concept at the Japan Mobility Show 2025 in October 2025, and the design was well gotten by visitors.
Benefiting from the high degree of flexibility of the design special to electrical motorbikes, the EV Outlier Concept includes in-wheel motors on both the front and rear wheels, attaining vibrant and low-proportion styling.
Secret style includes
Based upon the typical style for Honda electrical bikes– Precision of Intrinsic Design– the EV Outlier Concept was developed as a design that is “unconstrained by borders.”
Making the most of the high degree of flexibility of the design made it possible for by electrification, the riding position has actually been reduced to the severe, understanding a thrilling field of vision and an unrivaled sense of velocity, while developing percentages that even more highlight the rider’s low seating position. In addition, smooth surface areas and a smoke-clear body, which highlight the mechanical expression of the design, stimulate the image of sliding easily through the air.
Brand name Film: “What Is a Motorcycle?/ Electric Motorcycles”
Honda has actually specified its brand name pledge for the electrical motorbike company as”Expected life. Unforeseen discoveries.”This implies Honda electrical motorbike organization will deal with individuals to co-create a world filled with convenience and enjoyment, where individuals can live their lives as they anticipate, while likewise delighting in unforeseen discoveries– which is a worth proposal Honda has actually set to produce electrical motorbikes special just to Honda.
The brand name movie illustrates how, based upon this brand name pledge, Honda will check out the capacity of 1) distinct worth just electrical movement items can produce, and 2) the future movement society (community) where individuals and electrical motorbikes exist side-by-side in consistency in society, in addition to how individuals will delight in the brand-new way of lives and experiences that lie ahead.
Honda electrical motorbike company brand name movie: What Is a Motorcycle?/ Electric Motorcycles
Remarks by Toshinobu Minami, Managing Director, Chief Operating Officer, Design Center, Honda R&D Co., Ltd.
” The Red Dot Design Award is among the most distinguished awards worldwide, and it is a terrific honor for us that our EV Outlier Concept got the Red Dot award in the Design Concept classification, and the brand name movie,” What Is a Motorcycle?/ Electric Motorcycles,” was called a Red Dot winner in the Brand & & Communication Design classification. Our company believe these awards acknowledge our effort to expect the requirements of the future and provide shape to brand-new worth ahead of the times. Honda will continue to develop brand-new worths that amaze and influence individuals and supply the pleasure of broadening their life’s capacity.”
Honda Design award history:
https://global.honda/jp/design/work/#award (Japanese)
https://global.honda/en/design/work/#award (English)
* The Red Dot Award was established in 1955 and has actually turned into one of the most reputable style awards worldwide. The award is administered by Design Zentrum Nordrhein Westfalen in Essen, Germany.
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