The global organic tobacco market size is expected to reach USD 233.5 million by 2025, according to a new report by Grand View Research, Inc. It is projected to expand at a CAGR of 7.4% during the forecast period. The emergence of organic tobacco as key alternative to the conventional cigar and cigarettes owing to its low nicotine and sugar content is projected to remain a favorable growth driver. Over the past few years, anti-tobacco activists have been claiming that moderate consumption of organic cigarettes will help quit smoking.
Asia Pacific is expected to remain the fastest growing segment, witnessing a CAGR of more than 8% from 2019 to 2025, attributed to the shifting inclination of consumers towards roll-your-own cigarette product forms in prominent markets such as South Korea, Japan, Vietnam, and Malaysia. Furthermore, increasing disposable income and changing lifestyle among working class population in countries including China, India, Bangladesh, and Thailand is expected to expand the market size in the near future.
Smokeless segment is expected to foresee a CAGR of 9.8% from 2019 to 2025. Organic tobacco also finds application as an herbal alternative for curing various health problems including obesity and heal wounds. Rising concerns over adverse effects associated with synthetic pharma drugs in global healthcare sector is projected to promote the research spending towards the development of organic tobacco as medicinal alternative.
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Further key findings from the report suggest:
Flue-cured is projected to exceed USD 100 million by 2025, on account of the product being enriched with high sugar content and low nicotine levels
The market revenue from smoking segment was valued at USD 122.6 million in 2018. Rising awareness among heavy smokers to quit smoking, is expected to expand the scope of organic tobacco over the next eight years
North America and Europe led the market, generating a total revenue of exceeding USD 80 million in 2018. High concentration of smokers in developed markets including U.S., Germany, and France is projected to remain the favorable factor in near future
Major manufacturers operating in the organic tobacco market include Santa Fe Natural Tobacco Company; Japan Tobacco Inc.; Hi Brasil Tobacco; Quinnington Organic Tobacco Company Pty; Bigarette & Co.; Vape Organics; and Mother Earth Tobacco