Mr Arjun Ranga, CEO, N Ranga Rao & Sons, appointed new Vice-President of All India Agarbathi Manufacturers Association
Mumbai, 24 April, 2017: Mr. Arjun Ranga, CEO, N Ranga Rao & Sons, makers of Cycle Pure Agarbathies from the house of NR Group, has added another feather to his cap. Mr. Ranga has been unanimously elected Vice-President of the All India Agarbathi Manufacturers Association (AIAMA) for 2017-2018.
Arjun Ranga, is a third-generation business visionary of NR Group. Mr. Ranga along with his brothers have helped the organization grow and flourish. The group is now a successful conglomerate with business interests in verticals ranging from agarbathi to the high-growth sector of aerospace.
The All India Agarbathi Manufacturers’ Association (AIAMA) was established in 1949 to redress grievances of the agarbathi manufacturers as well as to engage in developmental activities. It was originally known as the Mysore Oodabathi Manufacturers’ Association (MOMA).

Decades later, AIAMA works towards encouraging co-operation among the agarbathi and allied products manufacturers in India while promoting, supporting or opposing legislative or other measures affecting the industry. The industry encompasses perfumery, commerce, manufacture, industry, transport and finances.
Commenting on the announcement, Arjun Ranga, Managing Director, Cycle Pure Agarbathies, and newly-appointed Vice-President of AIAMA, said, “I have been associated with the All India Agarbathi Manufacturers Association for quite a few years now, and I am honored to receive the opportunity to serve as the Vice President to the largest body of agarbathi manufacturers in India. As vice-president of the association I would like to work with all the agarbatti manufacturers, post implementation of the GST regime, on expanding their manufacturing base in the state.”
“At the same time, I would use my knowledge of this industry optimally and contribute to the betterment of AIAMA and the industry as whole.” He added.
Presently, Cycle Pure Agarbathies is the world’s largest manufacturer of agarbathies and is the market leader in the space by far. The brand has launched various specialty products in the prayer space and has captured the market with its numerous innovations.
About Cycle Pure Agarbathies

The leading manufacturer and exporter of agarbathi, has always nurtured an eco-friendly approach in all its endeavors. Cycle Pure Agarbathies is the only agarbathi company in India certified as the Carbon Neutral Manufacturer by the UK-based The Carbon Neutral Company – the leading provider of carbon reduction solutions in the World. A champion of environment friendly practices, the company has set up re-cycle corrugated boxes at relevant units and ensures the usage of natural ingredients that are IFRA certified aroma materials and are not harmful to the environment or health. Cycle Pure Agarbathies has an array of agarbathies in the premium category: Rhythm, Woods, Flute and Three-in-One are the marquee brands. Heritage Agarbathi is its latest offering.

About NR Group
The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Electronics. The Group is also very committed to its social responsibilities and fulfils them through its charity arm ‘The NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on the Group, please visit