Portable Pressure Washer Market: Overview
Pressure washers are mechanical spraying devices used to clean dirt particles from the floor or hard surfaces. Pressure washers are extensively used in the residential, commercial, and industrial segments. Pressure washing has a significant role in heavy industries, as it helps to increase the production capacity and efficiency of the industries.
Increasing commercial services such as car washing, floor cleaning, maintaining swimming pools, and gardening are expected to fuel the demand for consumer pressure washers during the forecast period. Increasing number of vehicles will boost the demand for consumer pressure washers from residential consumersUnlike traditional method of washing, consumer pressure washers are highly efficient and are able to reduce considerable wastage of water. This helps in addressing the global water crises and is expected to increase demand during the forecast period. New and innovative product developments such as solar pressure washer, fuel and diesel pressure washer, modification of old products in order to increase their capacity; and tapping untapped markets will boost the demand for pressure washers during the forecast period.
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However, high price of pressure washers hampers the growth of the consumer pressure washer market. Nevertheless, rising standard of living, increasing disposable income, and growing demand for standard goods and commercial services is projected to drive the market growth over the forecast period. Increased availability of enhanced versions of consumer pressure washers in a range from 1500-4500 psi is also anticipated to drive the market growth.
The consumer pressure washer market is segmented based on product type, application, and distribution channel. Based on product type, consumer pressure washers are segmented into electric, gas, and others (solar pressure washer, petrol, and diesel pressure washer).Electric pressure washers are affordable and user-friendly. They are compact and can be carried anywhere; these pressure washers need to connect with power to operate. Electric pressure washers are expected to have the highest CAGR during forecast period. Gas pressure washers have the highest demand from the commercial segment due to their heavy capacity ranging from 2500-4500psi. Automotive, construction, and other industries use gas pressure washers at a significant rate. Increasing number of industries and growth of the automotive sector is projected to drive the gas pressure washer market during the forecast period. The others category includes petrol, diesel, and solar pressure washers which are in high demand in the industrial sector. Petrol and diesel pressure washers are expensive and have high operating cost. Hence the demand for such washers is low in the residential segment. Based on application, the consumer pressure washer market is segmented into residential, commercial, and industrial. Residential and commercial segment is expected to have highest CAGR during the forecast period 2016-2026. Based on distribution, the online distribution channel will show significant growth during the forecast period due to increasing digital technology and usage of mobiles. E-commerce platforms such as Alibaba, Amazon etc. are likely to exhibit high growth rate due to the wide variety offered by them coupled with numerous offers.
North America holds major share in the global pressure washer market due to increasing growth of building exterior cleaning industries. Europe holds second position in growth rate for consumer pressure washers due to improving lifestyle and infrastructure.Growing industrial and agriculture sector is expected to fuel the demand for consumer pressure washers in Europe.
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Asia Pacific is expected to have the highestmarket share in terms of revenue for consumer pressure washers during the forecast period. The growth in the region is attributed to the rising demand for consumer pressure washers in emerging economies due to increasing disposable income. Additionally, the increasing trend of e-commerce with rising purchasing power of consumers is also projected to boost the market growth over the forecast period.Middle East & Africa is likely to have lower CAGR during forecast period due to absence of water bodies.
Some of the major players in the global consumer pressure washer market are Karcher, AR North America, Snow Joe, FNA Group, Nilfisk, and Clearforce etc.